Gigi Studios kicked off Fall/Winter 2023 with its striking campaign Le Club De Lecture, a meeting place where people come together to read, listen and explore the world from different perspectives. The Spanish brand also unveiled its meticiously created new models through this campaign. The new designs of the Vanguard collection, which defines Gigi Studios’ standard of elegance and sophistication, are characterised by geometric shapes and bold volumes in natural Italian acetate, which gives them a powerful identity through their sculpted rims. Highlights include Ludovica, oversize, mask-style and rounded contours, and Bonnie, an aviator model in an innovative colour palette. Vincenza and Matilde stand out for their more geometric shapes and elegant bevels.

October 2023

Modo Eyewear has announced the release of its latest collection, Legacy. With the new Legacy collection, Modo is going back to its origins and is releasing six new models made of acetate in exciting pastel colors. The new collection features six new styles that incorporate Modo’s signature lightness and progressive spirit. Also building on their renowned attention to detail, each frame’s temple has a visible metal wire core, also featuring decorative ribbed metallic plating. Born in 1990 with a vintage-inspired collection, Modo has transformed into a world of innovation with its collections. With the Legacy collection, Modo brings together the best ideas of its heritage journey, applying the most innovative production methods and achieving a timeless aesthetic. The Legacy collection represents a combination of historical reference and exquisite craftsmanship.

October 2023

The world-famous fashion house Balenciaga presents its eyewear collection called Dynasty for the Fall/Winter 2023 season with a striking campaign. Focused on evolution, the new eyewear range develops new shapes and animations accented by the house’s iconic metallic, hollowed-out double-B logos. The markings are expressed at the temples of the thick, glamorous frames, in reference to ’80s logomania. In Balenciaga’s Dynasty eyewear collection of four different styles, the Dynasty D-Frame Xl dazzles with its metallic, hollowed-out, larger double B logo on the temples, harmonizing with its frame that extends upwards and outwards. In addition to the cat-eye interpretation Dynasty Cat 2.0 Af sunglasses with a similar design language that extends slightly upwards and outwards, the collection also features Dynasty Cut Opt sunglasses with a narrow profile. The collection is completed with Dynasty Butterfly Opt, interpreted in butterfly form.

October 2023

Austrian eyewear brand Rolf Spectacles unveiled its new and elegant Wire eyewear collection at Silmo Paris, the world-renowned optical fair held at the end of last month. Sustainable materials and vibrant color tones come together in forward-thinking designs that emphasize the spirit of contemporary times. The flexibility of the temples and nose pads ensures a perfect fit, while eye-catching embellishments give the models an artistic flair. The Wire collection uniquely blends fashion and practicality, offering countless possibilities for creative pairing. Beyond the Wire collection, Rolf Spectacles has also unveiled Spec-Protect, a stunning elogated eyewear chain made of miracle tree that can be optionally attached to any eyewear in the collection, keeping the frames safe and secure.

October 2023

Qzen, one of the leading brands of Efor Optik, is one of the most preferred brands among end users by offering a wide variety of models and colors. Sunglasses can be worn not only in summer but also in all seasons when the sun bothers the eyes. Qzen is not only limited to sunglasses. It also offers optical frames. Eyeglasses are not only a stylish accessory, but also important for protecting eye health. Therefore, Qzen encourages users to protect their eyes and be stylish with both sunglasses and optical frames. Qzen promises you comfort and convenience with its wide collection of optical and sunglasses with a variety of models and colors that both protect your eye health and color your style in every season.

October 2023

Marcolin and MCM, the German luxury fashion house born in 1976 in Munich, announce an exclusive license agreement for the design, production and worldwide distribution of MCM Eyewear until December 31, 2028. MCM stands out as a refreshing alternative to traditional luxury, born out of the innovative and rule-breaking atmosphere of 1970s Munich. Independently designing premium accessories for the daring jet-set of the era, the brand quickly gained worldwide acclaim. Marcolin will develop MCM’s eyewear collections following the founding values of the brand, which has always combined craftsmanship, design and sustainability in its creations. The first MCM sunglasses and optical collection produced by Marcolin will be available starting from January 2024 in selected stores.

October 2023

From Barcelona to Japan, Etnia Barcelona continues to bridge the Mediterranean and Far Eastern cultures with the Miscelánea campaign. As usual, the brand take a creative and artistic approach. The Miscelánea campaign fits seamlessly into the #BeAnartist motto of Etnia Barcelona. Through the photography of Biel Capllonch, Etnia Barcelona highlights in this campaign the cultural and artistic heritage of two seemingly different and distant worlds: the Mediterranean, source of inspiration and home port for the brand, and Japan, a timehonored region rich in symbolism and mythological legends. This fascinating fusion of influences is also reflected in the designs of the new collection for the modern and young at heart woman. Natural acetates are combined with Japanese-inspired textures and details. The collection features bold shapes with a Mediterranean character and includes remarkable prints symbolizing the scales of koi carp or the color of cherry blossoms.

October 2023

Arma Lens presents the special production Arma UltraMax series. Arma UltraMax series makes the eyes look bigger with its moiré design and offers a naturalness with its natural eye iris design in such a way that it cannot be understood that there are contact lenses in the eyes even very close. With the contact lenses in the Arma UltraMax series, the secret of baby-like and large eyes with extraordinary naturalness is solved. Arma Lens’ Royal series, which has a diameter of 14.5 mm and a basic curve of 8.6, also offers graduated production from -0.50 to -6.00 degrees for myopes. Arma Lens collections, which offer long hours of contact lens wearing comfort with its special raw material that does not cause dry eye effect and high quality production technique, continue to delight colored contact lens lovers with the beauty and naturalness of contact lens colors.

October 2023

Nathalie Blanc’s new Biopicmania campaign pays tribute to women. The campaign addresses two biopic themes and takes a cinematic and musical journey through the 70s and its strong female characters. A bold return to basics for the brand ambassador of French haute lunetterie, Nathalie Blanc Paris. A passion for vintage and retro takes Nathalie Blanc to the heart of the 70s, so dear to the designer. If Nathalie Blanc has already talked about the design, colors and shapes of these years of freedom, this time Nathalie Blanc will be talking about the personalities who left their mark on these years through their style, courage and determination. Inspired by the emblematic style of her idol and pop music icon Celine Dion, Nathalie Blanc highlights the model she named Céline in her Biopicmania campaign. This striking model embodies the charisma, passion and inspiration that the star shared with the world. The frame called as Ségolène is inspired by the Wonder Woman character played by Linda Carter. She became a pop culture icon in the 70s and is still considered one of the greatest Wonder Womans of all time.

October 2023

Swaroski has unveiled a new array of premium sunglasses and opticals. Inspired by some of Swarovski’s most iconic jewellery collections and designed under the creative direction of Giovanna Engelbert, this new selection has been crafted with the brand’s signature grace and mastery of light, cut and colour. From statement shapes, brilliantly faceted crystals, sleek metals and vibrant colours, this collection is bound to turn heads., Swarovski’s Global Creative Director, Giovanna Engelbert, explains “We are delighted to offer customers around the globe a new, reimagined eyewear assortment that celebrates self-expression and brings pure joy to the art of accessorising. Applying creative vision and fresh details to EssilorLuxottica’s expertise in quality craftsmanship is a dream partnership that allows customers to elevate any wardrobe look with chic eyewear that harmoniously pairs with Swarovski’s timeless jewellery pieces. We look forward to continuing to inspire customers’ style preferences for seasons to come.”

October 2023