Californian eyewear brand Salt has teamed up with Radford Motors to launch an exclusive, limited sunglasses collection inspired by the intersection of automotive, pop-culture and eyewear heritage. The collection features two different styles of sunglasses, each available in four exclusive colorways. In the new collection, Salt aimed to build on successful automotive eyewear elements from the past, while utilizing the best materials available today. Using Japanese aerospace-grade titanium, the partners have managed to strike an impressive balance between strength and weight. This ensures that even the most daring frames are extremely lightweight yet high quality. In terms of design, Salt blended the essence of both Radford and its racing heritage into the frames. While paying homage to the heritage of racing goggles by using titanium side shields and a grille, they also added an automotive influence to the designs. These elements not only add a stylish touch, but also allow for optimal airflow. The cloisonne plating is meticulously customized to perfectly match the gold leaf and color schemes. The Salt x Radford collection not only showcases a sophisticated look but also delivers exceptional performance on the road, ultimately providing a bespoke driving experience like no other.

July 2023