Theo Eyewear introduces its new sunglasses collection, Friskos. Interpreting the lightness and energy of the season and the approaching summer months through a graphic design language, the collection once again reflects the brand’s distinctive approach. For the creative team, the starting point of Friskos is the simple form of an ice cream stick. Reimagined through Theo’s unique design perspective, this familiar silhouette is transformed into fully acetate frames that combine a sense of nostalgia with a contemporary aesthetic. Models including Popsi, Stox, Lolly, Soleo, Scoopy and Bello stand out with their vibrant colour palette and soft, rounded forms. While the designs create a playful and effortless impression at first glance, they are supported by a strong sense of proportion and form. As in Theo Eyewear’s design philosophy, playfulness and technical precision come together in balanced harmony throughout the Friskos collection. This approach gives the collection a character that feels both free and controlled. Rather than making a bold statement, Friskos offers a narrative shaped by subtle, intuitive emotions. Influenced by longer days, increasing sunlight and rising temperatures, the collection approaches eyewear not merely as an accessory, but as an expression of the energy of everyday life.

April 2026

Invu presents its new eyewear collection, responding to the growing momentum of active lifestyle trends. Designed specifically for cycling, e-biking and other outdoor activities, the series is developed to deliver a comfortable, performance-driven experience when worn under a helmet. As wearing habits continue to evolve, the brand highlights the increasing importance of comfort and adaptability in motion, placing functionality at the core of this collection. Engineered in Switzerland, the frames are crafted from a soft, flexible and highly resilient polymer, allowing them to adapt naturally to the shape of the head. This construction ensures a secure and balanced fit without pressure, even during extended use. Designed with helmet compatibility in mind, the frames maintain stability even in more dynamic conditions. On the visual performance side, ultra-polarized lenses stand out, effectively reducing glare and providing clear, balanced vision in changing light environments, enhancing visual comfort during active use. Technically driven yet visually streamlined, the collection is defined by a clean, sporty aesthetic, where lightweight construction and refined lines allow the frames to integrate seamlessly into the rhythm of an active lifestyle.

April 2026

Götti adds two new models to its Dimension collection that reinterpret the iconic aviator form. Inspired by the strong aesthetic legacy of the 1970s, the aviator silhouette is reimagined through the brand’s contemporary design approach, resulting in a lighter, softer expression aligned with modern style. Developed using advanced 3D printing technology at the brand’s Swiss manufacturing facilities, the frames are built layer by layer and finished by hand. This technical process brings an architectural precision to the frames, while the fluid and comfortable construction ensures a balanced experience in everyday wear. Moving away from sharp definitions, the design language embraces softer, rounded lines, offering a refined and modern interpretation of the classic aviator shape. A silk-touch surface enhances this sense of fluidity, creating a striking contrast between the technical production process and the tactile aesthetic experience. At the junction between the front and the temples, a stainless steel hinge detail adds both functional and visual emphasis, giving the frames a distinctive structural character. With Ceni and Cenaya, Götti revisits a familiar form through a clean yet impactful approach, adapting a timeless design to the rhythm of contemporary life.

April 2026

Brett Eyewear has expanded its universe with Midnight Blue, a new colour that perfectly embodies the brand’s vision: a discreet, precise and timeless elegance, designed for men who value detail and mastery. Described as far more than a colour, Midnight Blue is the result of advanced technical research. This deep, dark and dense blue is achieved through a high-precision Physical Vapor Deposition treatment, a technology borrowed from cutting-edge industries such as aerospace, watchmaking and the medical sector. Unlike traditional surface treatments, Pvd gives Midnight Blue a unique depth, capable of capturing light while maintaining sobriety. Each reflection, each subtle variation in shade reveals the complexity of the process and the technical mastery of materials. This new colour finds its full expression in Brett’s ED frame, an emblematic piece from the Streamline collection. The ED frame is crafted from monobloc titanium, machined with visible chamfers that highlight the precision of the material work and the purity of the lines. This technical construction provides lightness, optimal strength and an immediately recognizable visual signature, the company adds.

April 2026

The collaboration between Cutler and Gross and Kingsman, which brings together eyewear design and cinematic language, expands with the addition of new models to its collection. Developed in collaboration with director Matthew Vaughn, the series places storytelling at the core of design, positioning eyewear not merely as an accessory but as an integral part of a character. With a history spanning over a decade, Cutler and Gross x Kingsman has evolved into one of the brand’s signature collections, reflecting its craftsmanship at the highest level. Drawing on archival references, the designs reinterpret classic British elegance through contemporary details, translating cinematic style codes into everyday wear. Among the new additions, the aviator optical model coded 0847 stands out with its bold form, while the round optical design coded 0004 offers a more nuanced approach through its mixed-material construction and refined proportions. These familiar designs are subtly updated, preserving their identity while introducing precise refinements. As Alessandro Marcer, Creative Director of Cutler and Gross, explains, “Each collection takes us on a journey through the archive. Working alongside the Kingsman costume design team, we curate eyewear that is the pinnacle of discerning style and craftsmanship.”

April 2026

Etnia Barcelona celebrates individuality through colour, form and craftsmanship with its special eyewear selection created for Mother’s Day. At the heart of the edit are distinctive silhouettes that move beyond conventional codes, designed for women with a strong sense of style. The brand’s signature use of colour balances bold, eye-catching designs with everyday wearability, offering an aesthetic that feels both expressive and effortless. Each model stands out as a refined blend of timeless design and contemporary expression, responding to the layered and multifaceted style of the modern woman. Going beyond the idea of a simple gift, the selection proposes pieces that reflect character and evolve into personal memories over time. Crafted from natural acetate and fitted with high-quality HD mineral lenses, the frames underline the brand’s commitment to both aesthetics and performance. The experience is completed with exclusive packaging that echoes Etnia Barcelona’s artistic identity. Created for those who wish to celebrate Mother’s Day with a meaningful gesture, this special collection also represents a unique way of seeing the world, bringing forward a gifting approach defined by emotion, longevity and style.

April 2026

Ultra Limited introduces four new optical models named Acireale, Amatrice, Licata, and Ostuni. Marking a new phase in the brand’s design language, the models go beyond presenting new forms, expressing a strong sense of character through proportion, material, and craftsmanship. Acetate, which forms the foundation of the collection, is skilfully shaped to create a distinct identity for each model, while the use of colour stands out through bold contrasts, layered tonal transitions, and a sense of depth. Acireale delivers a graphic presence with its clean lined square form, enhanced by subtle tonal shifts that change with the light. Amatrice brings a more dynamic rhythm to the collection with its hexagonal structure, where defined yet softened surface transitions add both strength and balance. In Licata, the classic cat eye is reinterpreted through a contemporary lens, with its lifted upper line creating a more architectural and controlled effect rather than a nostalgic one. Ostuni presents the butterfly silhouette in fuller yet balanced proportions, with a fluid and sculptural structure that reveals a strong profile, particularly when viewed from the side. Entirely handcrafted in Italy, the frames stand out through their careful material selection and meticulous production process.

April 2026

Following the sell-out success of the first edition, Blackfin announces the arrival of Prometheus Two, the sequel to a Limited Edition that propels the brand’s aesthetic language into a new avant-garde dimension. A true design manifesto that distills Blackfin’s technical mastery while expressing the brand’s purest, most authentic identity. Milled with obsessive precision from a single solid block of titanium, Prometheus Two features sculpted profiles that reveal details of exceptional refinement. The design, defined by an oversized double bridge inspired by 1970s eyewear, ushers in a newly engineered rim design milled from a block of aluminum. Its lateral spoiler emerges from the inner structure of the frame, lending a distinctive sport-luxury attitude. The aesthetic is further elevated by two-tone gradient lenses and a hand-polished top bar finished with PVD using advanced Nano-Plating technology. Transparent grey acetate temple tips reveal the titanium core within, emphasizing the frame’s technical sophistication. Alongside this new edition, the iconic Prometheus One returns in Limited Edition with a subtle upgrade in its micro-details.

April 2026

Vision Expo 2026 concluded on March 14 in Orlando, marking the debut of its new unified format this year. Co organized by RX and The Vision Council, the show also highlighted its 40th anniversary through a range of special content presented throughout the event. Over the course of four days, the exhibition floor welcomed a high volume of visitors, offering attendees the opportunity to explore the latest products and trends set to shape the future of the optical industry. The event brought together more than 8,000 industry professionals from 92 countries and all 50 US states, reinforcing its position as a strong global meeting platform. A 17 percent increase in attendance across the education programme pointed to a growing demand for professional development within the sector. Commenting on the show, Ashley Mills said, “Vision Expo 2026 set a new standard for what this show can be and what this industry is capable of together. This year’s show saw the future of eyecare take shape in real time through groundbreaking technology, visionary design, and the kind of energizing conversations that only happen when the entire optical community is together under one roof. We left Orlando with real momentum, and The Vision Council is committed to carrying that forward for every segment of this industry throughout the year ahead.”

April 2026

Eyewear by David Beckham draws attention in the Spring/Summer 2026 season with refined new design accents. One of the standout models, DB 1237, is defined by its softened contours and balanced proportions. With its refined frame construction, the model reinterprets the brand’s signature style through a cleaner and more fluid design language. Rounded edge details give the design a modern and timeless expression while offering a versatile option for everyday wear. Expanding its metal frame category, the brand focuses on lightweight structures and well-balanced forms across both sun and optical collections. This approach allows the brand to maintain its aesthetic identity while appealing to a broader audience. The collection also introduces new models developed with titanium materials. In the DB 1226/G/S model, the use of premium titanium and advanced production techniques elevates the brand’s emphasis on quality. Photochromic lens options available in selected styles further enhance functionality. Signature elements such as the Talisman detail and the DB monogram continue to define the collection’s distinctive identity. With this new season, Eyewear by David Beckham preserves its strong style codes while refining its design language with a more contemporary edge.

April 2026