Tom Ford Reaches a Level of Refining

The Tom Ford Eyewear Icon collection is the ultimate expression of luxury. Inspired by the glamorous, iconic and luxurious world, the collection shines a light on the unique craftsmanship that elevates and enhances each item. Transparent acetate with handmade havana colorations and a new protective layer on the inside of the temples distinguish the shades of Icon sunglasses. The thin acetate frames are embellished with gold-tone metal inserts and engravings that create a surprisingly harmonious aesthetic. Equipped with new high-quality lenses, each eye-catching frame offers superior comfort, irresistible appeal.

November 2024

Aesthetics and Comfort by Palm Angels

Palm Angels logos play an important role for the designs as the brand’s most distinctive features, appearing in various interpretations, including the Palm Angels script on the temples. The frames borrow the brand’s design codes and metal details from the world of accessories, creating a coherent extension of the basic design. Reflecting the brand’s Dna, the color palette includes classic tones such as black and havana, but also continues to impress with new colors. This season, Palm Angels welcomes the industry with 10 brand new optical frames where you can feel the brand’s aesthetic all day long.

November 2024

The Kamara Touch to Off White

Off-White’s new collection is a statement of identity, creativity and cultural engagement unique to Ibrahim Kamara. In the new collection, Kamara pays homage to Virgil Abloh, the visionary behind the Off-White™ brand, while forging his own path, influenced by his background from Sierra Leone to London and now to the global stage. All Off-White™ sunglasses are made in Italy using acetate, metal or a combination of these two materials. The color palette combines jet black and classic tones with more contemporary shades such as deep white, milky pink, red, solid burgundy, midnight blue and satin silver.

November 2024

Three New Titanium by Modo

Modo Eyewear has introduced its new collection for the Fall/Winter 2024 season. Offering durability, lightness and elegance, the collection combines timeless appeal with unique design details. With new styles and a wide variety of colors, you will definitely want to add the perfect designs to your look. The Fall/Winter 2024 Legacy collection features three new unisex titanium additions that complement the acetate frames. The first is Style 9005, a classic shape with soft rounded corners; Style 9007, a lower square shape; and Style 9008, a feminine square shape with soft and raised corners.

November 2024

Eyes Resting with Prime Xceed

Seiko Prime Xceed is manufactured with individual requirements in mind, suitable for every condition and situation. Tailor-made and compatible with any frame, it eliminates vision loss with its advanced aspheric design, resulting in less eye fatigue and excellent vision. Offering extra sharp vision in dim light and night conditions, Seiko Prime Xceed promises excellent vision as a carefully blended combination of innovative technologies. Seiko uses ‘smart thinning prisms’ to ensure uniform vertical edge thicknesses on the Prime Xceed.

November 2024

New Seiko Coatings Deliver Comfort

Seiko Optik, one of the leading brands in the optical industry, continues its innovations. Seiko coatings – SRC Ultra, SRC Road and SRC Screen – are reshaping the way we see. SRC Ultra offers a highly innovative and modern look with superior anti-reflective properties, as well as high contrast and maximum aesthetics. SRC Road is specially designed for drivers, providing superior clarity in dim lighting conditions and reducing reflections from vehicles. SRC Screen is specially designed to meet the demands of the digital world while reducing eye strain caused by prolonged use of digital devices.

November 2024

Eco-Friendly Series from Vasuma

Vasuma produces its new collection entirely from bio materials. Based in Stockholm and designed with a Scandinavian spirit, the Vasuma’s new collection is made from sustainable biodegradable raw materials such as cotton acetate and wood pulp using plant-based materials. Vasuma offers eyewear inspired by the best vintage eras of the 50s and 60s and enriched with a modern touch. Blended with inspiration from popular culture, these glasses create a style that emphasizes the wearer’s own identity and personality. Vasuma Eyewear collections are brought to the Turkish market by Pb Gözlük.

November 2024

A Contemporary Series by CharlieMax

Charlie Max crowns its new transparencies collection with a unique brand image designed for people who love the freedom of self-expression, want to stand out from the crowd and reject the ordinary. Designed and produced in Milan with high technical equipment and craftsmanship, each product is the result of meticulous material selection and detail work. The brand’s deep connection with the art world is reflected in limited edition packaging collaborations with renowned artists. Charlie Max continues to be a brand that prioritizes experimentation and contemporaneity this season.

November 2024

Zeus+Dione is Now in Turkey

The eyewear collection of the famous Greek fashion brand Zeus+Dione, consisting of unique models, will meet with the opticians in our country at Silmo Istanbul Optical Fair under the distributorship of Optic844. The brand, which has stores in the most important fashion capitals of the world and appeals to people looking for difference and comfort with its special style, reflects its identity to its eyewear collection. The entire eyewear collection of the brand consists entirely of natural Mazzucchelli acetates and is designed and manufactured in Greece. The designs are inspired by Greek Mythology.

November 2024

New Atelier Series by Woodys

The Atelier collection is an explosion of captivating geometric shapes and bold color combinations, bringing the design and manufacturing power of the Woodys brand to its peak. Woodys’ new collection takes users into an extravagant world of shapes and colors. All frames are produced to the highest quality standards through a meticulous craftsmanship process. Atelier surprises with bold laminates in up to four colors combined with geometric patterns. As with all Woodys, a two-week special firing process followed by lamination ensures a flawless finish.

November 2024