Acetate optical frames blend simplicity and functionality in the most stylish way. Swedish Vasuma highlights the essence of Scandinavian design in its acetate models. Fine craftsmanship, clean lines, and the use of sustainable materials turn Vasuma styles into more than just accessories: they become an essential part of everyday life. With their pure and balanced designs, these frames are the perfect companion for the modern city dweller, transitioning seamlessly from office hours to after-work life. Pb Gözlük Founder said: “We proudly bring Vasuma’s minimalist vision to Turkey, making it easier than ever for eyewear lovers to experience Scandinavian design at its best.”

November 2025

When it comes to acetate optical frames, Charlie Max Milano embodies the sophisticated spirit of Milan, perfectly balancing classic and contemporary design. Ideal for those looking for a refined and urban look in eyewear fashion, the brand offers a wide color palette and flawless finishing. These acetate frames not only support visual health but also complete any outfit with a touch of style. Pb Gözlük Founder stated: “We curate and present Charlie Max Milano’s optical collection to those who appreciate Italian craftsmanship and  want to bring a piece of Milan’s fashion culture into their everyday life.”

November 2025

The new Louis Barton collection combines calm lines with modern details, making everyday wear feel special. Louis Barton’s designs in the new collection stand out with a refined yet strong aesthetic that avoids exaggeration. Each model is created in balanced proportions to suit different face shapes and ensure comfort. The new frames adapt to the dynamic pace of city life while maintaining understated simplicity. Natural tones dominate the color palette, offering versatility for any look. Attention to detail delivers an instant sense of quality. Louis Barton presents a flexible style that fits seamlessly into both professional and social life.

November 2025

La Bella, the brand from Optik Dünyası that blends beauty with technology in colored contact lenses, stands out with its annually renewed shades and naturally appealing collections. The company’s more dynamic and accessible brand, Iconic, draws attention with four new colors: Pure Hazel, Sterling Grey, Green, and Blue in its Iconic Fresh series, now available with hypermetropic prescriptions as well. Optik Dünyası stated, “We value time. With the Optikb2b mobile app, we’ve made the ordering process faster and more convenient. Our partners can access all product details and complete their orders in seconds right from their phones.”

November 2025

Brought to Turkish market by Optic 844, Woodys presents its new “Unique Bakery” collection, perfectly reflecting the brand’s motto “designed for unique people.” Inspired by the warm and comforting world of pastry and bakery craftsmanship, each style in the collection encourages wearers not to blend into the crowd but to stand out with individuality. The campaign for the Unique Bakery collection features Catalan illustrator Pilarín Bayés, born in 1941, who has illustrated hundreds of books. Known especially for her colorful and captivating children’s book drawings, Bayés beautifully embodies the vibrant spirit of Woodys.

November 2025

Brought to the Turkish market under the assurance of Optic 844, Randolph introduces DriveWorks, a new series inspired by elite automotive divisions such as BMW M and Ford Performance. Designed exclusively for drivers, DriveWorks is precision-tuned, handcrafted, and engineered for performance. The military-grade frames are equipped with Zeiss LightPro Technology® lenses, available in three advanced driving tints: Redline, Le Mans Blue, and Apex Gray. Delivering uncompromising clarity in bright conditions, DriveWorks ensures reduced glare and screen-friendly polarization for an exceptional driving experience.

November 2025

Vogue Eyewear presents its Fall/Winter 2025 collection with its ambassador Gamze Erçel. The new series highlights sophisticated designs such as the acetate frame 0VO5687S, which stands out with its clean temples and distinctive V-link detail for a touch of refined minimalism. The oval-square 0VO5655SU model, featuring elegantly wide temples, draws attention with a chain accessory that can be attached to the logo on the temple. Gamze Erçel said, “As always, this season we present a bold and striking collection. Designed with daring yet elegant details, the models will complement your style with both classic and alternative color options.”

November 2025

Award-winning Mooshu has announced the launch of its new acetate series. Turkish brand Mooshu’s new acetate collection stands out not only for its aesthetics but also for its functionality. Each piece reflects timeless elegance while offering comfort and durability to the wearer. The collection features bold design details and a lively color palette that bring a fresh energy to eyewear. Blending classic and modern elements, Mooshu presents a wide range of styles for fashion lovers. The brand also emphasizes sustainability, using eco-friendly acetate materials that reflect its commitment to responsible design.

November 2025

Tiffany & Co. introduces its Fall/Winter 2025 sunglasses collection, inspired by the brand’s iconic jewelry lines. The collection includes Knot by Tiffany, HardWear by Tiffany, T by Tiffany, and Tiffany Logo series. The bold and sophisticated new Knot by Tiffany designs draw attention with the brand’s signature knot motif placed on the temples. HardWear by Tiffany offers striking, modern looks through bold metal link details, while T by Tiffany reinterprets the brand’s timeless “T” motif with contemporary flair. The Tiffany Logo series highlights the legendary logo engraved on metal plaques and set into smooth acetate temples. Merging craftsmanship with a passion for detail, Tiffany Eyewear introduces the Knot motif for the first time in its new collection. Inspired by a bow design dating back to 1889, the motif decorates the temples of the Knot by Tiffany sunglasses, achieving a perfect balance between strength and elegance. Among the standout pieces, the all-metal TF3117 model features a modern brow bar forming a refined double bridge, with temples adorned by the Tiffany Knot motif and laser-engraved logo. The gold-tone version of this unique sun model pairs with dark gray or yellow lenses, while the silver version is matched with Tiffany Blue® gradient dark gray lenses.

November 2025

Essa Daniel Klein Group garantisiyle Türkiye pazarıyla buluşan Valentino Orlandini yeni optik koleksiyondan sofistike feminen çizgileri, kare formu ve yüksek kaliteli detaylarıyla dikkat çeken bir modeli tanıtıyor. İtalyan zarafetinin modern yorumunu yansıtan bu özel tasarım, sadece şıklık değil işlevsellik de vadediyor. Üst düzey asetattan üretilen model, eşsiz menteşe yapısı sayesinden uzun ömürlü ve konforlu kullanım sağlıyor. İnce işçilikle yerleştirilen VO monogram logosu, sap kısmında zarif ama etkileyici bir vurgu yaratıyor. Valentino Orlandini’nin İtalyan imzası taşıyan bu özel optik modeli, estetik tutkusunu kaliteyle buluşturanlara hitap ediyor.

November 2025