Sophistication, innovation and stylistic diversity are the hallmarks of the new Tom Ford eyewear collection. The inspiration for sunglasses and optical frames is both current and retro. The former is realized in sleek, modern looks, the latter in mid-century references ranging from the quirky to the mysterious. Throughout the collection, it showcases unparalleled elegance, superior function and exquisite Italian craftsmanship – the essence of the Tom Ford philosophy. The aviator shape is undoubtedly the most iconic of the designs in the collection. Celebrated in a series of variations, the Tom Ford Redford offers a contemporary take on this classic design. The square aviator combines the minimalism and versatility of a square frame with the cool allure of an aviator, bringing together the best of both worlds. The glossy black acetate frame is a modern alternative to a sleek metal frame and can be worn effortlessly. Esme sunglasses, on the other hand, feature a large, eye-catching frame with square lenses that complete a very contemporary look. The thick acetate frame is essential for a casual aesthetic, while the metal T logo adorning the temples is a signature of the brand and the kind of minimalist elegance Tom Ford admires.

August 2024

The new Palm Angels Eyewear collection is a true tribute to the brand’s Dna and originality. Eyewear is an agent of empowering individuality, immediately revealing the collection’s expansion into new territories and styles. Vintage inspirations from the 80s and 90s, aviator frames and models from the Palm Angels archives are reinvented with the addition of a sculptural material where robustness never compromises comfort thanks to the lightness sought in the construction. Oval, rectangular and square frames coexist with metal frames and huge masks that immediately define your style. The Yosemite model represents a reinterpretation of the archival Palm Angels style, presented in a refined and more precious way. These 90s-inspired frames feature a long and narrow silhouette and a sleek design that seamlessly combines vintage flair with a contemporary look. The thick, tapering temples showcase the iconic metal Palm logo placed on the sides, adding an even more iconic touch to this eyewear piece. With Yosemite, you can experience a mix of nostalgic charm and modern sophistication. Where Italian craftsmanship and West Coast rebellion come together to create a distinctive blend of style and urban elegance, Palm Angels designs are the epitome of contemporary eyewear fashion, capturing the essence of a brand that redefines the boundaries of style.

August 2024

Modo presents the R 1000 Spring/Summer collection with three new models. Models 7069, 7070 and 7071 are available in modern forms and a wide range of colors. Made with memory plastic, titanium temples and innovative screwless hinges, these frames offer superior lightweight comfort and unparalleled flexibility. For women seeking elegance and refinement, Modo offers the seductive 7069 style. With its larger, rounder design and soft cat-eye shape, this frame embodies timeless elegance. It comes in a variety of colors including pink tortoise, dark magenta, petrol and lilac. Another stylish design is 7070, which offers a more rounded shape with an eyebrow detail on the top edge. It offers a modern raised and refined look. Available in black, light blue, lilac and apricot, this style offers a variety of options to suit individual tastes. Modo is also committed to offering fascinating eyewear for men. The 7071 model makes a powerful statement, showcasing a bold and confident square design with a high bridge. In addition to its eye-catching design, this frame is available in black, blue, olive and crystal, providing versatility to suit a variety of personal styles.

August 2024

Optimized for perfect driving in all conditions, Seiko Drive stands out as a special solution for driving that becomes stressful especially at night and in wet weather. Responding to the vision needs of drivers who experience loss of color perception due to darkness and increased sensitivity to light, Seiko Drive minimizes the light and headlight glare of oncoming vehicles, provides extra clear distance vision in foggy and rainy weather, and offers safe driving with less reflection. Adjustable to the needs of the driver, Seiko Drive clarifies more distances and eliminates blurred edges to provide excellent vision while driving. Seiko Drive X, which provides a clear view of all indicators with a far-sighted focus, creates a better field of vision with progressive lenses. Equipped with Seiko RoadClearCoat (RCC) coating that enhances the quality of vision and product life, Seiko Drive reduces reflections from oncoming vehicles, wet surfaces or other light sources, ensuring clear and safe vision and reducing the risk of accidents.

August 2024

Designed with the effects of today’s digital world on the eye in mind, Seiko Brilliance provides unparalleled near, intermediate and far field vision in daily life with its excellent performance. In addition to the wearer’s parameters, this high-tech lens also takes into account the wearer’s optical lens usage history and personal vision preferences, creating a personalized lens design code and setting new standards in customized solutions. This 4-digit lens design code is available in more than 300 design variants. Instant adaptation, high customization, enhanced aesthetics, easy transition between distances, unparalleled comfort, reduced ripple and shake effect, and an even wider range of vision are the highlights of Seiko Brilliance’s innovative technology, providing the wearer with maximum comfort. The Brilliance is a remarkable combination of innovative technologies such as Twineye 360° Modulation Technology, Intelligent Magnification Control, Digital Zoom Equalizer, Balance Zone Technology and Personal Design Selector, which takes into account the wearer’s optical lens usage history and personal vision preferences.

August 2024

Woodys, which produces eyewear designed for special people, has collected its 10-year story in a special book. The book is described as a unique work of art that tells in 10 chapters everything that has caused and created the brand’s growth in 10 years. There is a whole universe to explore, with each chapter told and designed in a special and surprising way. The book is interpreted as a summary of an adventure that cannot be indifferent. Woodys tells the milestones of its adventure of producing different and special eyewear, which started 10 years ago, with a special work that will be a legacy to the industry. The brand reflects its sensitivity, artistic perspective, colorful identity and unique structure in all the glasses it produces. This book, which includes information on collection production, campaign activities and eyewear, contains special information that all sector stakeholders can benefit from. Eyewear is a precious product that can never be simplified and all stages are carefully prepared. This book contains evidence of this value.

August 2024

Calvin Klein Eyewear presents Calvin Klein Naturals, a collection of sunglasses and optical frames inspired by the natural world. Crafted from translucent bio-acetate and equipped with Tritan™ Renew lenses, these sunglasses CK24512S from the brand’s Naturals collection feature a rectangular front with bold lines; the wide temples are equipped with seven-roller hinges and bear the Calvin Klein logo. This model is available in chalk, black, taupe and sky blue. The Naturals optical model CK24526 has a square front with thick lines and is made of bio acetate for a striking effect. The front has a brushed finish, while the tapered temples are equipped with sturdy seven-hinge hinges and bear the Calvin Klein logo. This model is available in dark havana, grey, light brown and wine red. Calvin Klein Eyewear sunglasses and optical glasses from the Spring/Summer 2024 Naturals collection are available at select retailers worldwide.

August 2024

The new Versace Eyewear Core collection is presented to fashion lovers with an exclusive selection of sunglasses detailed with signature motifs such as Medusa and Greca. This season, Versace Eyewear’s Infinite Greca line combines elegant sophistication with a striking Versace attitude. Featuring the Infinite Greca pattern with metal draping, the thin tubular metal temples create a signature Versace aesthetic. Oversized models and classic shapes come together in this selection. VE2266, the trendy unisex sunglasses with a stylish double bridge and a metal square profile, are available in a gold frame with brown gradient lenses or gunmetal frame with dark green lenses. With its tubular thin metal temples decorated with Greca pattern and cat eye shaped frame with triple bridge, VE2267 is among the assertive models of this season with its color options. It has the ability to adapt to every style with its dark gray lens and gold frame or pink-white mirror lens and silver frame options. This season, the Medusa Medallion series is characterized by durable frames, face-hugging lenses and Versace’s signature ornaments. Medusa Medallion designs perfectly combine fashionable innovations with striking styles and unisex appeal. The oversized mask-shaped frame VE2268 is a modern take on Versace splendor, with lenses that completely encircle the eyes and temples with embossed Medusa head ornamentation.  The model is available in gold with dark gray lens or matte black frame and silver with dark green lens, adding to the splendor of the design. Versace also gives its iconic symbol a brand new look with the Medusa Plaque series. New shapes, conical details and vibrant colors come together to create a powerful and impressive look. The most important feature of the models in this special collection is that they are made from bio-based materials or recycled acetate. VE4467U, one of the most special pieces of the collection, which has a feminine appeal and is a must-have in your wardrobe despite its vibrant colors, perfectly reflects the essence of Versace with its iconic Medusa plate. The model is available in white or havana frame options with dark gray lens.

August 2024

The new Miu Miu eyewear collection embodies a classic style strongly connected to the present and a rebellious yet conscious attitude. The sunglasses of the brand’s Spring/Summer 2024 runway show are inspired by iconic designs renewed with a modern twist. Timeless square and aviator models are reinterpreted with modern acetate and metal structures that combine classic colors with warm and sophisticated summer colors. SMU09Z makes a modern statement. Crafted from bio-based acetate and metal, these modern aviator-shaped glasses reflect the brand’s standards with large volumes and playful shades. Color options include black paired with lenses with classic and feminine nuances, transparent bio-based caramel and honey tortoiseshell. There are also blue light-blocking models. The vertical Miu Miu logo adds a personal touch to the horizontal temples. SMU11Z is characterized by the rectangular design of its bio-based acetate frame with sleek profiles and ultra-light, ultra-flat lenses. The color palette includes black, honey, tortoiseshell and opal turmeric with mirrored or solid tinted lenses. The vertical Miu Miu logo personalizes the temples for an elegant touch.

August 2024

For the Spring/Summer 2024 season, Arnette takes to the streets of the city and reveals the casual charm of 90s style. Simple silhouettes, which gain a cool and relaxed look with the use of alternative materials, stand out with different cut styles and striking color contrasts. Sporty models with masks designed for modern metropolises level up the styles with large face-hugging lenses and sleek metal frames. The metal frame Barracas 0AN3091, a sleek style for the city center, reflects the Arnette spirit with its new generation rectangular cut for metropolitan style. The logo on the left temple of the model is paired with bright lines in a playful color contrast and is available in mirrored or bio-lens options for an urban look. Fresa 0AN4335 has its finger on the pulse of the counterculture with its mask-style mirrored lenses and is timeless in its interpretation of 90s laid-back style. The bio-based nylon frames dazzle with double-injected temples and vibrant colors designed to shine. Combining comfort with an eco-friendly style, the athletically styled rectangular frame Frambuesa 0AN4336 highlights two-tone color contrasts with textured materials. With double-injected temples, bio-based details in vibrant colors and fun polarized lens options, the model becomes an iconic piece that will make you stand out from the crowd.

August 2024