NBA superstar Dwyane Wade is the face of Versace’s new men’s eyewear collection. As part of the collaboration, the famous athlete has stepped in front of the cameras wearing three new frames from the luxury brand. High-scoring basketball hero Dwyane Wade appears in the new Versace campaign photographed by Mario Sorrenti, presenting the luxury brand’s eyewear to the world. Wade’s dynamic scoring and passing ability, as well as his off-court style and swagger, made him a natural choice to join the Versace roster, the luxury brand said, noting the superstar’s “charisma and perfection”. In Versace’s new collection, the sophisticated navigator-shaped sunglasses, the optical frame coded VE1287 and the Special Project pilot sunglasses coded VE2251 stand out with their inherent precision and confident detailing. VE2251 in particular stands out with its blend of white and gold details with gray lenses, while the centralization of the iconic Medusa logo brings a renewed approach to the timeless aviator form.

March 2023