Eco Eyewear Planted 3.3 Million Trees

Eco Eyewear, which has made a name for itself with its eco-friendliness and contributions to sustainability, continues its One Frame, One Tree campaign, which ensures the planting of one tree for every frame purchased. Eco Eyewear, together with its customers, optical stores and the non-governmental organization Trees For The Future, announced that a total of 3.3 million trees were planted as part of the campaign. This has sequestered more than 154,629 metric tons of carbon dioxide in nature. The trees planted in collaboration with the non-governmental organization Trees For The Future use a method called the Forest Garden Approach. Eco Eyewear announced that more than 19,095 forest gardens have been planted so far as part of the campaign. John Leary, Director of Trees For The Future, said: “Planting trees provides families with more than just food. It provides income, empowerment, unity, leadership, education and even saves lives. We are proud to have a partner like Eco Eyewear who has made environmental stewardship their mission, and we are grateful for their selfless support in helping us reach our goals.”

March 2023

Paul Smith Welcomes Spring

Paul Smith Eyewear presents its Spring/Summer 2023 collection. Featuring optical frames and sunglasses with a timeless and eclectic design approach, the new Paul Smith collection is a reflection of the brand’s playful and positive philosophy. Skillfully crafted in Italy from premium materials, Paul Smith’s new eyewear exemplifies the designer’s typical boldness and confidence. The collection consists of versatile shapes that are effortlessly wearable and classic, but with a distinctly modern twist. Boasting stylish, unexpected details, the style’s organic palette is based on Paul Smith’s Signature and Artist Stripes, a nod to the company’s considered use of colour. The star of the new collection, the Garner unisex sunglass is inspired by 1980s styles with their modified aviator metal construction, pale wash lenses and straight top bar. Featuring ‘P’ branded nose pads, Garner is available in matte silver. The collection also features Gower, a unisex optical style with a thick acetate construction that is neither too square nor too round. Gower is available in classic black, Havana and crystal translucent shades.

March 2023

Tod’s Gives a Retro Vibe

Tod’s Eyewear presents its brand new sunglasses collection for the Spring/Summer 2023 season. The brand’s new sunglasses collection is inspired by what makes Italy special and pays homage to all things Italian. With the new collection, the brand quality that defines Tod’s Eyewear, based on the goal of excellence in production processes and materials, the reflection of a unique lifestyle in its designs and handmade craftsmanship, is clearly evident. In the new collection, Tod’s Eyewear has created unique and sophisticated models, emphasizing unique shapes and details, as well as distinctive materials and frame forms. The oversized model coded TO0347 in the brand’s new season collection displays a unique stance for women with its round lenses and geometric cut front. The temples give the model a strong personality, while the retro-inspired frame, complemented by a refined and thoroughly modern design, dazzles the eye.

March 2023

Safilo Announced Preliminary Performance Indicators

The Board of Directors of Safilo Group has reviewed the Group’s preliminary key performance indicators for the financial year ended Dec. 31, 2022. The full year annual results will be approved by the Board of Directors on March 9, 2023, during which the Group will also approve its medium-term economic and financial targets, which the management will present to the market during a Capital Market Day to be held in Milan. In 2022, Safilo’s preliminary net sales amounted to €1076.7 million, up 11.1 percent at current exchange rates and 4.2 percent at constant exchange rates compared to €969.6 million recorded in 2021. In 2022, organic sales grew by 7.7 percent at constant exchange rates, recording another significant improvement after the 10.5 percent growth achieved in 2021 compared to 2019. On a preliminary basis, Safilo closed the full year 2022 with an adjusted Ebitda of around €101 million, and a margin on sales of approximately 9.4 percent. Also on a preliminary basis, the group’s net debt as at Dec. 31, 2022 stood at around €113 million, slightly better than the position of €115.4 million reported at the end of September 2022.

March 2023

Two Online Campaigns From Essilux

EssilorLuxottica is launching not one, but two extensive online campaigns this spring to draw as much attention as possible to its two lens brands Varilux and Transitions. The first campaign will take place on the portals of well-known news magazines and the second on social media. EssilorLuxottica’s creative digital media campaign will feature the Varilux brand on high-traffic websites in Germany throughout March. The short videos aim to raise awareness of Varilux progressive glazing and convey the brand promise of the “9 out of 10” slogan. The campaign has already been successfully implemented in Italy, France and Spain. For the Transitions brand, a comprehensive online campaign will run until the end of March, focusing on the social media channels Facebook and Instagram. The campaign focuses on the advantages of self-tinting lenses and the variety of colors. The campaign targets those interested in fashion, health and eyewear. In total, around 15 million people will be reached online and asked to test their light sensitivity with a new interactive online quiz. Interested people will then be able to use the online opticians search to select specialists in their area and book an appointment.

March 2023

New Dimension in Lightness With Look

Look Made In Italia launches Bold, a collection of four models that bring a new dimension to lightness. The fronts of the models in the new collection are made of Natural Injection Light polymer and the handles are made of Xinox steel, both special materials that make the models lightweight without compromising on lightness. The Italian brand’s new optical frames are influenced by a vision committed to boldness and a new minimal aesthetic. Look Made In Italia has also chosen to focus on originality for the colors of the models in its new collection called Bold. In addition to the traditional Havana or blue, the models embrace the concept of chromatic asymmetry in timeless black on the front and four special edition options. The four special edition options include left temple canary yellow, dark blue, bright green and bright orange, with the right temple in a color matching the front. Look Made In Italia offers contemporary and sporty designs in line with the latest trends.

March 2023

Barton Perreira Presents ‘Brow Babe’

Barton Perreira is launching the Women’s Coalition Initiative, a collaboration with women-led companies in fashion, art and culture. The initiative aims to showcase the creativity of women with diverse perspectives and support women entrepreneurs in launching limited edition products with the help of non-profit organizations. Barton Perreira has partnered with world-renowned beauty stylist and social media entrepreneur Kelley Baker. The partnership resulted in the launch of Brow Babe sunglasses inspired by the vintage archives of Creative Director Patty Perreira, one of the founders of the Barton Perreira, and Kelley Baker’s beauty line. Brow Babe oversized sunglasses bear the traces of butterfly and cat-eye forms, while special color options and Kelley Baker’s pink heart logo on the temples draw attention. The model’s elegant gold accents reveal Barton Perreira’s iconic craftsmanship and attention to detail.

March 2023

Nathalie Blanc Signed Agreement For Spain

France-based Nathalie Blanc, known for its luxury products, continues its expansion in Spain. Nathalie Blanc and Fj Optical, the Spanish distributor of optical products, have signed a new agreement for the presence of Nathalie Blanc frames in Spain. According to the agreement, Nathalie Blanc and the Blanc collections will be represented in Spain by three representatives and will shortly be available on fourteen Spanish islands. Nathalie Blanc, Founder and Creative Director of the brand, said about the new agreement: “Spain is a real opportunity for us to develop and promote our range of sunglasses. The Spanish market, being a lover of colour, I am delighted to introduce them to my collections and my work on colour shades which is so important to me.”

March 2023

Hoya and Nidek Become Partners

Hoya Vision Care, a leading innovator in optical technology, has announced a partnership with Nidek, a leading designer, manufacturer and distributor of ophthalmic and optometric equipment. The global agreement between Hoya Vision Care and Nidek offers eye care professionals access to a complete portfolio of optical instruments and products, from eye exams and consultations to the final delivery of high-quality lenses. “Our strategic partnership with trusted optical leader Nidek aligns with Hoya Vision Care’s mission to provide innovative solutions and high quality products to valued eye care professionals, supporting them in developing their businesses and what they offer to their patients. By bringing together our organizations’ optical expertise, technologies and solutions, we are creating a seamless approach for eye care professionals to expand the services they offer their patients and focus on quality eye care for all,” said Alexandre Montague, Ceo of Hoya Vision Care. “Since its founding, Nidek has been continuously developing products to bring vision comfort to people around the world. We are confident that we will achieve great success with this collaboration,” said Motoki Ozawa, President and Ceo of Nidek.

March 2023

New Monogram By Nirvan Javan

Nirvan Javan launches a new monogram (embroidery combining fonts and motifs) incorporated as a pattern on the temple inserts of the new Marrakech collection. The designer adds the new monogram as a pattern on the temples of the frames in the new collection. Inspired by the great metropolises of the world, Nirvan Javan, who presents eyewear collections with a relentless evolution and passionate creativity, presents his new monogram, the latest product of his endless design journey. N.J., the initials of the brand, are featured in the new monogram. These two letters, which melt into each other and become a single whole, represent more than the brand’s pure design philosophy. This new pattern with classic elements sums up the embodiment of the modern world. Symbolizing Nirvan Javan’s new brand identity, the monogram adds new details and historical texture to the frames in the Marrakech collection.

March 2023