Vision Expo East 2025 has successfully concluded at The Orange County Convention Center in Orlando, Florida, from February 19 to 22. Organized by The Vision Council and RX, the event was a vibrant showcase of the latest trends and innovations in the eyewear industry. The exhibition floor featured over 400 companies, offering a dynamic display of products and designs, while new highlights such as the return of the Flaunt the Frame Eyewear Trends Show and the Now Trend Showcase kept attendees engaged and inspired. This year’s fair also featured enhanced educational opportunities, an exciting Main Stage lineup of sessions covering key industry topics, and a streamlined experience for attendees. Among the exciting moments of Vision Expo East was the announcement of the winners of the third edition of the Now Trend Showcase Awards. These awards honor outstanding achievements in four dynamic categories: Sensorial Design, Innovation, ‘Memories are Made Of’, and Conscious Design. Some of winners included Caroline Abram for the Best Sunglass Award (Independent), All Saints – Wescan for the Best Sunglass Award (Branded), Morel for the Best Optical Award (Independent), and Tura x Glemaud for the Best Optical Award (Branded).

March 2025