The Fall Dazzles with Bulgari

Italian luxury fashion house Bulgari unveiled its Fall/Winter 2023 eyewear collection with a campaign starring supermodel Vittoria Ceretti. The collection combines trendy shapes with iconic details and the future-oriented spirit of heritage to reflect the brand’s eclectic identity. The new collection brings a modern twist to the fashion house’s iconic designs such as Serpenti Viper, B.zero1 and Bvlgari Aluminum.

September 2023

Eyewear Meets Automotive

L.G.R and Cupra collaborate for the second time. The latest collaboration between L.G.R and Cupra combines the creativity of both, offering a trio of sunglasses – Tribe, Reunion Metal Explorer and Nomad II – that stand out for their contemporary style, innovation and boldness. This partnership represents an exciting fusion of two worlds, where the art of eyewear meets the spirit at the forefront of automotive innovations.

September 2023

Ultra Feminen Series By Andy Wolf

Austria-based eyewear label Andy Wolf introduces a fresh collection centered around an essence of intense femininity. The essence of the brand’s design effort for the collection revolves around expanding the boundaries of shapes, tones and structures. The result is stunning adaptable models that captivate with countless subtleties, such as exceptionally wide temples, multidimensional sparkles and unconventional silhouettes.

September 2023

Hoya Protects Our Eyes

Hoya, the global giant of the optical lens industry, continues its innovations to minimize the harmful effects of high levels of sunlight with polarized and photochromic lenses that cut UV 100%. High-quality HVLL (HighVision LongLife) type coatings, especially in transparent optical lenses, eliminate the light emitted from unnatural UV sources indoors and the discomfort that will occur when exposed for a long time. In addition, Hoya Sensity photochromic lenses, developed to eliminate high light sensitivity, can provide both indoor and outdoor health and comfort conditions in a single lens.

September 2023

Seiko Coating Protects from Harmful Rays

The Seiko 1.60 AS SuperResistantBlue-UV coating protects the eyes against the harmful effects of UV light both indoors and outdoors while blocking harmful wavelengths of blue and violet light. The Seiko 1.60 AS SuperResistantBlue-UV provides excellent protection against ocular and extraocular discomfort for people who spend two or more hours a day in front of digital screens and supports users in maintaining sensitive and comfortable vision. The new 1.60 AS SuperResistantBlue-UV with spherical center and scratch-resistant Seiko offers 360° protection against annoying glare and the harmful effects of UV light.

September 2023

End Eye Fatigue with Smartzoom

SmartZoom, developed by Seiko Optik as a solution to today’s digital world, allows people to work longer hours in front of computers and screens comfortably and without any symptoms. Extremely thin and lightweight with a 360° internal aspheric structure, SmartZoom stands out as a product that should be used in terms of vision quality and eye health for those who are exposed to intensive use of digital devices even if they do not have any refractive error.

September 2023

Comfort in Activities with Hoya Pnx Kids

Children need clear vision, impact protection, eye protection from the sun and lightweight & thin lenses. Hoya Pnx Kids children’s lenses have been developed to meet the lens requirements of children. Children can be careless while playing. Hoya Pnx Kids kids lenses are impact resistant, extremely robust and virtually unbreakable. Continuing its research to provide superior protection against harmful UV rays, Hoya has produced Hoya Pnx Kids children’s lenses based on the fact that 80% of a person’s total lifetime UV exposure occurs by the age of 18.

September 2023

J.F. Rey is Modern and Refined

Jean François Rey presents an innovative line that embodies the natural strength and distinctiveness of its Dna. The line features a groundbreaking optical frame for men that combines titanium, stainless steel and carbon in unprecedented thicknesses, showcasing intricate craftsmanship and advanced technical sophistication without sacrificing style and elegance. The men’s sunglasses intertwine exceptional materials and sophisticated palettes, while the women’s styles exude a chic and glamorous 70s vibe.

September 2023

Two New Styles by Vera Wang

Vera Wang Eyewear has launched two new styles, Jules and V606. Jules, an oversized cat’s eye, is characterized by its unique stem design, bold shape and modern touch that will add elegance to any outfit. The V606 offers a sleek and sophisticated look with its micro, rectangular metal frame. Staying true to the latest trends, this unisex design is available in black, ivory and French charcoal yellow.

September 2023

Significant Donation by Kering Eyewear

Kering Eyewear, the owner of Maui Jim, is extending support to the Maui community in the aftermath of the devastating wildfires that have struck the town of Lahaina, where the Maui Jim local store and office stand. Kering Eyewear and Maui Jim are making a donation to the Hawaii Community Foundation’s Maui Strong Fund as an immediate contribution to assist those affected by this disaster and support in the rebuilding efforts of those impacted by the wildfires.

September 2023