Swaroski has unveiled a new array of premium sunglasses and opticals. Inspired by some of Swarovski’s most iconic jewellery collections and designed under the creative direction of Giovanna Engelbert, this new selection has been crafted with the brand’s signature grace and mastery of light, cut and colour. From statement shapes, brilliantly faceted crystals, sleek metals and vibrant colours, this collection is bound to turn heads., Swarovski’s Global Creative Director, Giovanna Engelbert, explains “We are delighted to offer customers around the globe a new, reimagined eyewear assortment that celebrates self-expression and brings pure joy to the art of accessorising. Applying creative vision and fresh details to EssilorLuxottica’s expertise in quality craftsmanship is a dream partnership that allows customers to elevate any wardrobe look with chic eyewear that harmoniously pairs with Swarovski’s timeless jewellery pieces. We look forward to continuing to inspire customers’ style preferences for seasons to come.”

October 2023

Markus T is launching new models to its three collections – Mio, Dot Mono and Titan Terra. As always, the new models are characterized by the brand’s signature quality in terms of materials and workmanship, as well as outstanding technical features. The new models are characterized by colors and translucencies that give a special feeling of lightness. Markus T’s Mio collection offers translucent shades that glow confidently depending on the intensity of the light and at the same time blend harmoniously with their surroundings. Dark Blue is a new color in the Mio collection. Dot Mono impresses with its skillful use of titanium at its most delicate. The ultra-thin titanium plates are processed with the utmost precision, resulting in a collection of unparalleled delicacy. Titan Terra, another collection to which Markus T has added new models, offers high-quality, allergy-friendly designs with the use of titanium, a durable yet lightweight material.

October 2023

Safilo Group and Amazon.com have announced the launch of new Carrera Smart Glasses with Alexa, blending Safilo’s design with Amazon’s cloud-based voice service. This is the first collaboration between Safilo and Amazon. The launch consists of two styles: the Carrera Cruiser and the Carrera Sprinter. In addition to the two Carrera frames, Amazon is also launching five of its own new Echo frame styles: modern rectangle, rectangle, round, square and cat eye. Angelo Trocchia, Ceo of Safilo Group, said, “Safilo has always looked to the future with an innovative approach, and this is why we are very proud to collaborate with Amazon on this innovative project, offering our Italian design and the unique style of Carrera Eyewear. Furthermore, we are proud to combine our well-established traditional wholesale distribution model—which encompasses eyecare retailers, chains, department stores, specialized retailers and boutiques—with Amazon’s incredible online distribution.”

October 2023

Kaleos presents its brand new collection Evolutionary Shapes. The collection reflects shapes reaching unprecedented heights with unwavering enthusiasm. Kaleos’ contemporary signature, combined with its well-known and distinctive emphasis on structure, translates into an innovative series that expands the boundaries of eyewear design. As the brand matures and evolves, so do the frames they introduce. The collection consists of 35 new frames in total. Evolutionary Shapes pays homage to Kaleos’ commitment to shape and its ongoing evolution. The Evolutionary Shapes collection features the rectangular Eddy, the cat-eye aesthetic faithful Swenson, the confident square Thayer, the timelessly appealing round Macguff and the impactful oversized Lynn. Kaleos makes meticulous choices on colors and materials as well as shapes in the new collection. With a strong presence of acetate frames, the collection offers a symphony of color that harmoniously balances laminated color combinations and striking mono colors for those who love sophisticated touches.

October 2023

Klenze & Baum, the German brand that pioneered the establishment of translucent, vegetable oil-based 3D printing, has gone one step further and introduced a 3D printed acetate-like material. This makes possible glasses that both tactilely and optically resemble traditional acetate and take advantage of the benefits of 3D printing. The German brand is expanding its product range, offering a new look with a matte finish for all frames in the Sleek collection. Another special feature of the material is the through-colouring, which means that the colour not only affects the top layer of the glasses, but is an integral part of the material itself. This results in incomparable colour brilliance and durability.The new production process not only enables faster manufacturing than previous 3D printing technologies, but also saves significant energy, resulting in a reduced carbon footprint.

October 2023

Mykita received the prestigious ‘Responsible Company’ award at the Silmo Paris, the world’s largest optical industry event. This recognition was bestowed upon them for their notable efforts in promoting social and environmental responsibility. An independent panel of CSR experts evaluated all participants, emphasizing a holistic approach that considered 17 different criteria, encompassing environmental and social aspects. Moritz Krueger, Founder & Creative Director Mykita said: “Mykita is committed to generating positive change and meaningful innovation for the wellbeing of people, protecting the planet, with eyes set on a bright future for generations to come. To receive this prize is a tremendous validation of our path, and strong encouragement to heighten our efforts and continue to push further on social and environmental responsibility.”

October 2023

Thélios has announced its acquisition from Neo Investment Partners of Vuarnet, a renowned French high-end outdoor sunglass brand with over 60 years of history. This is Thélios’ first brand acquisition and its first proprietary brand, which marks an important milestone in the development of the LVMH eyewear company. This acquisition will grant Vuarnet access to Thélios’ extensive resources, including research and development capabilities, technical expertise and global reach. Alessandro Zanardo, Ceo of Thélios, said, “We are thrilled to announce the acquisition of Vuarnet, becoming Thélios’ first proprietary brand. Vuarnet is a legendary brand, with a unique history that deserves to be preserved and perpetuated. Its iconic design, its unique know-how on mineral lenses and its strong brand values, are a perfect match with our ethos and positioning.”

October 2023

Italian Tree Spectacles unveiled its new Coloristic collection. The collection stands out as a sublime embodiment of their minimalist and modern aesthetic. The meticulous care in selecting chromatic tones and their thoughtful arrangement within each design not only attests to a profound dedication to aesthetics but also creates an enveloping emotional experience for the observer. This collection draws deep inspiration from color theory, utilizing chromatic combinations of rare harmony to shape an utterly unique atmosphere for each model. The chosen shades, expertly refined, not only capture the essence of current trends but also become authentic visual communications of the distinctive identity of the brand. The chromatic approach thus becomes an eloquent tool for disseminating the company’s vision, expressed through innovative and exquisitely crafted eyewear. Within this synergy of minimalism and modern design, the coloristic approach emerges as the unifying element that imparts coherence and vitality to the collection itself.

October 2023

Austria-based independent eyewear brand Andy Wolf presents three new models for the fall season. Blossom, one of the new models, is an elegant cat-eye sunglasses with sophisticated touches. The model’s distinctive thick inner Windsor ring protrudes elegantly, leaving a striking blossoming effect. Blossom’s color options include timeless orange havana with black, captivating transparent olive with solid pink, chic orange havana with mint accents or slushie, a gradient soft colored acetate. Andy Wolf’s other two new vintage-inspired models are both oversized and in bold acetate. Both handmade models, which take you back to the 70s, are available in classic colors as well as in soft feminine tones with a three-dimensional glitter.

October 2023

Modo Group announced the acquisition of Italia Independent. “I have always admired the incredible success of Italia Independent from the very beginning, and we are proud to take charge of its future and to have the opportunity to make a significant contribution to the brand’s development. Modo Group and Italia Independent have always shared the desire to stand out from the crowd; our aim is to reunite the great community that Italia Independent has created over the years, both in the optical sector and among end consumers,” says Alessandro Lanaro, Founder and Ceo of Modo Group. “I’m glad that Modo Group acquired the brand Italia Independent. I am sure that Alessandro and his team, strong of their track record, will be able to evolve the brand I founded to which I will always remain attached.” comments Lapo Elkann, Founder of Italia Independent. The first drop of the Italia Independent collection in the Modo Group’s orbit is scheduled for Spring/Summer 2024 and will be entirely Made in Italy and distributed through an exclusive network of opticians worldwide.

October 2023