Elevating the Round Form
Movitra, Face à Face, and Projekt Produkt—brands distributed by Kuvars Group—stand out with their optical and sunglasses collections that embrace the enduring appeal of round frames. Merging the sophistication of the past with modern reinterpretations, round sunglasses remain a timeless staple. Italian-designed Movitra, known for its patented pivot mechanism that allows temples to fold flat, elevates portability while breathing timeless elegance into the round form. Movitra seamlessly fuses function and aesthetics under one roof. French design icon Face à Face transforms the round frame into an artistic statement with bold color palettes and architectural detailing, crafting striking silhouettes that offer wearers a unique visual identity. For those who lean toward minimalism, Projekt Produkt combines retro inspirations with minimalist design, presenting clean yet impactful frames that balance classic and contemporary aesthetics. By expanding its selection through these distinguished collections, Kuvars Group not only diversifies its distribution portfolio but also raises industry standards. With their design-forward and functional appeal, Movitra, Face à Face, and Projekt Produkt collections are poised to become the center of attention in optical stores this year.
August 2025
