Mykita has established itself as a contemporary design authority in eyewear, widely regarded as a reference point for precision-driven innovation and independent thinking. Founded in Berlin in 2003 by Moritz Krueger, the brand operates at the intersection of engineering, craftsmanship, and progressive aesthetics, supported by a fully integrated production model in which all collections are handmade at the Mykita Haus, enabling complete control over design and manufacturing while remaining uncompromising in its values. Rather than following seasonal trends, Mykita has built its reputation through a holistic design philosophy rooted in material research, technical refinement, and interdisciplinary collaboration, where patented engineering solutions and a tailored approach to form and fit result in eyewear that feels purposeful, enduring, and precisely considered. This commitment, reinforced by transparency around environmental and social responsibility, continues to strengthen the brand’s global credibility, positioning Mykita as one of the most influential and fast-growing reference names in contemporary eyewear. Entering 2025, Mykita expanded its design narrative through a series of clearly defined launches, including Amber Havana, Mykita RX Lessrim, and the Lite Powder collection. Each concept introduced a distinct material or surface exploration, reinforcing the brand’s commitment to precision, reduction, and refined aesthetics across optical frames. As the year progresses toward its close, these launches collectively reflect a period of focused development and creative clarity, setting the tone for a seamless transition into the next design chapter. Looking ahead, Mykita approaches 2026 with a sense of continuity rather than disruption. The direction feels assured and forward-moving, guided by the same principles of restraint, material intelligence, and technical elegance. Without the need for overt statements, the brand signals an evolution shaped by confidence, depth, and a clear understanding of its design language.

A Productive Year, Defined by Purpose
Throughout 2025, Mykita has demonstrated a confident design momentum, expanding its collections through carefully considered concepts that explore material, surface, and proportion. One of the last year’s standout developments comes in the form of Amber Havana, a contemporary reinterpretation of tortoiseshell. Deep amber tones enriched with subtle red inflections bring warmth and depth to acetate frames, offering a modern expression of a timeless eyewear staple. The colour story feels bold yet restrained, designed for wearers who embrace colour with quiet confidence. Combined with Mykita’s Acetate design language and the integrated Endura hinge, these frames balance refined aesthetics with engineered comfort and long-term resilience.

Precision takes centre stage in Mykita Rx Lessrim, a collection that reimagines rimless eyewear through a distinctly modern lens. Stripped of traditional conservatism, Lessrim introduces an ultra-fine stainless steel rim that delicately traces the lens edge, creating an almost invisible silhouette. The result is eyewear that enhances natural expression rather than dominating it. Refined metallic hues and subtle bicolour combinations contribute to an understated luxury, while the near-weightless construction delivers all-day comfort. Lessrim stands as a clear expression of Mykita’s ability to rethink established categories through design clarity and technical finesse. Another defining chapter of 2025 is Mykita Lite Powder, set for release in October. With its pioneering use of powder coating in eyewear, the collection introduces a new surface language that challenges conventional stainless steel aesthetics. The innovative finish allows for a distinctive colour palette while maintaining the Lite collection’s signature lightness. Subtly convex forms create a soft, rounded three-dimensional presence, evoking traditional wireframe glasses while pushing them into unexpected chromatic territory. Pastel tones and clear powder coatings over champagne gold add depth and tactility, reinforcing Mykita’s material-driven approach to progressive design.

Brand Codes Evolving This Season
Building on this momentum, Mykita enters 2026 with a series of launches that extend its design philosophy into new expressions for both sun and optical eyewear. Lessrim Sun translates the precision of the optical concept into a capsule of sunglasses defined by clarity, reduction, and a quietly radical edge. The ultra-thin stainless steel rim disappears into the lens groove, creating a sleek and near-invisible outline. A restrained palette of dark matt tones, subtle metallics, and sophisticated bicolour contrasts reinforces the collection’s cosmopolitan character. Five unisex shapes interpret the Lessrim language through distinctive geometries, enhanced by gradient lenses that add depth without overpowering the minimalist architecture. The result recalls contemporary jewellery in its balance of understatement and character. With Lite Acetate Sun, Mykita introduces a sculptural exploration of acetate infused with a Seventies sensibility. Warm Amber and deep Black Havana fronts set an atmospheric tone, while the brand’s signature hybrid construction pairs expressive acetate with sleek stainless steel temples. The silhouettes reference iconic shapes through a distinctly modern filter, resulting in sunglasses that feel polished, lightweight, and effortlessly wearable. Retro cues are present, but always refined, reflecting Mykita’s ability to balance nostalgia with precision engineering. Colour takes a bolder turn in Lite Powder Optical Neon Pink, where the collection’s minimalist wireframe aesthetic meets a vivid new hue. Joining the existing pastel palette, Neon Pink brings an unexpected energy to Mykita’s powder-coated silhouettes. In the campaign, the new color introduced on the panto-shaped Aita model from the Lite Powder frames also extends to the other two designs in the series, the aviator Tosca and the hexagonal Santo. Lightweight, modern, and playful, the concept reinforces Mykita’s willingness to challenge visual codes without compromising design integrity.

Launching her namesake brand in New York in the early eighties, Anna Sui blends her design approach with vintage spirit, rock-and-roll energy, and the city’s vast archive of cultural references. Holding her first runway show in 1991, Sui went on to build a strong brand universe that now spans ready-to-wear, cosmetics, fragrances, and accessories. By merging vintage styles with contemporary cultural influences, she creates effortlessly cool, vibrant, and original fashion pieces. Whether her inspiration stems from the Victorian era, iconic figures like Andy Warhol, or Finnish textile elements, her designs always reflect the depth of her cross-cultural knowledge. A true trendsetter whom stylists and global fashion editors consistently look to for direction, Sui’s boundless energy and creative brilliance make her runway shows perennial highlights of New York Fashion Week. Her influence on fashion is recognized not only through her collections but also through the global museum exhibitions dedicated to her creative legacy. Prestigious accolades such as the CFDA Perry Ellis Award and the Geoffrey Beene Lifetime Achievement Award further reinforce the designer’s enduring place on the global stage, particularly within American fashion.

Richness of Shapes, Colors, and Patterns
Looking at Anna Sui’s eyewear segment, it becomes immediately clear that this category is where her overall aesthetic is expressed most directly. Brought to life in 2010 in collaboration with Mondottica International, Anna Sui Eyewear offers a comprehensive product range including sunglasses, optical frames, and-since 2025-contact lenses. The designs carry the brand’s long-established signature details: rosebud and butterfly motifs, elegant fretwork patterns, lace-like textures, laser-engraved accents, and a decorative approach often rooted in nostalgic references. What sets Anna Sui Eyewear apart is its unwavering commitment to individuality. Through unexpected cat-eye angles or round silhouettes adorned with baroque-inspired touches, each design tells a story. Created for those who dare to blend nostalgia with a hint of rebellion, Anna Sui eyewear pieces serve as reflections of personal style. With unique collaborations and seasonal capsule collections, the line remains continually dynamic, fresh, and collectible.

The brand’s eyewear collections span a wide aesthetic range-from minimal, chunky acetate frames to delicate metal styles; from modern cat-eye interpretations to oval silhouettes. Sui’s theatrical, color-focused, and romantically gothic sensibility is distinctly felt in these designs. Embossed temple details, rhinestone embellishments, baroque influences, and vintage-inspired patterns elevate the eyewear into highly collectible pieces. For Sui, eyewear is not merely a finishing accessory; in her “head-to-toe style” philosophy, it is a defining expression that draws the eye to the face. The Anna Sui Eyewear user is defined as someone confident in their style-someone who blends femininity with boldness, and who sees color and pattern as part of their personal signature. Each model carries a design language that merges a romantic world with free-spirited attitude. Because Sui consistently balances nostalgia with modernity, the global fan base she has cultivated over the years embraces her eyewear collections with the same enthusiasm. In this sense, Anna Sui Eyewear not only offers fashion accessories but also gives wearers space to craft their own style stories.

Welcoming 2026 with Blooms
Anna Sui’s Desert Blooms collection for Spring/Summer 2026 was presented at the Hotel Chelsea. The collection brings the designer’s deep connection to artistic inspiration back into focus. Sui draws from the home of Mabel Dodge Luhan in Taos, New Mexico-a place considered a creative haven in the early 1900s, where artists such as D.H. Lawrence, Georgia O’Keeffe, Ansel Adams, Martha Graham, and Millicent Rodgers gathered in an atmosphere of open expression and artistic freedom. Later, in the 1970s, Dennis Hopper purchased the home, turning it once again into a creative magnet for a new generation of artists and filmmakers. For Sui, this legacy resonates with the legendary creative community of Hotel Chelsea, making the venue a symbolic extension of the collection’s spirit. Desert Blooms is built upon the artistic freedom, unexpected encounters, and alternative lifestyle aesthetics that connect these two worlds. Anna Sui Eyewear enhances the apparel collection beautifully with its Desert Blooms sunglasses. The collection’s signature butterfly shape returns for Spring/Summer 2026 with two distinct interpretations. One features soft pastel tones adorned with seashell and star details, while the other embraces striking gradient hues, shimmering strass embellishments, and a pronounced butterfly silhouette. Both designs capture the enchantment of desert twilight, a romantic imagination, and a uniquely modern sense of style. Staying true to the overall aesthetic of the Desert Blooms ready-to-wear collection, these sunglasses offer an accessory experience that feels both whimsical and contemporary. With their strong visual identity, they bring a fresh breath into the world of Anna Sui, continuing the brand’s celebration of creativity, color, and character-from the runway to optical boutiques.

Understanding eyewear trends is not just about noticing what is new; it is about observing how familiar ideas evolve. In the eyewear world, trends do not appear overnight. Colors, materials, engineering, technology, and craftsmanship gradually take shape through shifting priorities and needs. Referring to the 2025 trends plays a guiding role in understanding this transformation more clearly. From this perspective, we can see that after seasons of bold silhouettes and nostalgic revivals, the design focus has gradually become more serene toward the end of the year, turning to proportion, tactility, and a deeper sense of balance. Whether in featherlight titanium constructions, layered acetates, or the discreet integration of smart technology, as the new year approaches, trends increasingly highlight authenticity rather than excess. At this point, it is safe to say that 2026 will not erase past directions but will refine them in pursuit of perfection. Now, in this evolving landscape where innovation meets continuity and subtle differences carry great meaning, let us take a closer look at the eyewear trends that will shape the year ahead.

At the Heart of Trends: Smart Glasses
Smart glasses have moved beyond being futuristic experiments and entered our daily lives as next-generation accessories that unite design elegance with digital intelligence. Research and development in this field have advanced so rapidly that smart glasses now stand at the very center of 2026 eyewear trends as wearable technologies. While keeping users seamlessly connected to the real world, they preserve design sophistication and style, illuminating not only the direction of the eyewear industry but also that of our future. One of the most refined and forward-looking examples of this new era comes from Even Realities with its G1 model. Equipped with AI support, live translation, navigation, teleprompter features, and prescription lens options, the model blend digital functionality into everyday elegance. Designed in Berlin and engineered in Shenzhen, the G1 combines advanced optical technology with timeless forms. Offered in Panto A and Rectangular B options, the model conceals a micro LED display, real-time translation, and note-taking tools powered by brand’s Haos™ optical system beneath its distinctive silhouette. With a magnesium body paired with a sandstone texture and titanium temples, the G1 ensures both aesthetics and performance, presenting such refined design elegance that it would remain desirable even without its advanced technological features.

Carbon Redefined
One of the most striking material transformations of the new year is represented by carbon fiber. Until recently associated with high-performance strength and masculine design, this material is entering a more expressive phase. In 2026, carbon balances between two extremes: bold, angular volumes on one side and ultra-thin, elegant forms on the other. This approach perfectly reflects the narrative of 2026 eyewear trends: merging technology with emotion and strength with sophistication. Fleye Copenhagen is one of the pioneers of this evolution. The brand introduced its Carbon Bold series at Silmo Paris 2025, drawing attention with pronounced depth and geometric structure. Now, Fleye is exploring a more refined counterpoint. The new collection, launching in early 2026, focuses on delicate silhouettes and almost paper-thin lightness. With this approach, Fleye transforms carbon from a performance material guaranteeing durability into a design tool, proving that it can possess both visual strength and featherlight subtlety.

Architectural Touch: Sculptural Silhouettes
The sculptural design trend gives 2026 eyewear a strong sense of identity. This trend is built on forms that not only follow the face but also shape it. Looks are architectural, featuring thick fronts, deep cuts, sharp transitions, and textural contrasts that play with light and shadow. The trend combines expressiveness with an intellectual dimension that merges art and ergonomics. One of the brands that embodies this approach most clearly is Berlin-based designer brand Kuboraum. Handcrafted in Italy, the brand describes its models as masks designed on the faces of those who wear them. Each frame is a sculptural expression with multi-layered acetate fronts, asymmetric bridges, sandblasted finishes, and tactile mass that gives it presence. Every pair functions as a small, wearable monument dedicated to individuality. In an era increasingly homogenized by digital uniformity, Kuboraum’s sculptural eyewear reminds us that true design identity must be experienced in three dimensions.

Bold Precision: Oversized Forms
With the new year, oversized eyewear continues to define a statement style, but now emphasizes balance and sophistication rather than raw power. Large frames are carefully proportioned and complemented by refined materials and elegant, luxurious details. In 2026, oversized models offer controlled drama: an impressive presence without excess. Miami-based Vysen and Los Angeles-based Jacques Marie Mage stand out as two distinctive representatives of this transformation. Vysen offers architectural shapes and bold metal constructions enriched with subtle luxury details, while Jacques Marie Mage handcrafts its limited editions through a 300-step process involving nearly 100 artisans, bringing elegance to large-scale forms. Both brands deliver eyewear that exudes confidence, impeccable craftsmanship, and restrained luxury, offering a statement without overwhelming the wearer.

Founded in 1998 in Sabae, Japan, Kio Yamato takes its name from the Japanese words meaning “pure” and “Japanese spirit.” From the very beginning, the brand has pursued a vision that goes far beyond aesthetics: its frames are not simply designed to adorn the face but to integrate seamlessly into daily life and deliver an ongoing experience of comfort. With this philosophy, eyewear is redefined not as a mere accessory but as a functional element that elevates quality of life. By remaining rooted in Sabae—the heart of Japan’s optical production—Kio Yamato also draws on a long-standing tradition of craftsmanship. The region’s world-renowned mastery in titanium processing finds its reflection in the brand’s signature frames. Every material is combined with engineering precision, resulting in lasting durability and exceptional lightness. Thanks to the unique strength-to-weight ratio of titanium, Kio Yamato frames feel almost weightless on the face while maintaining their structural integrity over years of wear. This technical advantage makes the brand stand out not only for its style but also for its functionality.

Timeless Engineering and Aesthetics
At Kio Yamato, comfort is not a side element but the very core of design. Each frame is crafted with calculated proportions to ensure a natural harmony with facial features. Proprietary hinge systems guarantee fluid motion and maintain balance over time without loosening. From the bridge to the temples, every detail reveals an ergonomic approach. Minimalist lines create a seamless unity with the face, turning each model into a refined example of Japanese craftsmanship and engineering expertise. Whether during the morning commute, on a long journey, in the middle of a sporting activity, or at an evening event, Kio Yamato promises the same consistent level of comfort. In this way, the brand envisions eyewear as a true companion to the rhythm of everyday life. Aesthetically, all of Kio Yamato’s designs reflect the essence of Japanese minimalism. Timeless lines free from excess embrace elegance through natural simplicity. This approach elevates its eyewear from fashion-driven seasonal pieces to enduring designs that remain relevant for years. The refined simplicity mirrors the brand’s “less is more” philosophy, where every element serves both function and visual balance. While Kio Yamato may not enjoy broad recognition in the global eyewear market, it leverages this boutique character to create a loyal following. Particularly for discerning users who demand comfort, lightness, and durability in equal measure, the brand has become a trusted choice. Choosing a Kio Yamato frame means investing not only in appearance but also in a long-term engineering solution. In this sense, Kio Yamato continues to stand out as a remarkable Japanese eyewear label that positions its frames as both technical innovation and aesthetic experience.

Power of Titanium for the New Season
Kio Yamato’s Fall 2025 collection once again brings Japanese engineering and design to the forefront, combining lightness and durability in eyewear that makes a statement. This special series captures attention not only with its refined aesthetics but also with details that align perfectly with the spirit of the season. Promising understated elegance through minimalist silhouettes, the collection unites titanium’s exceptional strength with the refined simplicity of autumn sophistication. By blending titanium with the warm textures of the season, the four standout models address different face shapes, styles, and lifestyles, presenting an ideal balance of quality and minimal elegance. Among the most notable designs, the KT-556U combines a pressed titanium front with beta titanium temples to deliver strength and finesse in equal measure. The Ju-Shi hinge system ensures smooth motion, while the clean lines maintain a feeling of lightness throughout the day. Designed for urban professionals, this model adds subtle sophistication to a busy work pace. With its rounded silhouette, the KP-261U “Halo” offers a soft yet sophisticated expression. A model that gifts women a sense of elegance and poise, the Halo immediately conveys its lightness through a slim titanium build. Supported by pastel tones and rose-gold accents, it celebrates the season with a harmonious silhouette. The sporty face of the collection, the Racer II, embodies speed and movement with its sharp lines and aerodynamic form. Thanks to the flexibility of beta titanium, comfort is assured, while modern metallic surfaces radiate dynamic energy. Seamlessly transitioning from day to night and from office to weekend, the Racer II appeals to those seeking a strong statement. Finally, the KT-558U stands out as the most versatile design in the collection, with a form that flatters nearly all face types. Its ergonomic structure and Ju-Shi hinge system provide balanced comfort even during prolonged wear. For frequent travelers, busy professionals, or anyone seeking a classic yet timeless style, this model emerges as an indispensable choice. Kio Yamato’s titanium collection for Fall 2025 perfectly reflects what we might describe as the brand’s Dna: eyewear at the intersection of engineering and design, crafted as an elegant and functional companion to everyday life. By uniting lightness, durability, and comfort with meticulous craftsmanship and engineering quality, all Kio Yamato collections reinterpret the refinement and originality of Japanese design culture through a contemporary lens, carrying it into the present day.

Smart glasses are no longer just futuristic concepts showcased at tech fairs or imagined in science fiction films. They have become one of the most promising branches of wearable technology, merging style and function in a way that directly appeals to consumers. Over the last decade, these devices have moved beyond the experimental stage and into everyday life, allowing users to listen to music, take photos, make calls, and stay seamlessly connected to the digital world. With microphones, speakers, and cameras integrated into everyday eyewear designs, smart glasses have started to redefine how we interact with technology. Today, this evolution has reached an incredible pace, particularly thanks to the strong collaboration between Ray-Ban and Meta.

Major Partnership Begins
The partnership between Ray-Ban’s parent company EssilorLuxottica and Meta began in 2019. At that time Meta was still known as Facebook Inc. and the agreement was planned as a long term venture. The goal was to unite Ray-Ban’s iconic eyewear legacy with Meta’s technological vision. In 2021, Facebook Inc., which housed Facebook, Instagram, and WhatsApp under one umbrella, rebranded itself as Meta. This transformation symbolized the company’s shift of focus toward immersive technologies as well as its ambition to promote the vision of the metaverse. For EssilorLuxottica, the partnership offered a chance to keep eyewear at the center of importance in a world where devices were becoming increasingly smart. The collaboration was especially significant because earlier attempts, such as Google Glass, had faced consumer resistance due to technology driven designs that lacked aesthetic appeal. In contrast, the Ray-Ban and Meta partnership emphasized equal attention to style and usability.

First Smart Ray-Ban
The first condition for smart glasses to become mainstream was adopting a form factor people already loved to wear. The first tangible result of the partnership was Ray-Ban Stories, launched in 2021. These glasses were not fully fledged augmented reality devices but rather multimedia focused smart glasses. Users could take photos and videos, listen to music, and make calls through integrated microphones and speakers. With touch controls on the temples, the experience became intuitive. While critics debated whether Ray-Ban Stories fully lived up to expectations, the model proved that wearable technology could coexist with iconic design. The partnership’s choice to prioritize glasses that looked like Ray-Ban eyewear rather than technology devices helped consumers accept the product more easily. The balance between design and function in Ray-Ban Stories set the direction for future generations.

Second Generation: Ray-Ban | Meta
The powerful partnership advanced in 2023 with the launch of the Ray-Ban | Meta collection. This second generation introduced stronger audio, sharper video quality, and features such as livestreaming that deepened integration with the Meta ecosystem. The most remarkable innovation was the addition of Meta AI. By simply saying “Hey Meta,” users could interact with an assistant that provided contextual information and real time responses. These developments shifted the glasses from being just recording tools into companions for everyday tasks. The collection also expanded in design options. Compared to rivals, the key distinction of the partnership was not producing technology products that looked like glasses, but rather delivering glasses that remained timeless in design while being smart at the core. By September 2024 the partnership was reinforced with a new long term agreement. This step underlined the critical role of smart glasses in Meta’s roadmap for immersive technologies. The focus was not just on creating new devices but on reshaping the future of human computer interaction through wearable technologies. The extended agreement perfectly reflected the shared vision of both companies:  making smart glasses as globally widespread as smartphones.

Constantly Enhanced Features
In recent years the Ray-Ban | Meta collection, which has been evolving since 2021, has gained striking new features. One highlight was the launch of the special limited edition Ray-Ban | Meta Wayfarer. Designed for tech enthusiasts and fans of Ray-Ban’s iconic style, this edition merged Meta’s meticulous high tech engineering and craftsmanship with the innovative spirit of Ray-Ban, offering a unique perspective on the development of smart glasses. Equipped with a high quality 12MP camera, it provided users with an advanced photo and video experience. Open ear speakers allowed them to listen to favorite podcasts, books, or albums. Voice controls enabled users to search and explore on Spotify and Amazon Music. The new Ray-Ban | Meta Wayfarer was introduced in a fully transparent frame paired with sapphire toned Transitions® GEN STM lenses. In March 2025 another release followed with the Ray-Ban | Meta x Coperni Wayfarer. In July 2025, the collaboration entered a new phase, and Meta became a 3% shareholder in EssilorLuxottica through a substantial investment. Through these initiatives Meta secured design based credibility and consumer acceptance for wearable computers, while Ray-Ban guaranteed that its legendary heritage would endure in the new era where computers are worn as glasses.

Are Smartphones Becoming History?
Today the question is no longer whether wearable smart glasses will develop but rather how quickly they will become mainstream. Smartphones may still dominate for now, yet the seeds of transformation into wearable computers have already been planted through the Ray-Ban and Meta partnership. So much so that Meta’s founder and Ceo Mark Zuckerberg stated that within just five years holographic teleportation could be possible through smart glasses. His prediction may sound ambitious, even unbelievable, but for the global optical industry it represents both a challenge and an opportunity. Traditional eyewear is no longer only an accessory to improve vision or express style. It is evolving into a brand new everyday object that opens the door to the digital world and can be used by everyone.

Commemorating fifty years is more than reflecting on the past; it’s also a statement about a powerful vision for the future. With a spectrum spanning from sports performance to street style, and from extreme sports to popular culture, Oakley stands not just as an eyewear brand but as an enduring icon that captures the rhythm of contemporary life. Its innovative lens technologies, aerodynamic design language, and boundary-pushing approach have redefined aesthetic standards across decades. Over this half-century journey, Oakley has become a symbol of innovation, engineering excellence, and performance-driven style. In 2025, the brand honors its golden milestone not with nostalgic retrospection but through a bold design approach and a culturally impactful creative partnership. As Oakley bridges its timeless legacy with the future, it signals the closing of one chapter and the opening of an exciting new page. This approach marks not merely a product evolution but a comprehensive transformation of its identity—rooted in style, technology, and culture.

Signature Style Honors Golden Year
To mark its 50th anniversary, Oakley introduces the ‘Ellipse 50th Anniversary’ eyewear model. Inspired by the brand’s iconic ellipse shape, this model is more than a commemorative design; it embodies Oakley’s timeless design philosophy in tangible form. The frame’s contours merge aesthetic elements from three distinct eras in Oakley’s history. These include the bold curves unique to the ’90s, the stem transition inspired by today’s best-selling Radar EV model, and lenses crafted with PhysioMorphic™ Geometry that represent Oakley’s visionary outlook for the future.

The 50th Anniversary Ellipse, part of the Ellipse collection, features a special surface finish named Midas Fleck. This design, with its gold flecks set against a black base, highlights the brand’s sophisticated blend of technical craftsmanship and aesthetic elegance. Prizm™ 24K lenses deliver exceptional contrast and color definition, promising not just style but a visual experience that embraces perfection. Equipped with Unobtainium nose pads and temple tips to enhance grip and comfort, this limited-edition model upholds Oakley’s commitment to performance. Marrying luxury, elegance, and the brand’s performance-oriented approach to comfort, the Ellipse 50th Anniversary sunglasses offer discerning collectors and forward-looking customers a design and craftsmanship that speak to Oakley’s future vision.

A Bold New Chapter in Creativity
Oakley’s 50th-anniversary surprises extend beyond this special eyewear release. The brand announced the addition of globally renowned musician and cultural icon Travis Scott to its team with the newly created title of Chief Visionary. Rapper and producer Travis Scott had prominently featured Oakley eyewear in his stage costumes, music videos, and campaigns since 2022, earning him frequent recognition in fashion publications as the brand’s unofficial face. Particularly during his legendary post-apocalyptic themed 2023 tour, Scott’s stage style spotlighted Oakley designs, playing a significant role in rekindling the brand’s popularity among younger generations. This period has been viewed as part of an organic renaissance, refreshing Oakley’s cultural legacy. Without compromising his personal style, Scott’s close affiliation with the brand elevated him to a strategic partner poised to reshape Oakley’s creative identity.

Travis Scott, along with the creative team behind his Cactus Jack label founded in 2017, will collaborate with Oakley to bring fresh perspectives to the brand’s iconic models and guide the creative process for upcoming eyewear and apparel collections. This partnership plans a variety of initiatives, ranging from innovative campaigns to limited-edition collections. Exclusive pieces released through Scott’s own Cactus Jack brand will also be part of this journey. Oakley describes this collaboration as a “bold new era,” emphasizing that Scott’s role extends beyond campaign face to a creative visionary shaping the brand’s future—a move that breaks conventional molds. The Day Zero capsule collection, the first tangible outcome of this partnership, has gained global attention upon its launch, signaling the promising start of this daring endeavor. Featuring standout apparel and poster prints, this mini collection heralds numerous future collaborations expected to captivate millions with their aesthetic and harmony.

The launch of the Ellipse special edition alongside the involvement of Travis Scott—who is not only a global music and style phenomenon but now also Oakley’s Chief Visionary—marks a pivotal evolution for the brand in design and cultural influence. While Oakley continues to channel its heritage of technical engineering into trend-forward creations, it simultaneously strengthens its connection with cultural icons spanning street culture to music. This dual commitment reflects Oakley’s resolve to speak to the language and spirit of a new generation and era. The brand once again proves its ability to adapt effortlessly to the spirit of the times and its relentless pursuit of growth.

Founded by Markus Temming in Münster, Germany, the globally renowned independent eyewear brand Markus T has been delivering high-level, design-driven optical solutions since 1998. Designer and Creative Director Markus Temming continues to shape the brand’s vision and design language. Recognized as one of the world’s most influential eyewear designers, Temming places simplicity, consistency, and humility at the core of his design philosophy. The brand’s headquarters are located in a restored grain distillery in Isselhorst, a village near Gütersloh. More than just a production site, this space embodies the brand’s commitment to handcrafted eyewear and offers an open, contemporary, and inspiring atmosphere for both work and visitors.

Over the years, Markus T has earned numerous prestigious awards for its excellence in design and technology. In 2015, the launch of the Design/D3 collection marked a milestone for the brand, earning the iF Gold Award, Red Dot Award, and German Design Award in the same year—solidifying its leadership in the world of eyewear design. True to its minimal design ethos, Markus T achieves maximum impact through thoughtful simplicity. Instead of concealing technical details, the brand showcases them with refined aesthetic clarity. Every element of a Markus T frame is purposefully integrated, ensuring that nothing obstructs the wearer’s field of vision.

Among the brand’s engineering innovations, the signature screwless hinge technology and patented Multi-Step Coloring (MSC) process stand out. Markus T’s unique screwless hinge technology, used in all of its collections, gives the frames longevity, flexibility and a flawless look, while the patented Multi-Step-Colouring colouring process gives the frames a natural, matte finish. All Markus T frames are crafted from either titanium or the brand’s patented lightweight synthetic material, TMi. The patented TMi material, which has a balanced structure between robustness and low weight, attracts attention with its combination of lightness and comfort, while being UV resistant, recyclable and hypoallergenic.

Iconic Markus T Collections
The Design (Classic / D3) collection, which truly captures the DNA of Markus T, is crafted from a single titanium wire and embodies minimalist elegance. With its screwless hinge and unique assembly technology, this collection has earned design accolades such as the iF Design Award, Red Dot Award, and German Design Award. The Dot / Dot Mono collection stands out with horizontal temple designs and ultra-thin, laser-cut titanium plates. A complex hinge mechanism provides maximum functionality with minimum volume, resulting in a clean yet powerful aesthetic. The latest addition to this line, Noble Glow, earned the 2025 Red Dot Award. Ease Pro, featuring screwless and rimless frames weighing just 3.6 grams, has also become one of the brand’s most awarded series. The 2020 Red Dot-winning collection pairs a titanium wire structure with a precise lens-mounting technique for a sleek, ultra-light design. The Titan collection explores the use of matte-finished titanium sheets. Though slim in appearance, the models are exceptionally durable, offering long-lasting performance with minimal maintenance—blending functional strength with refined aesthetics. The Mio collection is defined by its translucent, light-reactive color transitions. The elegant combination of TMi and titanium temples delivers a soft and harmonious visual effect, even in bright light. Finally, the Me collection reflects the brand’s dedication to color and material diversity. By merging titanium with TMi, the collection offers highly flexible and resilient frames with long-lasting surface quality. Intricate laser-cut detailing adds both technical precision and visual elegance.

Brand-new Color by Technical Mastery
Adding to its curated color palette, Markus T introduces Dark Red—a new tone glowing with intensity and sophistication. This distinctive shade brings striking presence and bold character to the brand’s signature frames. The independent brand skillfully applies the new tone to the high-grade titanium surfaces of its Dot, Ease Pro, and Titan collections, as well as to TMi materials featured in the Mio series. The result: a technically advanced, rich, and refined color brilliance.

For frames made from TMi, the brand uses a gentle rotary dyeing method, infusing pigment deep into the material for exceptional color depth. From the delicate balance of pigment formulas to the precise tuning of tone, the process is carefully controlled to ensure a flawless, even finish. When it comes to titanium, Markus T employs a sophisticated and patented anodizing technique to achieve the new Dark Red shade. This finely calibrated oxidation method not only creates extraordinary color depth on the titanium surface, but also delivers the velvety glow that defines the collection’s aesthetic. Thanks to the brand’s proprietary coating process, the intensity of this bold new color remains vibrant over time—imbuing each frame with a timeless yet daring character. Once again, Markus T proves that technological innovation and refined design are not opposing forces, but perfect complements.

Source: Spectr

Founded in 2002, the French independent eyewear brand Parasite Eyewear has done more than just produce glasses; it has also developed a vision, a design philosophy, and a bold stance that redefines the very concept of eyewear. Parasite Eyewear is recognized for revolutionizing eyewear design through its innovative models that combine sci-fi aesthetics and advanced technology, created by its Founder and Creative Director, Hugo Martin. The brand redefines the traditional notion of eyewear, offering its users a unique experience. From its design studio in Paris, this brand views eyewear not just as an accessory, but as an individual form of expression, a manifesto of technology, and an extension of contemporary art. Each of its collections signals a balanced fusion of aesthetic and technical excellence.

Parasite Design Philosophy
Parasite’s design approach merges retro-futuristic aesthetics with functionality. Pushing the limits of traditional eyewear forms, the brand creates modern and innovative looks by combining geometric lines, sharp edges, and technological touches. Drawing inspiration from science fiction and alternative culture, Parasite focuses on avant-garde, high-quality eyewear. This approach forms the foundation of the brand’s distinctive and striking designs. Patent-pending active support systems that enable the glasses to seamlessly integrate with the face are a testament to the brand’s commitment to ergonomics and comfort. The ‘Stereo’ active holding system introduced in the year Parasite was founded allows the glasses to stay in place by clinging to the temples, eliminating the need for nose or ear support. This innovative patented system enhances user comfort while also providing an aesthetically pleasing look, accelerating the brand’s rise in the industry.

Functional, Aesthetic, and Durable
Since its founding, independent Parasite Eyewear has not only promised retro-futuristic elegance but also freedom of movement and durability. Every detail, from material selection to production techniques, is meticulously considered in the brand’s collections. Parasite uses ‘Steelskin,’ a special stainless steel alloy, to produce thin, lightweight, and durable frames. This material offers hypoallergenic and recyclable properties, providing eco-friendly options. By prioritizing sustainability and opting for recycled materials, the brand sets an example in the industry in terms of environmental responsibility. Innovative techniques such as 3D printing, laser cutting, and lightweight flexible metal alloys form the foundation of their collections.

Parasite Eyewear has also made a name for itself in the optical world by winning prestigious awards, celebrating its design capabilities, production techniques, and eco-friendly material choices. Most recently, at the 2024 Silmo d’Or Awards, Parasite won the Jury’s Special Prize with the Morph Alpha model. Parasite, in collaboration with artist Clara Besnard, developed Morph Alpha and brought new life to its iconic Morph model, which was launched in 2003. For this reason, this award is considered one of the most concrete proofs that Parasite’s design vision, which skillfully combines the past and the future, has been internationally recognized.

Innovative Spirit Grows in 2025
The 2025 collection of Parasite Eyewear once again showcases the brand’s innovative spirit and design courage. The collection stands out with four special models that merge aesthetics with technology. Each model stands out with its unique story, design language, and functionality, reflecting the brand’s boundary-pushing approach. The CTRL model, produced with 3D printing technology, perfectly adapts to the face thanks to its dual temple theme. The upper temple piece is designed to integrate with protective equipment, making it a functional solution for outdoor sports and performance activities. With a design that protects the eyes like modern armor, the CTRL model is both aesthetically and functionally powerful.

Developed in collaboration with artist Alexandros Angelidis, Morph 2 is a reimagined version of the iconic Morph model from 2003, now produced with recycled and recyclable materials. Combining tradition with innovation, Morph 2 carries a nostalgic air while transforming into a reflection of contemporary design language. The Prophecy 1 Sun model, enriched with LED Vision technology and iridescent rings, makes a striking appearance in the 2025 Parasite collection. This design, blending shiny and matte textures, light and intense elements, and classic and avant-garde lines, offers a glimpse into the future. Each detail of Prophecy 1 Sun is thoughtfully designed to allow the play of light and shadow, making it not only an accessory but also a piece of artistic expression. The Karma 1 model presents a bold concept that combines eyewear design with jewelry and adornments. This model, which can integrate with necklaces, earrings, and bracelets, takes wearable art to a new level. Offering users the chance to create their own combinations and personalize their look, Karma 1 stands out as a striking example of the brand’s approach to supporting individual expression.

The 2025 collection of Parasite Eyewear once again affirms the brand’s unique design philosophy and its aesthetic vision through technical innovations. Each model not only appeals to the eye but also offers a new experience, a discovery, and a journey that transcends the boundaries of contemporary design. Parasite transforms eyewear from a mere object into a form of identity expression, creating a space for users to write their own stories. With its bold steps in the eyewear world, technical innovations, and extraordinary design language, Parasite Eyewear continues to design the eyewear of the future, today.

A Lifelong Passion for Design
The name “Cazal” is derived from the combination of the first two letters of the brand’s co-founder and creative director Cari Zalloni’s first and last name. Born in Athens, Greece, in 1937 to a Greek-Italian father and an Austrian mother, Cari spent his childhood roaming the lively streets of ancient Athens. After the death of his father in 1947, the family moved to Austria to be closer to his mother’s relatives. At the time, Vienna served as a cultural bridge between Eastern and Western Europe. Growing up in a design-infused environment, Cari graduated from the University of Applied Arts Vienna in 1960. After graduation, he briefly worked for an Italian furniture company, designing lighting fixtures. But in 1962, he moved to Germany and entered the eyewear industry, which would ultimately introduce him to the world. He began working for Carrera Optyl, one of the most influential eyewear brands of the time, where he contributed to many collections. However, it was the Saphira collection that truly drew attention, offering a preview of the legendary designs he would later create. In 1975, as his success and reputation in eyewear design grew, Cari Zalloni decided to launch his own brand. With the support of entrepreneur Günter Böttcher, Cazal Eyewear was born. From the very beginning, Cari and his partner were clear in their design philosophy: to create distinctive, attention-grabbing frames. Though Cazal’s first collections didn’t appeal to the masses, a devoted fan base quickly emerged-drawn to the brand’s originality and rule-breaking design language. Over time, Cazal glasses became the perfect choice for this growing audience. Cazal has always delivered designs that spark conversation, attract attention, and ignite debate. Under Zalloni’s leadership, the design team worked meticulously to redefine the form of eyewear. They pushed the boundaries of symmetry and created groundbreaking models that set Cazal apart from other brands. In 1970s Germany, this unique Cazal design culture was about to intersect with another rising cultural movement: hip-hop, emerging in the United States.

Cazal and Hip-Hop Connection
While Cazal was becoming a favorite among street style enthusiasts in Europe, hip-hop was being born in the U.S. In late-1970s New York, DJ Kool Herc and Grandmaster Theodore laid the foundations of hip-hop at block parties on the East Coast. The bold and defiant style of artists like LL Cool J and Run-DMC perfectly aligned with Cazal designs. When Run-D.M.C.’s Darryl McDaniels wore the 607 model, the now-iconic frame gained massive popularity and Cazal Eyewear’s U.S. sales skyrocketed. Cazal’s American distributor, Palm-Ultra, grew alongside the brand’s popularity and began producing its own striking models. The 858 worn by MC Hammer and the 616 worn by Spike Lee were both born during this period. Today, pristine originals of these iconic models can fetch up to $1,000. Reinterpreting material, function, and form in a uniquely distinctive way, Cari Zalloni left behind a global luxury brand that broke sales records in over 60 countries upon his passing in 2012. The design team, who remain passionately committed to the values of this charismatic revolutionary, immortalize Zalloni’s signature while creating collections that carry the Cazal identity forward and set new standards.

Breaking the Design Code

• 1000s
  Like timeless jewels, the Cazal 1000s series reflects feminine individuality. This women’s collection dazzles with shimmering details in emerald, sapphire, amethyst, and ruby tones.

• 4000s
  Thoughtfully crafted details define the Cazal 4000s collection. Lightweight and comfortable models feature geometric elements blended with classic elegance. Modern touches and a playful design language offer a free and stylish way to express personal identity and confidence.

• 5000s
  The Cazal 5000s-another women’s collection-pays bold homage to the brand’s iconic quality. Known for its avant-garde approach, Cazal plays with volume, geometry, and strong contrasts in this series. Elements inspired by Cari Zalloni’s legendary models are reinterpreted here with new life.

• 6000s / 7000s
  The Cazal 6000s / 7000s collection is the pinnacle of timeless elegance and impressive design. Crafted from titanium and acetate, this series promises sophisticated aesthetics and exceptional comfort. It’s designed for maximalist men with character and a strong presence.

• 8000s / 9000s
  These series reinterpret the timeless and charismatic style of Cari Zalloni. Bold shapes and striking colors captivate both long-time Cazal devotees and the new generation of fans.

• 8500s / 9500s
  These bold and colorful models speak to those outside the mainstream. Designed with luxury materials and infused with vintage flair, the Cazal 8500s / 9500s series preserves the brand’s iconic and timeless design language.
• Legends
  The Cazal Legends collection brings Cari Zalloni’s original, trailblazing designs into the present. Shaping the look of hip-hop culture, these models became unforgettable icons in music videos and movies. The series continues to be a favorite among global celebrities and style icons.

Cazal Celebrates 50 Years
For half a century, Cazal has redefined eyewear with its bold and pioneering designs. At this milestone moment, the brand pays homage to its rich heritage while embracing the limitless possibilities of the future. With a design philosophy often described as “radical maximalism,” Cazal continues to push boundaries. Its 50th anniversary campaign features surreal landscapes, floating structures, reflective monuments, and imaginative forms-boldly showcasing the brand’s extraordinary spirit. At 50, Cazal reaffirms its mission to keep redefining eyewear with courageous, visionary, and character-rich creations.

Source: Ed&Sarna

May 2025

Scandinavian Aesthetics
Fleye Copenhagen’s mission is to create eyewear that both complements and accentuates an individual’s style and personality. All of its designs carry a distinctly Scandinavian spirit, skillfully blending urban influences with classic simplicity. The result: bold yet timeless silhouettes. Each frame is handcrafted using hypoallergenic materials, reflecting the Danish brand’s commitment to quality. Fleye also stands out for its innovative material choices—becoming the first eyewear brand in the optical world to successfully combine carbon fiber and wood in a single frame. By merging the strength of carbon fiber with the organic beauty of wood, Fleye has not only introduced a unique visual aesthetic but also ensured lightweight durability. The brand’s carbon-wood eyewear comes in a diverse palette of vibrant hues, including indigo blue, burgundy, and purple.

Fleye Copenhagen also merges comfort, functionality, and design sophistication with beta titanium. The brand’s beta titanium collection, a testament to modern Scandinavian design culture, is centered around durability and sustainable craftsmanship. Meanwhile, its acetate collections reinterpret classic shapes with a contemporary touch. The unexpected material combinations and expert use of color create eyewear that is both distinctive and timeless. When working with acetate, Fleye selects deep, marble-inspired tones that lend a sophisticated and individualistic touch. Additionally, the brand employs a specially developed acetate composition, enabling the creation of ultra-thin, lightweight styles without compromising the vibrancy of its designs, patterns, and color combinations.

Combining Details: Innovative Aesthetics
With the arrival of the Spring/Summer 2025 season, Fleye Copenhagen presents the Combining Details collection. This latest collection explores innovative combinations of materials, shapes, and colors, taking eyewear design to new dimensions. Inspired by the concept of mystical illusion, Combining Details integrates subtle yet bold design elements-some meant to stand out, others concealed, visible only to the wearer.

The collection’s material choices reflect Fleye Copenhagen’s signature approach, incorporating block titanium, sheet titanium, HDCA, and carbon-wood composites. Each of these premium materials has been carefully selected to endow the designs with unique structural and aesthetic qualities. Blending striking colors with distinctive shapes, Combining Details raises the bar in the eyewear fashion world, offering originality with effortless elegance.

Among the highlights of the Combining Details collection is Emilie, a sheet beta titanium optical frame with large, round lenses, a lightweight structure, and a refined feminine aesthetic. The soft pink and rose gold tones selected for Emilie highlight the inner rim details, reflecting the design’s understated yet sophisticated appeal. Another standout piece is Pelle, a bold optical model featuring striking geometric lines. Crafted from HDCA, Pelle is distinguished by its fluid, seamless curves and serves as a perfect example of the balance between structure and movement. Meanwhile, the Robin frame, crafted from carbon-wood composite, showcases deep, rich color tones while elevating the natural texture of carbon fiber with a fresh, modern twist. True to Fleye Copenhagen’s core philosophy-meticulous craftsmanship, innovative expression, and a dedication to timeless style-the Combining Details collection redefines the boundaries of eyewear design.

Source: Spectr

April 2025