Fittingbox, the virtual try-on and glasses digitization company, and Ocuco, an eyecare software provider, have announced the renewal of their partnership. Since first partnering in 2018, the companies have combined their expertise to deliver innovative, omnichannel solutions for eyecare professionals. This collaboration integrates Fittingbox’s advanced eyewear visualization tools with Ocuco’s broad portfolio of optical software, enabling optical businesses to elevate both clinical and retail operations. As part of its omnichannel strategy, Ocuco provides eyecare professionals with customized practice websites powered by Fittingbox’s ultra-realistic virtual try-on technology. Fully integrated with Ocuco’s Practice Management, scheduling and Electronic Medical Records (EMR) solutions, these websites enhance the patient experience while simplifying practice operations and driving digital engagement. Dominique Bazin, Chief of Sales, Marketing & Customer Success at Fittingbox, stated: “Since 2018, we have been developing synergies between Ocuco’s and Fittingbox’s teams to serve the eyecare specialists and optical industries. We are very happy to share this journey and to continue to digitize the eyewear industry.”

June 2025