Brett Eyewear announces the appointment of Louis Cisti as Global Brand & Business Director. The appointment comes following a period of sustained growth. According to the company, in just a few short years, Brett Eyewear has established itself as a distinctive and respected player in the highly demanding eyewear industry. Brett Eyewear has also formed several partnerships, notably with Wheels and Waves and Le Mans Classic through Peter Auto, helping to elevate brand awareness and reinforce its positioning. Brett Eyewear’s Ceo Jean-François Boiteux said: “With the strength of our current teams and the arrival of Louis Cisti, we are consolidating our sales and marketing structure to support our continued growth in France and abroad over the coming years. It is within this dynamic framework that Louis Cisti joins Brett Eyewear as Global Brand & Business Director. With over fifteen years of experience in the eyewear industry, including leadership roles in sales, marketing and brand management for renowned companies such as Bollé, Cébé, Spy and Serengeti, he brings deep expertise and drive to support Brett Eyewear’s ambitious vision.”

October 2025