Sea2see Appoints UK Distributor

Sea2see has announced that it has appointed Hudson Eyewear as the distributor for its sunglass and optical collections in the UK. The agreement is effective immediately, with Hudson Eyewear also carrying the newly launched Breeze Ultralight range by Sea2see. François Van den Abeele, Founder of Sea2see, stated, “I am thrilled to welcome Josh Hudson and his team to the Sea2see family for the UK market. Through this partnership, we believe we can reach more independent opticians who understand the importance of offering high-quality, sustainable Italian-made products and create a positive impact on our oceans, one frame at a time.” Hudson Eyewear, led by Josh Hudson, consists of four agents operating across England, Scotland, and Wales. Josh Hudson added, “I have a personal connection with Sea2see’s message and its sustainability vision. Together with my team, we are excited to become the new ambassadors for the brand in the UK and bring Sea2see’s modern Italian-made collections to more optical outlets, working hand-in-hand with the Sea2see Foundation to remove polluting materials from the sea and coastal environments.”

May 2025

CLPL Acquires Scotlens

CLPL, the parent company of Ultravision and part of the Seed Group, has announced the acquisition of Scotlens, a Scottish manufacturer of specialty contact lenses. Known for its expertise in Ortho-K, keratoconus, and irregular cornea solutions, Scotlens had built a strong position in the industry with its customised lens technologies and clinical excellence. This strategic acquisition aims to combine Ultravision’s advanced manufacturing infrastructure and global distribution network with Scotlens’ expertise to offer more comprehensive solutions for specialised vision needs. Sarahjane Cross, Ceo of CLPL and Ultravision, commented, “Welcoming Scotlens into the CLPL family strengthens our vision of delivering innovative solutions for challenging eye health needs worldwide. Scotlens’ commitment to clinical excellence and personalised care perfectly aligns with Seed’s mission to enhance quality of life through better vision.” Scott Brown, Ceo of Scotlens, added, “We are excited to join forces with CLPL and Ultravision, and to bring our customised contact lens solutions to a wider audience. With Seed’s support, we look forward to further advancing our innovative products.” The acquisition is expected to expand the combined product portfolio, increase manufacturing capacity, and accelerate research and development efforts.

May 2025

Rodenstock Expands its Leadership Team

The Rodenstock Group has announced that Laurent Saada will join its Executive Management Team as Executive Vice President (EVP) Sales Europe, and Søren Østergaard as Executive Vice President (EVP) Sales International. These new appointments will complement the Rodenstock Group’s Executive Management Team and strengthen the market focus of the sales division. Laurent Saada brings over 20 years of strong leadership experience in global sales and business strategy within the medical device industry. He has held leadership positions at companies such as Sonova Group, Straumann Group, and Johnson & Johnson. Starting in May, Saada will assume responsibility for all European markets as well as Morocco for the Rodenstock Group. Søren Østergaard has been with Rodenstock for the past four years. With more than 35 years of international sales experience in the medical technology sector, Østergaard has held various senior sales roles at Sonova Holding AG, Origio A/S, and GN Hearing. Most recently, he served as Vice President and Head of International Sales at Rodenstock. Starting in May, he will take on responsibility for all sales outside of Europe as part of Rodenstock’s Executive Management Team.

May 2025

Two New Series by Persol

Persol introduces its Spring/Summer 2025 and Supreme Angle collections, described as a perfect balance between past and future. Persol expresses its unmistakable style with these two new collections that combine distinctive aesthetics and technical expertise. The Supreme Angle collection is inspired by iconic models from the Persol archive, reinterpreting them with a modern touch. Available in black or transparent acetate, the frames are distinguished by fine lines that intertwine with delicate curves and keyhole bridges, designed to create an elegant and sophisticated effect. The key detail is the iconic Supreme Arrow, here reinvented with a sharp 90° angle between the front and the temples. Also available in a bold 10 mm version, it embellishes the new oversize models, together with the ultra-wide temples that enhance the strong character of the collection. Meanwhile the Spring/Summer 2025 collection brings the energy of the 70s back to the track with silhouettes inspired by the world of racing, a tribute to Persol’s connection with the automotive scene. The flat tops and keyhole bridges evoke a dynamic and timeless style, while the soft oval frames recall the historical shapes of the brand’s archive. Finally, the ultra-oversized aviator glasses redefine the boundaries of design, enriched by a 6 mm Supreme Arrow with an exaggerated effect and Barberini sun lenses.

May 2025

Paradigm Eyewear Celebrates Minimalism

Paradigm Eyewear, a brand of Kenmark Eyewear, is redefining minimalism with its new collection. Through this collection, Paradigm Eyewear invites eyewear users to find meaning and impact in simplicity, with a renewed sense of purpose. For Paradigm, which interprets restraint as an art form, every detail serves a purpose. The brand’s new collection celebrates clean lines, essential details, craftsmanship, and responsible production. Characterized by lightweight metals and colorful acetates, the collection proves that style begins with the basics. The collection features carefully selected optical and sunglass styles inspired by minimalism, each one a study in balance, proportion, and construction. Thoughtfully selected materials, from hypoallergenic German-made stainless steel to certified recycled acetate, ensure that each frame carries both style and substance. The campaign imagery powerfully highlights the collection in a gallery-like setting, allowing craftsmanship and design to take center stage. Clean compositions, natural lighting, and an editorial approach accentuate the style of Paradigm’s latest designs.

May 2025

Striking Campaign by Oliver Peoples

Oliver Peoples introduces its Spring/Summer 2025 campaign, titled The Eyes of Oliver, directed and photographed by Guy Aroch. The campaign features actor Brandon Sklenar, who made a strong impression in the show 1923, the prequel to the globally popular Yellowstone series, and model Camille Rowe. Shot at the iconic Beverly Estate in Los Angeles, the campaign unfolds like a short film with a suspended, cinematic tone. The protagonist, Oliver, portrayed by Brandon Sklenar, walks thoughtfully through the estate, presenting a story that explores questions of perception and reality. The moment Oliver lowers his sunglasses and vanishes, it blurs the line between vision and illusion. This visual play echoes the brand’s enduring aesthetic. Oliver Peoples’ Spring/Summer 2025 collection highlights timeless aesthetics with contemporary acetate designs and heritage-inspired titanium frames, celebrating some of the brand’s most iconic styles. Featured models include the Cary Grant sun model, now available in new color options; the Eyles design worn by Camille Rowe in the BECR + G-15 Gradient version; the TK-13, a lightweight and minimalist titanium sunglass; and the Aero II, redesigned in five new color options.

May 2025

Mykita | Rimowa Collection Unveiled

The first products of the collaboration between Mykita and Rimowa, rooted in their rich German heritage and shared commitment to innovative, iconic designs, have been launched. The Mykita | Rimowa collection presents a new generation of iconic sunglass designs in a timeless blend of form and function. The collection features two distinct design concepts that reflect the essence of both brands while delivering on the promises of durability and lightness. The Heritage series masterfully combines Mykita’s stainless steel craftsmanship with Rimowa’s use of lightweight, anodized aluminum, offering a reinterpretation of classic sunglass silhouettes. As Mykita’s first collection to use aluminum for sunglasses, Heritage features three archetypal shapes-panto, square, and aviator—designed to suit various face shapes and styles. Meanwhile, the Visor series in the Mykita | Rimowa collection stands out as a sleek, ultra-lightweight visor concept designed for life on the move. Ultra-light stainless steel merges with a toric lens visor that offers both horizontal and vertical base curves, creating a sleek, contoured fit ideal for navigating modern transit environments. The Mylon® visor clip serves both a functional and stylistic purpose, nodding to the beauty of technical innovation valued by both brands.

May 2025

Moscot Opened New Flagship Store

Moscot is celebrating its 110th anniversary with the opening of its Union Square Global Flagship. Located in the heart of Manhattan, the new flagship offers visitors an immersive Moscot experience. Featuring exclusive areas such as The Custom Made Tints™ Lab, a state-of-the-art eyecare department, and an advanced dispensing station, the store is designed to bring the brand’s legacy of craftsmanship, expertise, and innovation to life. The Union Square Global Flagship hosts the world’s largest selection of Moscot frames, showcasing the brand’s extensive collection of timeless designs. This new store marks the beginning of a new era, strengthening Moscot’s deep-rooted New York heritage and expanding international presence.Moscot’s 4th Generation & Ceo, Dr. Harvey Moscot said: “With Union Square as our new global flagship, we’re bringing our story full circle – rooted in New York’s heritage and infused with modern innovation. This shop isn’t just a retail space; it’s a celebration of the 110 years of craftsmanship, community, and passion that have defined Moscot. From our humble beginnings on Orchard Street to our presence in over 50 countries today, we’re excited to create a hub for our global audience right here in the heart of Manhattan.”

May 2025

Modo Eyewear Wins Award from New York

Modo Eyewear announced that it has won the Silver prize in the Eyewear-Sunglasses category at the 2025 New York Product Design Awards for its Model 901 frame. The award honored the company’s Model 901 frame for its sculptural silhouette, bold side shields, and intricate textural design features. Modo shared that the Model 901 brings a futuristic reinterpretation of classic round sunglasses with a sleek, industrial touch. Modo’s Ceo Alessandro Lanaro stated, “Our philosophy is based on blending innovation, comfort, and timeless aesthetics. We are honored to be recognized with this prize. We will continue to fulfill our mission of crafting smart, timeless, and stylish eyewear for modern customers.” In their feedback on Modo’s Silver award, the judges particularly appreciated the brand for its modern and meticulous details. The committee organizing the New York Product Design Awards emphasized that the award serves as an encouragement to advance eyewear design through innovation and creativity. Modo once again demonstrated its commitment to innovation, craftsmanship, and timeless design by showcasing an outstanding concept and execution, solidified by this prestigious Silver prize.

May 2025

Locked Series by Miga Studio

Miga Studio continues to push the boundaries of design with its new Locked collection, where structural architecture transforms into wearable form. Made from Japanese titanium, the collection reinterprets the brand’s minimalist Dna through a brutalist lens. In the Locked collection, raw materiality, sharp geometry, and mechanical logic come together in a truly unique way. At the heart of the designs in the Locked series is a distinctive locking mechanism, which references the collection’s name. This mechanism merges structural integrity with expressive form. Exposed screw details, monoblock fronts, and angular cuts create a rigid, almost mechanical identity, softened only by the lightness of titanium. While the brutalist influence is unmistakable, sharp angles, layered volumes, and a cold, harsh aesthetic define the line. Despite its sculptural complexity, the collection doesn’t compromise on comfort. A beta-titanium insert with flex effect ensures an adaptive, pressure-free fit, while Zeiss anti-reflective sun lenses eliminate glare and enhance visual clarity, offering top-tier optical performance.

May 2025