Woodys presents La Dolce Vita, a new campaign inspired by the famous lifestyle with a surprising and fascinating story. Inspired by nine unique people in different paradise corners of “La bella Italia”. Despite being complete strangers to each other, their lives are deeply intertwined. They share the art of living without rushing, without worrying, savoring every moment, enjoying the little things. The new collection of Woodys is the embodiment of this lifestyle in glasses with different color combinations and models. In this collection designed for special people, the highest quality lamination process is applied to reveal the colors that users can express themselves freely. The acetates, made of cotton and vegetable-based resins that are subjected to a special baking process for two weeks, are extra light, shiny and durable. They undergo meticulous work to ensure that they are comfortable to use, not just how they look on the outside. With Woodys’ Fall/Winter 2024 collection La Dolce Vita, you will not only see the difference, you will feel it and attract attention.

October 2024