Freesbee Combines Quality and Comfort

With their durability, distinctive lines, and compatibility with different face shapes, Freesbee’s acetate models stand out in the optical world. Brought to Turkey by Prm Group, Freesbee’s acetate frame collection draws attention not only for its strength but also for its wide range of designs. From the retro appeal of thick acetate bodies to refined, slim profiles, and from glossy hues to matte and transparent tones, the collection offers styles for every taste. Acetate frames are also known for their long-lasting performance. Resistant to impact and providing flexibility and all-day comfort, their ergonomic designs inspire confidence in every user.

November 2025

Turning Frames into Architectural Objects

Vava offers ideal alternatives for those seeking a futuristic approach to acetate eyewear. Influenced by architectural forms, Vava’s geometric designs create a bold silhouette in acetate frames. The collection stands out with its use of high-quality acetate and flawless form language. Minimal yet striking, these frames appeal to individuals who wish to express their uniqueness. Combining art and engineering in every detail, Vava transforms optical eyewear into architectural objects. With its avant-garde and forward-looking style, the brand reaches the Turkish market through Pb Gözlük, offering design enthusiasts a truly distinctive means of expression.

November 2025

Acetate Optical Styles by Vasuma

Acetate optical frames blend simplicity and functionality in the most stylish way. Swedish Vasuma highlights the essence of Scandinavian design in its acetate models. Fine craftsmanship, clean lines, and the use of sustainable materials turn Vasuma styles into more than just accessories: they become an essential part of everyday life. With their pure and balanced designs, these frames are the perfect companion for the modern city dweller, transitioning seamlessly from office hours to after-work life. Pb Gözlük Founder said: “We proudly bring Vasuma’s minimalist vision to Turkey, making it easier than ever for eyewear lovers to experience Scandinavian design at its best.”

November 2025

Modern Reflection of Italian Elegance

When it comes to acetate optical frames, Charlie Max Milano embodies the sophisticated spirit of Milan, perfectly balancing classic and contemporary design. Ideal for those looking for a refined and urban look in eyewear fashion, the brand offers a wide color palette and flawless finishing. These acetate frames not only support visual health but also complete any outfit with a touch of style. Pb Gözlük Founder stated: “We curate and present Charlie Max Milano’s optical collection to those who appreciate Italian craftsmanship and  want to bring a piece of Milan’s fashion culture into their everyday life.”

November 2025

Louis Barton Offers Effortless Elegance

The new Louis Barton collection combines calm lines with modern details, making everyday wear feel special. Louis Barton’s designs in the new collection stand out with a refined yet strong aesthetic that avoids exaggeration. Each model is created in balanced proportions to suit different face shapes and ensure comfort. The new frames adapt to the dynamic pace of city life while maintaining understated simplicity. Natural tones dominate the color palette, offering versatility for any look. Attention to detail delivers an instant sense of quality. Louis Barton presents a flexible style that fits seamlessly into both professional and social life.

November 2025

Inspiring the Contact Lens Market

La Bella, the brand from Optik Dünyası that blends beauty with technology in colored contact lenses, stands out with its annually renewed shades and naturally appealing collections. The company’s more dynamic and accessible brand, Iconic, draws attention with four new colors: Pure Hazel, Sterling Grey, Green, and Blue in its Iconic Fresh series, now available with hypermetropic prescriptions as well. Optik Dünyası stated, “We value time. With the Optikb2b mobile app, we’ve made the ordering process faster and more convenient. Our partners can access all product details and complete their orders in seconds right from their phones.”

November 2025

New Unique Bakery from Woodys

Brought to Turkish market by Optic 844, Woodys presents its new “Unique Bakery” collection, perfectly reflecting the brand’s motto “designed for unique people.” Inspired by the warm and comforting world of pastry and bakery craftsmanship, each style in the collection encourages wearers not to blend into the crowd but to stand out with individuality. The campaign for the Unique Bakery collection features Catalan illustrator Pilarín Bayés, born in 1941, who has illustrated hundreds of books. Known especially for her colorful and captivating children’s book drawings, Bayés beautifully embodies the vibrant spirit of Woodys.

November 2025

Randolph Presents the DriveWorks

Brought to the Turkish market under the assurance of Optic 844, Randolph introduces DriveWorks, a new series inspired by elite automotive divisions such as BMW M and Ford Performance. Designed exclusively for drivers, DriveWorks is precision-tuned, handcrafted, and engineered for performance. The military-grade frames are equipped with Zeiss LightPro Technology® lenses, available in three advanced driving tints: Redline, Le Mans Blue, and Apex Gray. Delivering uncompromising clarity in bright conditions, DriveWorks ensures reduced glare and screen-friendly polarization for an exceptional driving experience.

November 2025

Vogue Unveils Fall/Winter Styles

Vogue Eyewear presents its Fall/Winter 2025 collection with its ambassador Gamze Erçel. The new series highlights sophisticated designs such as the acetate frame 0VO5687S, which stands out with its clean temples and distinctive V-link detail for a touch of refined minimalism. The oval-square 0VO5655SU model, featuring elegantly wide temples, draws attention with a chain accessory that can be attached to the logo on the temple. Gamze Erçel said, “As always, this season we present a bold and striking collection. Designed with daring yet elegant details, the models will complement your style with both classic and alternative color options.”

November 2025

Mooshu Launches New Acetate Series

Award-winning Mooshu has announced the launch of its new acetate series. Turkish brand Mooshu’s new acetate collection stands out not only for its aesthetics but also for its functionality. Each piece reflects timeless elegance while offering comfort and durability to the wearer. The collection features bold design details and a lively color palette that bring a fresh energy to eyewear. Blending classic and modern elements, Mooshu presents a wide range of styles for fashion lovers. The brand also emphasizes sustainability, using eco-friendly acetate materials that reflect its commitment to responsible design.

November 2025