Cazal Unveils Its New Era360° Series

Cazal presents its new Era360° collection. Opening a new chapter in eyewear design, the brand builds the collection around precision, depth, and a strong sense of presence, placing a holistic design approach at its core. Within the series, every angle, every surface, and every detail is treated not as an isolated element but as an integral part of the whole. Sculptural surfaces, three-dimensional structures, and finely crafted decorative lines reveal Cazal’s distinctive design language in all its dimensions. Craftsmanship lies at the center of this approach. Each new frame is developed with engineering precision down to the smallest component, from custom-designed screws to refined titanium nose pads. Highlighted in the collection’s campaign, the new design Mod777 is offered in three different color options, including versions equipped with photochromic lenses that adapt to changing light conditions. Every model in the Era360° collection is individually numbered and registered. This system by Cazal Eyewear ensures verifiable authenticity, collectible value, and the benefit of an extended warranty, with each design presented in exclusive packaging accompanied by a certificate of authenticity.

February 2026

Silhouette Partners with An Iconic Museum

Silhouette has unveiled its new campaign following the signing of a three year partnership agreement with the Guggenheim Bilbao Museum, the renowned modern art museum in Spain. Highlighting the shared values between architecture and eyewear design, the collaboration was photographed within the museum’s iconic titanium clad structure designed by celebrated architect Frank Gehry. Closely associated with mastery in titanium, Silhouette presented its latest Refined and Titanium Reframed collections against Bilbao’s extraordinary architectural backdrop. The Refined collection transforms advanced titanium engineering into a sculptural design language defined by pure lines, fluid transitions, and a strong sense of architectural balance. Ultra lightweight titanium frames deliver exceptional flexibility, durability, and comfort, while carefully shaped temples and bridge constructions ensure long lasting stability. Inspired by the interplay of light, movement, and form that defines Gehry’s architecture, the Refined series reflects Silhouette’s nearly sixty years of innovation. Titanium Reframed, meanwhile, reinterprets titanium through crisp geometry and contemporary clarity. Laser cut from ultra thin titanium sheets, each frame flows seamlessly from front to temple.

February 2026

Date 2026 to Take Place in Naples

The Italian avant-garde eyewear exhibition Date unveiled its new edition campaign, ‘Behind Every Frame a Role to Play,’ during Mido 2026. The presentation confirmed that Date will continue its traveling exhibition format, held in a different city each year, with the 2026 edition scheduled for September 12 to 14 at the historic Salone Margherita in Naples. Date President Davide Degl’Incerti Tocci stated, “In the new edition, Naples takes center stage with its timeless elegance and magic, a city observed, magnified and reflected. Through a minimalist composition free from distractions, we invite all visitors to focus on the essence of the city and on the value of vision, the core theme of Date.” The 2026 campaign was developed under the creative direction of designer Francesco Pagliariccio from Studio Cavaletti+Pagliariccio. It positions the exhibition not merely as a business-focused event, but as an experience that highlights the cultural and expressive power of eyewear. The campaign title underscores the idea that every pair of glasses becomes a tool to express identity, moods and relationships, drawing its theatrical inspiration from the historic venue where the event will take place. The organizers emphasized that the concept aims to extend the exhibition experience beyond the show itself, fostering a deeper connection between attendees, Date and the city of Naples.

February 2026

Adrien Brody Becomes the New Face of Lacoste

Lacoste has announced a long-term collaboration with Academy Award-winning actor Adrien Brody as the global face of its eyewear collection. The relationship between Lacoste and Brody dates back to the brand’s 2012 Unconventional Chic campaign. Over the years, Brody has maintained a close connection with Lacoste by attending the brand’s fashion shows and events. With the new agreement, this relationship has evolved into a global eyewear ambassadorship. Lacoste stated that the collaboration strengthens the brand’s positioning between heritage and contemporary style. A two-time Oscar winner, Adrien Brody made history in 2002 by becoming the youngest actor to win the Academy Award for Best Actor for his performance in The Pianist. The actor said he is honored to serve as the global ambassador for Lacoste’s eyewear campaign and expressed his pride in representing the brand’s values of style, authenticity, and craftsmanship. In the new campaign, the sunglasses model worn by the artist reinterprets Lacoste’s iconic codes through a modern design approach. The geometric frame shape ensures comfort with a lightweight, bio-injected front. The acetate temples are reinforced with a finely crafted metal core to enhance durability. The metal crocodile logo serves as a timeless signature while emphasizing the brand’s distinctive identity.

February 2026

Safilo Reports Preliminary 2025 Results

Safilo Group has announced its preliminary results for the financial year ended December 31, 2025. The company reported that total sales for 2025 reached €983.4 million, representing a 1.8 percent increase at constant exchange rates. In the fourth quarter, sales rose by 0.4 percent at constant exchange rates compared with the same period in 2024. At current exchange rates, however, sales declined by 1 percent for the full year and by 4.6 percent for the quarter. The company attributed the decrease to the weakening of the U.S. dollar against the euro over the course of the year. Safilo reported preliminary fourth-quarter sales of €225 million. For full-year 2025, Safilo Group recorded mixed results across regions. North America and Europe both posted growth at constant exchange rates. North America increased by 1.8 percent at constant exchange rates but declined by 2.6 percent at current rates. Europe grew by 2.7 percent at constant exchange rates and by 2.3 percent at current rates. The Asia Pacific region delivered the strongest performance, with sales up 4.8 percent at constant exchange rates and 1.3 percent at current rates. In the rest of the world, a quarterly recovery was observed, with sales increasing by 3.9 percent at constant exchange rates and by 0.1 percent at current exchange rates.

February 2026

Ørgreen Presents Twenty-Six Rolls

Ørgreen Optics presents Twenty-Six Rolls, a Spring/Summer 2026 campaign centered on precision, creativity, and intentional design. Inspired by the exact number of film rolls used to capture the collection, Ørgreen reflects its commitment to thoughtful design and individuality throughout the campaign. For the new season, the brand’s Sheet Titanium series returns to elegant proportions and clean lines. New additions stand out with slimmer profiles, lighter structures, and slightly more voluminous yet clearly defined geometries. Quantum High explores sculptural, three dimensional forms, where minimal titanium temples integrate seamlessly with bold surfaces. Ørgreen’s acetate group introduces a warmer and more contemporary energy. Soft colour transitions and flowing lines reinterpret the confident spirit of the 1970s through a modern lens. The Imaginary Lines series, defined by clean geometries and deep three dimensional ring details, expands with versatile new models that allow smooth transitions from optical frames to sunwear. New additions to the Acetate Cut series, which combines acetate and titanium, present sharp silhouettes enriched with depth and colour. With Twenty-Six Rolls, Ørgreen demonstrates that each new model carries a sense of character, sophistication, and effortless confidence.

February 2026

Police x Zac Efron Capsule Series Launched

Police has unveiled its new capsule collection of sunglasses created in collaboration with American actor Zac Efron. In the Zac Efron x Police Special Capsule, the SPLU82 sunglasses, made from Acetate Renew with bio-based nylon lenses, emphasize Police’s commitment to sustainability. The design is personalized with the actor’s original signature on the outside of the temples. What sets the SPLU82 apart from other models in the capsule collection is the studs on the front featuring the iconic peace symbol, representing Zac Efron’s environmental awareness and commitment to global peace. The distinctive elements of the SPLU82 are completed by the gothic “P” logo on the temple tips. Another highlight of the capsule, the SPLU84V, is specially designed for outdoor sports. Notable for its cutting-edge optical innovation, the model’s exclusive IRID® electronic lenses adjust the sun filter instantly and automatically without a battery. As external light changes, the lenses adapt in approximately 0.09 seconds—100 times faster than conventional photochromic lenses. All sunglasses in the Zac Efron x Police capsule collection are presented with the star’s personalized paper packaging and a case made from recycled materials.

February 2026

Blackfin Focuses on Ultra-Lightness

Blackfin reflects its evolution toward ultra-lightness and contemporary expression with the SS26 campaign. While the season’s visual language presents a more open and atmospheric character, the brand deliberately moves away from concrete settings to focus on the values that define its essence: precision, clarity, and a modern attitude. In the new season, lightness for Blackfin goes beyond being a purely technical feature and becomes a guiding design principle. Clean forms, reduced compositions, and carefully balanced proportions come together with the engineering discipline that has become a signature of the brand. The new collection features refined three-dimensional structures, tactile surfaces, and engraving details unique to Blackfin’s manufacturing process. Color also takes on a new role this season. Strategically applied gradient transitions soften volumes and visually reduce weight, lending even bold silhouettes a sense of lightness and elegance. In the new season, Blackfin One is presented with strong new macro shapes that explore the tension between sharper lines, dynamic angles, and the contrast between circular softness and square precision. Meanwhile, Blackfin Pacific, the minimalist line that first introduced the concept of structural lightness to the brand, expands with contemporary forms and elevated surface finishes.

February 2026

Vasuma Promises Freedom

Vasuma stands out in contemporary eyewear culture with a strong brand identity rooted in freedom of expression, creativity and individuality. Based in Stockholm, the brand blends the vintage aesthetics of the 1950s and 1960s with a modern design approach to create a distinctive visual language. Timeless shapes are reinterpreted with contemporary details, resulting in character-driven frames. Often embracing a unisex perspective, Vasuma offers balanced silhouettes that suit different face shapes while maintaining a confident yet understated presence. References to pop culture, music and art play a central role in the design process, carrying the collections beyond conventional trend cycles. Produced with high quality acetate and meticulous craftsmanship, Vasuma frames balance aesthetics and comfort for long lasting wear. Available in more than 1,000 independent optical stores worldwide, the brand holds a strong global position. Curated by Pb Gözlük for the Turkish market, Vasuma collections present a refined and characterful alternative for those seeking contemporary design with individuality.

February 2026

Modo Launches Smart Eyewear Brand

New York–based House of Modo has unveiled its new smart eyewear brand, EyeFly. EyeFly combines the brand’s commitment to lightness, durability, and all-day comfort with next-generation smart glasses technology. Thanks to integrated audio technology, users can listen to music and podcasts, make phone calls, and interact with AI assistants without the need for headphones, cables, or screens. With its interchangeable smart temples, EyeFly offers the flexibility to use technology when needed or leave it behind entirely. This approach presents a compelling alternative for users who live closely connected to technology while also choosing to distance themselves from it consciously. House of Modo Founder and Ceo Alessandro Lanaro said: “With EyeFly, we are excited to enter the tech world with a product that condenses the real functionality of today’s wearable technology into frames that look and feel premium. By focusing on audio only, we offer an open-ear experience that keeps you connected while preserving both your privacy and that of the person you are talking to. For everyday use, we believe video is not only unnecessary but can even feel intrusive, which is why ‘Sound in Motion’ has such huge potential—and we intend to lead this new category in the optical industry.”

February 2026