Mila Zb transforms aesthetics into a vivid language of expression, bringing a fresh perspective to timeless elegance. Each model allows women to express themselves freely with striking details that never feel ostentatious. The designs speak not only to fashion but also to the personal connection a woman creates with grace. Sophisticated lines and carefully selected materials form the core of the collection, reflecting the brand’s essence. Thin acetate frames, the light elegance of titanium, pastel-toned enamel accents, and Swarovski stone details adapt seamlessly from day to night for the modern woman. Within the Mila Zb eyewear collection, Bellissima stands out with its simple yet strong presence, Romance features an elegant silhouette with handcrafted stones, Bloom offers vibrant color transitions and lightness, while Flora presents personalized floral textures reminiscent of fine jewelry. Every line and curve in the brand’s models is meticulously designed. Mila Zb views design not merely as outward appearance but as a refined extension of character. The collection shines as the purest reflection of the brand’s philosophy. Without striving to attract attention, the eyewear makes a statement through its stance, embracing a style that is both timeless and contemporary. Mila Zb promotes eyewear not just as an accessory, but as a silent, powerful form of expression reflecting a woman’s soul.

June 2025

With its stance, design, and understanding of quality, Gents of London has quickly drawn attention as one of the boldest and most innovative brands in the eyewear industry. Combining British elegance with modern lines, the brand goes beyond being just an accessory for style-conscious users and instead becomes a true signature. With its unique design approach and wide color palette, Gents of London eyewear models adapt to every season and every style, successfully becoming both the perfect complement to any outfit and the strongest supporter of personal style. Whether users seek a simple daily look or classic urban elegance, Gents of London eyewear collections stand out as the new favorite of fashion enthusiasts with timeless models that suit every setting. One of its greatest strengths is its meticulous attention to detail, and as the new face of elegance and functionality, Gents of London delivers striking collections. The UK-based brand embeds the elements of its distinctive elegance, inherent in its Dna, into every frame in both its optical and sunglasses collections. Carefully selected materials, ergonomic design lines, and flawless craftsmanship are among the most important qualities that distinguish Gents of London from others.

June 2025

Italia Independent captivates millions with its rule-breaking identity and innovative design language. While maintaining its unique character, the brand reshapes it through today’s aesthetic sensibility. Under the creative leadership of Lapo Elkann, a vision rooted in tradition but unconstrained by conventions is brought to life. Italia Independent is not just an eyewear brand; it also offers an attitude, a form of expression, and a lifestyle. At the heart of the collection, acetate is reinterpreted with sophisticated textures and metallic effects inspired by racing yachts. Materials such as velvet, denim, and camouflage add bold touches to timeless forms. The broad color palette—from classic shades like gray and Havana to fluorescent and bright hues—draws inspiration from Lapo Elkann’s style. Handcrafted metal core details, hidden inside the glasses, add depth to the designs like an elegant signature. Each model reflects courage, originality, and a creative relationship with materials. With layered textures, color gradients, and tactile surfaces, every frame transforms into a technical and artistic experience. The brand combines Italian craftsmanship with modern aesthetics, inviting anyone seeking uniqueness into its world.

June 2025

Known for its bold use of colors and cheerful design approach, United Colors of Benetton perfectly brings to life its children’s optical collection and, for the first time, children’s sunglasses this season. The eyewear for the 2025 summer season, with its bright colors and playful patterns, is set to become a favorite among little ones. Benetton’s children’s sunglasses collection is expected to receive as much attention as the adult collections, thanks to the brand’s unique design philosophy and striking color combinations. The unisex Verona model in the collection is offered in two colors: milk blue and milk pink. Featuring a bold and geometric shape, the blue version creates contrast with dark blue temples, while the pink version stands out with lilac temples and line details. Both designs feature Benetton’s iconic dot detail on the temple tips. The Florence model offers a slightly more mature style with its milk green color. The turquoise acetate front frame combined with lilac temples gives children a cheerful yet sophisticated look, complemented by fine line details on the nose bridge. The Catania model, designed for kids who love retro style, features a round metal frame. This silver-colored model carries the brand’s distinctive character with dark green lenses, green temple tips, and Benetton green stitching detail.

June 2025

Arma Lens has started production in 6 colors for its highly admired special collection Ultra Max series, designed for hyperopes. The new Ultra Max contact lenses have a one-year lifespan and are offered in six striking shades. The Arma Ultra Max collection stands out as one of the best-selling contact lenses in the premium quality contact lens market. It is a pleasing development for hyperopic contact lens users that contact lens specialist Arma Lens manufactures the Ultra Max collection in powers ranging from +1.00 to +6.00. Due to the limited availability of colored contact lenses for hyperopes, Arma Lens continues to develop the most effective solutions by taking user needs and complaints into account. The contact lens company is launching six new colors added to the bestselling Ultra Max series as Ultra Max Pearl, Ultra Max Green, Ultra Max Blue, Ultra Max Smoke, Ultra Max Hazel, and Ultra Max Topaz. Arma Lens has announced the technical specifications of these new contact lenses produced in six colors as Dia: 14.2 mm BC: 8.6. To become one of Arma Lens’s exclusive distributors, which operates only through a dealership system across Turkey, and to access profitable cooperation opportunities, you may contact the company.

June 2025

Arıkan Group offers perfect options for Father’s Day with its brands Quantum, Slazenger, and Lee Cooper, each appealing to different styles. While Lee Cooper revives dads’ style with designs that bring out a youthful spirit and energy, Quantum offers them elegance with refined details and modern lines. Slazenger, on the other hand, combines sporty elegance and comfort, offering sunglasses that dads can wear comfortably during weekend activities or in daily life. All three brands bring together functionality, elegance, and affordability in their collections, making dads feel special. For those looking for a gift that is both stylish and comfortable, Arıkan Group collections make an excellent choice. This Father’s Day, the company has prepared exclusive models under the Quantum brand to offer dads elegance and bold designs together. Quantum adds elegance to styles with its eyewear collections that are both modern and timeless, appealing to dads of all ages. Designed with a combination of wooden temples, metal, and acetate, the models add a refined touch to their daily lives and dazzle with their details. Quantum’s most admired models have also been the choice of legendary football names like Emre Belözoğlu and Arda Turan. Arıkan presents Quantum’s striking eyewear as wonderful gift options to help win the hearts of legendary dads. With the Slazenger brand, the company also addresses dads looking for sporty elegance and comfort this Father’s Day. Arıkan Group considers Slazenger’s sunglasses collection an ideal choice for dads seeking comfort during weekend getaways or time outdoors, while also being durable enough to keep up with holiday plans. Slazenger’s sunglasses collection stands out with its aviator and faceted frame models. These designs, differing from the classic frames often seen in Slazenger’s other collections, allow dads to make more unique and stylish choices. With their elegance and solid structure, Slazenger models stand out as sunglasses that dads can comfortably use while doing sports or enjoying time outdoors.

June 2025

Blending functionality with style in children’s fashion, Nano Vista wins over both parents and little ones with its colorful and playful designs tailored specifically for babies and kids. The brand leads the way in children’s eyewear, offering fashionable looks that also protect eye health, thanks to flexible, durable, and ergonomic frames. Crafted from natural Siliflex™, Nano Vista’s ultra-flexible and impact-resistant frames weigh only 5 to 9 grams, making them ideal for active lifestyles. These frames provide unrestricted freedom of movement and feature two secure fitting systems—adjustable temples and an interchangeable head strap—ensuring they stay perfectly in place during playtime, rest, or even sleep. Nano Vista’s prescription glasses can easily be transformed into sunglasses with the Solar Clip feature. Free of metal parts, the frames offer maximum safety against bumps and falls, delivering a trustworthy solution that fits seamlessly into the world of children. Recommended by pediatricians and ophthalmologists around the globe, the brand uses hypoallergenic materials to eliminate the risk of allergic reactions, even for the most sensitive skin. Its designs also prevent nasal bone deformation, providing long-lasting comfort—especially for infants. Nano Vista further stands out with its bio-coloring technology, promoting an eco-friendly production process that aligns with modern sustainability values.

June 2025