Mondottica Group announced their partnership with the popular brand, florence by mills. In a deal brokered by IMG, actress Millie Bobby Brown’s Gen-Z-focused beauty, lifestyle, and fashion line, florence by mills, is partnering with Mondottica Group on a full range of sun and optical eyewear styles. Launched in 2019, florence by mills is a lifestyle brand that has garnered success in the fashion and beauty arenas. The brand continues its expansion into fashion accessories selecting Mondottica Group’s expertise in eyewear and distribution. Tony Pessok, Ceo of Mondottica said, “Mondottica Group is thrilled to launch eyewear with florence by mills. Millie Bobby Brown has a huge global influence and we are excited to welcome her as our latest brand partner. Her original take on eyewear has been combined with Mondottica Group’s expertise in quality construction and stylish design, resulting in fun and confident eyewear styles that will appeal to her generation and beyond.”

August 2024