Milanese Joint Capsule

Aspesi, luxuary men clothing brand, is dipping its toes into eyewear, embracing the category via a partnership with niche Italian brand Retrosuperfuture. The small capsule collection done in collaboration with Retrosuperfuture comprises sunglasses and an overshirt. In combining both brands’ quintessentially Milanese roots, the capsule comprises two sunglass styles and a jacket. Retrosuperfuture’s signature Milano sunglasses, inspired by the sleek frames of the 1950s, have been rendered in a black acetate frame with matching black lenses and a silver frame and mirror lenses versions. They both come with a quirky touch, a third eye-shaped enamel in the eyewear’s internal bridge. Similarly, the cobranded overshirt, inspired by Aspesi’s Mod. 13 padded jacket, has been reinvented for the collaboration, rendered in a double faced nylon version crafted from a lightweight Japanese technical fabric on one side and from olive green shiny nylon on the other, the latter face bearing a hand-sewn orange patch at the back with details on the capsule collection.

July 2023

Modo Balances Style and Performance

Modo presents new Sun Collection, which is the perfect balance between style and optical performance, the meeting point for technology and design. The Isa model, which has a retro-feminine form, is an ideal example of the collection concept. Each frame front is formed layer by layer using a digital data set, utilizing the latest in additive manufacturing that ensures ultimate precision crafting with limitless geometric capabilities. Modo’s 3D Additive Manufacturing System enables to offer a multitude of colors and styles with a tremendous reduction of surplus waste and without overproducing. Titanium details seamlessly complement the PA12 front, and rounded temple tips add weightless comfort. This unique hinge system eliminates many of the friction points and weaknesses of traditional eyewear arm securement methods. In an effort to put an end to cumbersome screws and unsightly welds, Modo has designed an innovative frictionless connection system based on interlocking hooks and cylinders made of durable beta-titanium set in an ultra-performing polymer frame front, promising increased stability, strength and flexibility. As with all Modo Sun styles, the Isa is equipped with High Chromatic Definition (HCD) polarized lenses that offer the best possible quality of vision.

July 2023

Gwen Stefani Continues with Tura

Tura has announced the renewal of its exclusive license with Gwen Stefani’s L.A.M.B and Gx eyewear collections. This renewal is for several more years. Stefani will continue as the primary designer for both collections, ensuring that the eyewear will continue to showcase her unique and fashion-forward approach to design. The collections will be available in North America through over 10,000 points of distribution including ECPs, optical retailers and fashion retailers, according to an announcement from Tura. Scott Sennett, Ceo of Tura, said, “Since the launch of the L.A.M.B and Gx by Gwen Stefani eyewear collections in 2016, Gwen’s passion for the product and fearless approach to its design have established her as a living icon in the eyewear industry. Over my nearly 30-year career in this industry, I have never seen a collaboration with an artist or celebrity generate such authentic design energy. These collections have broken new ground, and we are very grateful to Gwen for her vision and partnership with Tura.”

July 2023

J.F. Rey Whispers

French eyewear brand J.F. Rey launches Whisper. A form of minimalist style that emphasizes essential elements and reduces them to the utmost discretion. The new designs feature a more visible aesthetic that blends shapes and lines to create subtle, delicate vibrations. J.F. Rey’s new frames for women primarily feature a round shape that is timeless, universal and always contemporary. The models are crafted with refined metal and an extreme precision that highlights the lines as closely as possible. Additionally, the frames are available in a range of unexpected colors, such as lavender blue, fuchsia pink, spring lilac, poppy red, and apricot orange. These color palettes are inspired by popular make-up trends and are designed to create beautiful and creative contrasts in an unstructured manner on the front of the frames. This color scheme, which mimics make-up, sculpts the eyes and opens up the gaze, giving a stylish makeover that whispers elegance.

July 2023

Dynamic Series by A|X Armanı Exchange

A|X Armani Exchange’s sunglasses collection for Spring/Summer 2023 features thin metal temples, elegant pastel colors and dynamic and versatile shapes with sporty details. The brand’s style is fully reflected in a range of models with an innovative reworking of the iconic ‘bolt’ logo, along with eyewear made from sustainable materials. The must-have novelty of the season, the Summer Beats unisex sunglasses, showcases the link between A|X Armani Exchange and the world of music. A universal fit, original color effects and partly made of bio-based injection moulded material. From the collection AX4132SU women’s sunglasses, reinterpreting the iconic ‘bolt’ shape, are partly made of bio-based injection molding. The original geometrically shaped frame is complemented by satin-finished metal temples and frosted lenses. The model is also available in matte black and dull blue. AX4133S, an eye-catching men’s sun model that highlights the classic aviator shape, is another noteworthy design in the collection. Featuring a double bridge and metal temples, this model is made of injection moulding with partially bio-based lenses, except for the alternative with polarized lenses. The model is completed with the ‘Armani Sustainability Values’ logo on the inside of the temples. It stands out with fun color alternatives.

July 2023

Ace & Tate and Ganni Partnership

Ganni, the Copenhagen-based contemporary luxury brand, and Ace & Tate, the Amsterdam-based eyewear label, have joined forces to create an eyewear collection that’s reflective of both brands’ “fun, responsible and inclusive ethos”. The partnership marries Ganni’s Scandinavian style and Ace & Tate’s eyewear expertise. The capsule is made up of three styles including a boxy square shape, a slim silhouette and a Y2K-inspired wraparound silhouette. Each pair is available in burgundy, Matcha green, Havana brown, as well as an exclusive Bubblegum pink colorway for Ganni. Staying true to both brands’ responsible ethos, the sunglasses are crafted from recycled materials. Recycled acetate is sourced from waste and offcuts from factories, championing circularity. Each model encased in a leopard print pouch made from off-cuts of Ganni material. Ditte Reffstrup, Creative Director at Ganni, said: “We are thrilled to collaborate with Ace & Tate on this special sunglasses collection. Together, we have created a range of shades that not only reflect Ganni’s unique style but shines light on Ace and Tate’s impressive practice when it comes to responsible materials. We see collaboration as a force for change in fashion.”

July 2023

Hoya Bluecontrol Minimizes Glare

In order for our eyes to function, we need blue light from the sun. While this blue light in the sun is important for the reaction of our pupils, the blue light we receive from digital devices represents the ‘bad’ kind of blue light because its energy level is very high. On average, we spend 8-10 hours a day looking at screens. Being constantly connected means prolonged exposure to blue light from digital devices. Prolonged exposure to blue light can cause side effects such as headaches, blurred vision and tired eyes. Developed to protect against the negative effects of blue light, which can cause serious harm to people of all ages who spend long hours in front of digital devices, Hoya BlueControl allows for safe use of digital devices while minimizing the glare from these devices.

July 2023

Modo is the Comfort of Lightness

Founded in Soho, New York in 1990 by Alessandro Lanaro, Modo has been offering an effortless elegance in its designs with its minimal line since its establishment. In addition to attracting attention with its innovative design approach, Modo designs, which are produced with the latest technology, are characterized by high quality at every step of the production process. Thanks to the patents developed by Modo, the glasses are as light as if they were almost non-existent on your face thanks to the beta titanium, which is only 0.6 mm thick and used exclusively for Modo glasses. Thanks to the flexibility of 0.6 mm beta titanium, the glasses adapt perfectly to your face shape, while TR 90 Ultra Polyamide applied on beta titanium provides lightness and perfect proportions. Modo’s collection is available in a wide range of colors.

July 2023

The New Blanc Series is Out

Nathalie Blanc unveiled new collection, which includes six models, for summer 2023 season. The six acetate models Rose, Clotilde, Nina, Betraice, Noah and Arthur shine in restrained colors and a delicate design. A new Blanc collection arrives like a hymn paying tribute to shapes and colors: a positive energy for the new generation nostalgic of the years they only see in photos and passionate about retro and vintage designs. No new metal frames for this collection, but a wide choice of thicker than usual acetate plates. The colors of the models are at once soft and tangy, plain and yet in motion; they reveal a subtle play of light. The design is as delicate as ever and the details are well thought out. Nathalie has made several changes in this new collection, targeting the genZ, which is becoming more and more sophisticated and fond of «small details that change everything». The gold metal logo can now be found in two places: on the inside of the left temple and on the inside of the pierced circle on the temple. For the latter location, the small circles are placed by hand and covered with resin.

July 2023

Ray-Ban Makes You Feel Unique with “Genuine Since”

Celebrate the Life

The phrase Genuine Since 1937, which complements the Ray-Ban logo, inspires the Genuine Since campaign, which refers to the moments when you become your true self and feel unique. The campaign, which inspires the season, was introduced to Ray-Ban enthusiasts at a special event organized at Galataport Istanbul.


Complementing the Ray-Ban logo, the phrase Genuine Since 1937 inspires the Genuine Since campaign, referring to the first moment you discovered your true essence. Ray-Ban “Genuine Since” campaign, which has become bolder with a remarkable change, was introduced with a special event organized at Galataport Istanbul. Within the scope of the campaign, the videos shot by Eda Gürkaynak and Umut Eker, inspired by the first moments they felt authentic, were watched for the first time at the event with the guests. The video content inspired by the bravest, most original and timeless moments received full marks from the guests. Eda Gürkaynak and Umut Eker as well as Birkan Sokullu, Didem Soydan, Fırat Çelik, Engin Hepileri, Uğur Kurul, Belgin Şimşek attended the “Genuine Since” event, the most original campaign of the season of Ray-Ban, the world’s original trendsetter. At the event, Reverse, Ray-Ban’s newest collection with its groundbreaking concave lens design, starting from the Aviator model launched in 1937, the first time it was unique, was presented to the guests.

Adapting Iconic Silhouettes to the Mega Trend
Taking on a bolder look with a remarkable transformation, Ray-Ban adapts some of its most iconic silhouettes to the Mega trend. The iconic Clubmaster, a symbol of authenticity, made its mark in the 80s with its striking brow line and retro style. Thanks to its confident stance, the Clubmaster became the favorite model of famous thinkers and visionaries for years. On the other hand, the Wayfarer, a symbol of iconic style since 1952, became famous over the years for its defiant spirit. From the rock revolution of the 60s to the art scene of the 80s and the peak of hip hop culture in the 90s, the Wayfarer has always been at the forefront, and today, as then, it manages to break the mold. The Mega versions of these two models with their striking silhouettes push the boundaries with a bold perspective without compromising their timeless appeal. The wide temples accompanying the thick acetate frames are a cool and bold interpretation of the iconic past.

Revolutionary Lens for Reverse Series
Ray-Ban once again shows its courage to pursue the unexplored for decades. Ray-Ban takes the power of this constant curiosity and turns the eyewear designs around its axis in the new Reverse collection. A work of advanced engineering, these lenses evolve from a traditional convex shape to a concave one thanks to innovative technology. The result is a game-changing signature design that optimizes both refractive, astigmatic and prismatic capacity and resolution power. Developed with ergonomic frame designs, Ray-Ban Reverse Aviator, Wayfarer, Caravan and Boyfriend models reveal the cheekbones, adapt to every face shape and provide a cool stance. Designed with nature in mind, the collection utilizes a range of alternative materials including bio-based lenses with 41% bio-based carbon content, bio-based acetate frames with 67% bio-based carbon content and 100% recycled boxes, cards and cleaning cloth.

July 2023