For Men by Rodenstock Eyewear

Rodenstock Eyewear is redefining its design and technology with a focus on lightness and innovation. The new brand approach is summarized in the motto ‘Form Follows Lightness’, blending German engineering precision with timeless and pure aesthetics. The new collection embodies the brand’s new approach, offering minimalist designs paired with high-performance materials. Characterizing the Rodenstock brand and setting a benchmark for excellence, the new frames are made for men who value a harmonious balance of aesthetics, use comfort and durability.

January 2025

Prada Group and EssiLux Extend Licensing

EssilorLuxottica and Prada Group announced the renewal of their licensing agreement for the development, production, and distribution of eyewear under the Prada, Prada Linea Rossa, and Miu Miu brands. The existing agreement, expiring on December 31, 2025, has been extended through December 31, 2030, with the provision for renewal until December 31, 2035. Rooted in a pioneering vision, the over twenty-year collab shaped a unique approach to luxury that is both timeless and forward-looking.

January 2025

Petit Bateau Debuts in Kids Eyewear

Petit Bateau, the historic French brand known for its kidswear and womenswear, is preparing to enter the eyewear sector. Following its debut in cosmetics, the brand has signed a licensing agreement with Seaport Odlm for the design, production, and global distribution of prescription glasses and sunglasses for children. The first collections, set to launch in spring 2025, will strengthen Seaport Odlm’s portfolio, which already includes eyewear lines for kids such as Little Paul & Joe and Façonnable.

January 2025

Lunor Welcomes The New year

Lunor’s A11 collection, which stands out with its designs with large, elegant silhouettes, and fine lines, was expanded with a new shapes and colors, greeting the new year with striking looks. Lunor’s new addition, the 460, brings a clear, masculine and bold design language. The model emphasizes classic aesthetics with earthy tones that inspire an adventurous spirit. The 461 presents the butterfly shape with a feminine lightness. The model reflects effortless elegance with touches of 1960s Hollywood aesthetics.

January 2025

L.g.r and Sease Collab

L.g.r and Sease join forces once again to unveil their new exclusive collection. Rooted in the long-standing friendship between Luca Gnecchi Ruscone and the brothers Franco and Giacomo Loro Piana, this partnership reflects the values of both brands, such as the commitment to 100% Made in Italy excellence, sustainability and the seamless blending of style and tradition. In the new collabration collection, L.g.r’s iconic Zanzibar model is reimagined and enriched with removable side flaps crafted in Sease’s signature Sunrise Solaro fabric. The model in matt cellulose acetate, is handmade by skilled Italian artisans.

January 2025

Kering Eyewear Became a Case Study

Kering Eyewear has been named a case study at Harvard Business School. For this study, faculty representatives from Harvard Business School teamed up to write a case study on the business journey of Kering Eyewear, with the goal of giving students at Harvard and around the world the opportunity to learn more about the company and the milestones it has achieved over its first 10 years in business. The case study was created from a series of analyses and interviews, and offers insight into Kering Eyewear’s business model and its role in the eyewear industry.

January 2025

Futuristic Approach by Karl Lagerfeld

Karl Lagerfeld introduces fashion-forward silhouettes for winter season. The collection’s bold, contemporary designs, crafted with high-quality materials, offer a futuristic take on classic eyewear styles. Sunglas model KL6162S is crafted in premium acetate and presented in a wide range of colours, from classic black and white to more seasonal hues; this feminine model features a geometric cat-eye front. The temples, boasting an edgy, innovative profile, host a refined interpretation of the Karl Signature logo, featured in metal with contrasting colours and inspired by the latest iconic Karl accessories.

January 2025

Kaleos Offers The Revelation

Kaleos unveils The Revelation, a bold declaration of individuality and self-expression. The Spring/Summer 2025 collection captures the evolution of the modern woman – empowered, authentic, and unapologetically herself. Crafted predominantly from premium acetate and innovative combinations of acetate and stainless steel, the collection challenges traditional notions of elegance. Bold yet sophisticated, these designs reflect the dynamism of the contemporary woman who embraces her versatility and confidence.

January 2025

New Ones to Sledge Combi

The Sledge Combi by J.F. Rey represents a masterstroke in men’s eyewear design, blending innovation, masculinity, and craftsmanship into a collection that pushes boundaries. With three new models, this line continues to redefine the brand’s dedication to precision and creative ambition. Minimalist yet sophisticated, the new ones embody a masculine elegance that balances strength with refinement. The frames come in timeless shades of black, grey, blue, brown, and khaki, delivering a modern, chic aesthetic.

January 2025

Invu Redefines Divas’ Glamour

Invu kicks off upcoming spring season with Fashionista Edition, a collection that redefines diva-inspired glamour with a contemporary twist. Drawing inspiration from bold, oversized designs, Invu has crafted a sleeker, modern silhouette, tailored for today’s trend-savvy women. The collection features timeless black and white frames, exuding elegance and sophistication. Each pair is enhanced with a luxurious gold medallion embellishment, adding a touch of opulence to the minimalist design. Invu’s ultra-polarized lenses provide unmatched visual clarity and glare-free vision.

January 2025