Atlant Eyewear, founded by Gigi Studios specifically for men to complement their unique expressive power, presents its new collection crafted from titanium structures. Continuing its experiments with form and material, Atlant’s new collection strengthens the bond between technology, durability, and design, bringing the brand’s architectural precision into the metallic universe. The collection features new frames made from pure titanium and beta titanium. These structures stand out for their lightness, flexibility, and durability. Atlant offers bold styles for men that balance innovation with comfort.

November 2025

Barton Perreira unveils new Sculptural Sophistication collection. Sculptural Sophistication is an exploration of sculptural design and architectural influence. Designed for free thinkers who reshape perception and defy convention, this collection celebrates organic geometry, unexpected transparencies, and sculptural beveling. Each frame is executed with the meticulous touch of Japanese artisans, ensuring a balance where form and function meet in harmony. The color palette features translucent neutrals, classic tortoises, tonal gradients that echo California light, and ombré lenses reminiscent of Murano glass.

November 2025

Cutler and Gross unveils Knightsbridge Green, a new collection that bridges British design heritage with Japanese mastery. Comprising three optical and two sunglass styles, each frame is the result of eight months of craftsmanship and a 300-step process as an act of devotion rendered in metal. Creative Director Alessandro Marcer draws on the graphic confidence of the Art Deco era, reinterpreting its geometry through fine detailing. The collection embodies everything titanium stands for: strength without weight, elegance without excess, and a timeless balance between form and function.

November 2025

EA7 Emporio Armani presents their first series of eyewear designed for sports enthusiasts. The glasses are part of a launch that includes a helmet and two ski goggles. Sofia Goggia, Olympic downhill champion at PyeongChang 2018, winner of four World Cups, and already an Armani ambassador and EA7 Emporio Armani spokesperson, is the new face of the eyewear collection. The series is characterized by clean, wraparound lines, feature aerodynamic designs in bio-based nylon fiber, high-performance metal frames, and modular structures with removable components, to easily adapt to different environments.

November 2025

Swiss independent eyewear brand Eistoffen has unveiled its new Essentials collection. Crafted for the Fall/Winter 2025 season, the collection seamlessly merges Swiss design with premium Japanese materials. The 14 new models in the series combine minimalist forms with Japanese titanium and a refined color palette. Matte gold, silver, bronze, and champagne tones meet soft green hues and meticulously calibrated shades. With the Essentials collection, Eistoffen offers a smart style choice for those who value both functionality and aesthetics.

November 2025

EssilorLuxottica has announced that its Essilor Stellest lenses, developed to slow myopia progression in children, have received approval from the U.S. Food and Drug Administration (FDA). With this approval, Stellest becomes the first and only eyeglass lenses to gain market authorization in the United States. The company plans to make this innovation, developed through years of research and development, available to users in the near future through U.S.-based eye care professionals. FDA approval is seen as a significant milestone that reinforces EssiLux’s global leadership in myopia management.

November 2025

Gigi Studios presents its new Roots collection. The brand is inspired by the resilience of the earth, the cycles of nature, and the slow unfolding of nature for Root series.The collection combines precise geometric lines with organic shapes, achieving a balance between structure and unpredictability. In collaboration with Mazzucchelli, exclusive acetates featuring mineral-like veins have been developed, adding chromatic richness and visual depth. An oversized square frame, Shale stands out strong character and definition, and model Moss, a green marbled cat-eye with organic nuances.

November 2025

Paris-based Izipizi takes a bold technological step with the launch of Flash, designed for nature and sports lovers. The unisex sunglasses feature minimalist lines and advanced technical qualities, offering sharp and clear vision in any condition by adapting to changing light and optimizing visibility across all terrains. Thanks to smart photochromic lenses, the color tint automatically adjusts within seconds from category 1 to 3 according to the light conditions. With its daring design, performance-driven technology, and versatility, Flash allows Izipizi to connect directly with active outdoor sports enthusiasts.

November 2025

J.F. Rey celebrates its 40th anniversary with the launch of Iconic40, a reinterpretation of one of its most iconic designs, the JF2207. Known in the industry as the Scorpion, the JF2207 was first launched in 2007. The original frame, which has become iconic, offers a bold, dynamic, and unquestionably avant-garde design statement. J.F. Rey has created Iconic40 by reinterpreting Scorpion with an innovative perspective to honor its 40 years of creative experience. Produced in a limited edition of only 400 pieces per color, Iconic40 elevates the original model’s sculptural avant-garde spirit with refined finished, premium materials, and an exclusive color palette.

November 2025

Lafont Paris has unveiled its new capsule collection, Perfect. The new capsule reflects sophisticated French style, elegance, and modern flair. Lafont reinterprets iconic designs from the 80s, such as Penelope, Showtime, and Ramatuelle, with decorative studs and crystal details. With its controlled volumes, bright edges, and jewelry-inspired design, the Perfect capsule celebrates Lafont Paris’ creativity and commitment to fine craftsmanship. Each piece in the Perfect capsule represents the meeting of refined aesthetics with boldness and authentic French sensibility. Lafont promises women confidence with its new models.

November 2025