Skaga, one of the brands within Marchon Eyewear, presented its Fall/Winter 2024 collection. Inspired by minimalist Scandinavian design and Sweden’s natural landscape, the latest Skaga styles combine style and function. The collection features three optical styles, Fors, Kaffepannan and Langhammar. Fors is a square Acetate Renew style with a slim silhouette. The core wire on the temples has a wavy pattern inspired by the waves in the Swedish lake Vättern, located next to Jönköping, the hometown of Skaga. Available in black and transparent bone color with four stripes. Kaffepannan is a bold, rectangular style from Acetat Renew. It features chamfers on the inside of the eye rims and a pattern inspired by Raukar landforms on the stemple core wires. Dark tortoise is available in shades of black, green and blue. Langhammar stands out with its retro round form in stainless steel and Acetat Renew. Like the Kaffepannan, on the temple core swires feature a pattern inspired by Raukar landforms and are available in matte green/ruthenium, matte black, matte blue/silver and matte red/gun.

December 2024

Selin Olmsted Studio, a leading name in eyewear design and trend forecasting, announces the launch of its highly anticipated  2026 Eyewear Trend Report. This comprehensive 50+ page report delivers critical insights into how global trends in fashion, music, art, architecture, and design will influence eyewear design, development, and merchandising in 2026. Created for eyecare professionals (ECPs), independent eyewear brands, lifestyle brands, licensing companies, design schools, and eyewear manufacturers, the 2026 Eyewear Trend Report equips businesses with the knowledge to stay ahead of market shifts and respond to evolving customer preferences. Founder Selin Olmsted said: “The eyewear industry is deeply intertwined with the fashion world, and staying current with trends is crucial for any brand in highly competitive markets. With this report, we aim to help brands and professionals anticipate consumer preferences and make informed decisions for their designs, collections, and product offerings.” The 2026 Eyewear Trend Report is available now in digital format. To purchase the report, visit selinolmsted.com

December 2024

Rudy Project celebrates 20 years of partnership with the Italian Ice Sports Federation (FISG). Rudy Project, the Veneto-based brand that develops, manufactures and distributes helmets, sunglasses, optical glasses and vision solutions for sports worldwide, is once again supporting the Italian National Speed Skating and Short Track teams. The collaboration, which began twenty years ago, will continue until 2026, with the Milan-Cortina Olympics in focus. Cristiano Barbazza, Ceo and President of Rudy Project, said: “We are proud to celebrate 20 years of cooperation between Rudy Project and FISG. Starting just before the 2006 Turin Olympics, this journey has been marked by the extraordinary victories of an exceptional group of athletes. They have written unforgettable pages in the history of the sport and are now passionately leading new generations. Speed skating and short track, where speed and performance are essential, are the Dna of the Rudy Project. This partnership has allowed us to push the boundaries of aerodynamics, pushing innovation and safety forward.”

December 2024

Ørgreen Optics, a brand synonymous with innovation and quality in eyewear, announces the launch of the Global Fit collection for its renowned Quantum High line. The Global Fit collection is a groundbreaking step forward, designed to cater to the diverse range of facial structures found across the globe. Primarily tailored for the Asian market, this initiative goes beyond targeting a specific market; it embraces the diversity of facial structures across the globe. To achieve this inclusivity, the collection incorporates thoughtful adjustments that enhance the wearing experience. The frames feature flatter base curves that suit those with higher cheekbones, providing a natural and flattering fit. Curved temples offer a secure grip for added stability, while wider nose pads ensure balanced weight distribution, reducing pressure and improving overall comfort. These carefully designed features allow retailers to offer not just stylish eyewear but meaningful solutions for customers who have struggled to find frames that fit perfectly. The Global Fit collection also introduces a distinctive color palette.

December 2024

Opti, the international trade fair for optics and design, will once again focus on sustainability, one of the most important issues of our time, from January 31 to February 2, 2025 in Munich. In addition to the Sustainability Award, which was presented for the first time last year due to the great success and the importance of the topic, the Opti fair authorities announced that the 2025 edition will also present the Sustainability Youngster Award, dedicated to the new generation of the industry. The new award offers students and trainees in the optical industry a fun space to present their projects. All young people currently studying in the industry or enrolled in a degree program in the discipline of ophthalmic optics, such as students at universities, vocational or graduate schools and technical colleges, are invited to participate. The Sustainability Award, now in its second edition at Opti 2025, will once again be awarded to national and international opticians who have convinced the jury of their commitment to sustainability. For more information on how to participate in the awards, please visit Opti’s website.

December 2024

Relaunched two years ago, Nylor, the iconic French brand dating back to the mid-1950s, presents a new eyewear collection based on its traditional values. Inspired by the iconic vintage designs that made the brand famous, Nylor has repositioned its collection with a contemporary flavour, selecting the finest materials in the present to recreate the unique new variations of the handcrafted designs of its past. Made in Italy, the designs come in a range of materials including acetate or metal coated in precious metals such as gold or silver.  For sunglasses, the frames are fitted with Zeiss Originals tints from the 1950s, specifically reissued to fit perfectly with the style and 50s origins of the range. Highlights this season include the model Leopold, a tribute to the poet, Léopold Sédar Senghor. The design is all about the structure of the brow line, a thick, delicately bevelled acetate bar which curves into the temples seamlessly creating a single line which wraps around either side of the face.

December 2024

Mykita and Thélios has announced a minority investment agreement, strengthening the Berlin brand’s global position and aiming to innovate the future of eyewear design. Mykita, the pioneering Berlin-based eyewear brand, and Thélios, the eyewear entity of LVMH Group, are pleased to announce that they have entered an agreement in view of a minority investment in Mykita. This strategic step for Mykita is currently subject to customary regulatory approvals. Mykita will continue to operate with full independence in every aspect of its strategy, operations and creative process, from design conception to production and distribution. The development marks a significant moment of affirmation for the Mykita brand and everything it has established in just over 20 years of business. It underscores the belief and confidence in Mykita’s concept, values and vision for the future. This minority investment will strengthen Mykita’s position as a truly global design and manufacturing house, to continue driving innovation and shaping the future of the eyewear category with its unconventional spirit and dedication to exceptional design.

December 2024

Now into its fifth year, the collaboration between eyewear company Morel and world-class architect Jean Nouvel, evolves their concept of circular eyewear styles. The latest collaboration collection studies the circular design with a minimalist aesthetic. Jean Nouvel has a predilection for round spectacles and a high quality, essential design structure achieved in premium materials including acetate and titanium. Jean Nouvel is an award-winning French architect who has designed products and furniture as well as world-famous buildings such as Torre Glories in Barcelona (Agbar), 100 11th Avenue Condominium, New York, and the Cartier Foundation for Contemporary Arts in Paris. To find out more about the Morel par Jean Nouvel collaboration collection, visit Morel’s website.

December 2024

Milan Optical Fair (Mido) is preparing to welcome its visitors between February 8-10, 2025 with over 1,200 exhibitors from 50 countries. Mido officials announced that this year’s edition will see significant changes. One of the most important innovations concerns pavilions 2 and 4, which will continue to host the iconic Design Area. Featuring the industry’s most visionary creators, the Design Area is described by Mido as a laboratory of experimentation where shapes and materials come together to express the many faces of eyewear. Mido officials say that the return of some key former exhibitors will further elevate this already extremely popular space. Academy, a sought-after area for companies focusing on designer originality, will move this year from pavilion 2 to pavilion 6, dedicated to technology, bringing technology together with creativity. The famous Fashion Square, a crossroads for big brands and a magnet for fashion and luxury lovers, will also be updated to make it more functional. In addition, starting this year, the historic Otticlub area reserved for workshops, seminars and conferences etc… will be renamed as The Vision Stage.

December 2024

Marcolin officially inaugurated its new London showroom with a grand opening held on Wednesday, November 20. Located right next to the celebrated Old Street Roundabout inside a network of historic and renovated warehouse-style buildings called Old Street Yard, Marcolin’s new showroom was designed by Milan-based design firm Navone Associati. A flexible and elegant working environment that includes offices and a large exhibition space dedicated to the brands in Marcolin’s portfolio. The opening ceremony was attended by many distinguished guests, including members of the British press, customers, partners and institutions. Guests had the opportunity to enjoy an immersive experience and discover Marcolin’s craftsmanship firsthand, thanks to the presence of a “creative room” dedicated to design and prototyping. Marcolin Group has a global network of 15 subsidiaries worldwide, in Europe (Benelux, DACH, France, Italy, Nordics, Portugal, Spain, UK), the Americas (US, Brazil, Mexico), Asia (Hong Kong Shanghai, Singapore) and Australia (Sydney), 1 joint venture (UAE) and over 150 international distribution partners.

December 2024