Merve Optik added another dazzling event to its portfolio of elegant and style-filled launches, enchanting Izmir with one of its most prestigious brands, Guess Eyewear. Hosted at Bornova Optik, located in Hilltown AVM and known for its refined and welcoming atmosphere, the exclusive launch event brought together Guess Eyewear’s new season collection with the art of makeup. Attracting fashion and beauty enthusiasts, the event offered attendees a unique style experience. Guess’s timeless designs were elevated through personalized makeup applications by professional artist Filiz Koruyan, creating bespoke looks for each guest. In the modern setting of Bornova Optik, visitors had the opportunity to discover the frames that best suited their personal style while receiving tailored beauty advice from experts. This special day, shaped by Merve Optik’s strong brand presence and Bornova Optik’s customer-oriented approach, featured refreshments and exclusive launch-day offers. With strong social media engagement, the event received praise for its harmonious blend of style and beauty.

July 2025