Hoya Nulux iDentity V+, Hoya’s customized single vision lens that takes into account individual lens usage parameters, offers sharp, natural and clear vision in all directions and appeals to users with modern and dynamic lifestyles. In addition to its aesthetic appearance and high vision performance, the Nulux EP, which belongs to the Hoya Nulux family, allows the eyes to appear at their natural size with its completely thin and flat structure. Featuring dual-surface aspheric processing with FreeForm technology, Nulux EP gives the user an aesthetic appearance with its low curved structure, lower center and edge thickness. At the same time, Nulux EP offers better vision perception in the center of the lens and good vision performance towards the peripheral areas.

Mayıs 2023

Specially designed to capture fast-changing trends, the new Vogue Eyewear Core collection brings the runway to the street with a creative attitude, revealing the different faces of fashion. Whether the focus is on new talent or iconic designs, the new collection features a piece of every style. The new eye-catching sunglasses collection is perfectly matched with knitted patterns and color combinations that enliven their striking shapes. You can make the style you want irresistible with model 0VO5480S, which can be the diva of daily style with its light vintage air. In addition to the stylish colors of the season such as gray, dark blue and burgundy; you can easily complement any style with classic colors such as black and dark brown. With its lightweight and striking cat-eye shaped frame, this model attracts attention with its wide temples, where you can see a new interpretation of the iconic Vogue Eyewear knit pattern. Reinterpreting Vogue Eyewear’s signature motif with a modern twist, the 0VO5481S sunglasses with their new soft knit patterned temples and bold lines add a unique, iconic flair to any style. Paired with gradient and fleece lenses, the frames are available in all the season’s favorites, including dark green, light gray and burgundy.

Mayıs 2023

Designed with the effects of today’s digital world on the eye in mind, Seiko Brilliance provides unparalleled near, intermediate and far field vision in daily life with its excellent performance. In addition to the wearer’s parameters, this high-tech lens also takes into account the wearer’s optical lens usage history and personal vision preferences, creating a personalized lens design code and setting new standards in customized solutions. This 4-digit lens design code is available in more than three hundred design variants. Instant adaptation, high customization, enhanced aesthetics, easy transition between distances, unparalleled comfort, reduced ripple and shake effect, and an even wider range of vision are among the highlights of Seiko Brilliance’s innovative technology, providing the wearer with maximum comfort. The Brilliance is a remarkable combination of innovative technologies such as Twineye 360° Modulation Technology, Intelligent Magnification Control, Digital Zoom Equalizer, Balance Zone Technology and Personal Design Selector, which takes into account the wearer’s optical lens usage history and personal vision preferences.

Mayıs 2023

Lanvin presents its new sunglasses model. Embodying the link between tradition and modernity, the new campaign, shot by Steven Meisel, portrays model Raquel Zimmermann as a cultured, curious, modest, self-possessed and confident Lanvin woman. The design is a key element of Lanvin’s latest collection, showcasing the brand’s subtle elegance, charm, optimism and meticulous craftsmanship. Full of unmistakable French finesse, this new pair of sunglasses is presented in a subtle color palette of the season’s colors and combines premium quality materials with unique embellishments that are emblematic of the fashion house. The newest addition to the Babe family, these sunglasses have a striking rectangular front in acetate, embraced by twisted metal profiles. Available in the timeless black version from the Spring/Summer 2023 ad campaign, as well as in dark Havana and burgundy, the style is finished with slender, linear metal temples bearing the iconic Mother&Child monogram at the temple tips. The new sunglasses are available in select department and premium eyewear stores worldwide, as well as online at the brand’s website.

Mayıs 2023

With its new collection, Moncler Lunettes expresses the brand’s constant search for innovation and creativity. The timeless shapes, reinforced by iconic and recognizable details in their collections, reflect the brand’s different spirits, drawing attention to comfort for both performance seekers and lovers of outdoor activities, and for those who want to always have an elegant and chic style. The collection includes the Orizon, Gradd, Lancer and Terrabeam, combining the perfect blend of sport, the latest trends and functionality, and with multiple colorways, there is something for everyone. Produced by Marcolin, Moncler showcases its collections with expert precision and a unique style that reflects the spirit of the times. Moncler, one of the first world brands that comes to mind when it comes to ski sports clothing and accessories, with its mountain sports clothing that it started to produce in 1952 and the goggles it added to its collections later, continues its success with its dynamic and extraordinary style that always renews itself and its ambitious models that offer ultra performance and elegance together.

Mayıs 2023

The Seiko 1.60 AS SuperResistantBlue-UV coating blocks harmful wavelengths of blue and violet light, protecting the eyes against the harmful effects of UV light both indoors and outdoors. With today’s changing conditions, we are exposed to digital devices for much longer hours. Seiko 1.60 AS SRB-UV provides excellent protection against ocular and extraocular disorders that occur in people who spend two or more hours a day in front of digital screens, while supporting users to have a sensitive and comfortable vision. The Seiko 1.60 AS SuperResistantBlue-UV with a spherical center provides 360° protection against annoying glare and the harmful effects of UV light, offering excellent vision. Seiko 1.60 AS SRB-UV, which has superior vision quality and wide viewing angle, promises long-lasting wearing pleasure thanks to its scratch-resistant structure.

Mayıs 2023