J.F. Rey Dazzles with Modern Icons
J.F. Rey’s new sunglasses collection Star Era-Modern Icons, where they have adapted the timeless glamour to modern influences to bring these 17 bold, iconic, and unforgettable designs to life for both men and women. Inspired by the world of entertainment, the campaign unveils a series of striking portraits that capture the assertive character of each creation. With oversized designs and dazzling finishes, these sunglasses celebrate individuality and elegance in equal measure. The women’s line redefines bold style with vibrant, sculptural designs that merge artistry and elegance. Acetate work takes center stage, with models like Bianca, Barbara, and Betty sculpted like multifaceted diamonds, while Britany, Bridget, and Baby feature layered lamination effects in an overlay concept. The men’s collection embodies strength and sophistication with bold aesthetics and functional designs. Sculptural frames like Bryan and Burt showcase radical designs achieved through successive milling of acetate, while hybrid models such as Bruce and Brandon blend lightweight acetate with ultra-light aluminum for a retro-modern look.
February 2025
