{"id":39911,"date":"2024-09-05T20:32:57","date_gmt":"2024-09-05T17:32:57","guid":{"rendered":"https:\/\/www.4eyes.com.tr\/?p=39911"},"modified":"2024-09-05T20:34:24","modified_gmt":"2024-09-05T17:34:24","slug":"essilux-acquired-supreme","status":"publish","type":"post","link":"https:\/\/www.4eyes.com.tr\/en\/essilux-acquired-supreme\/","title":{"rendered":"EssiLux Acquired Supreme\u00ae"},"content":{"rendered":"<div class=\"row\"  id=\"row-628255782\">\n\n\t<div id=\"col-349800217\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_876673653\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"446\" src=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2024\/09\/essi_b.jpg\" class=\"attachment-original size-original\" alt=\"\" srcset=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2024\/09\/essi_b.jpg 700w, https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2024\/09\/essi_b-300x191.jpg 300w, https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2024\/09\/essi_b-600x382.jpg 600w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_876673653 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n  <div id=\"page-header-2013772459\" class=\"page-header-wrapper\">\n  <div class=\"page-title hrf light simple-title\">\n\n    \n    <div class=\"page-title-inner container align-center text-center flex-row-col medium-flex-wrap\" >\n              <div class=\"title-wrapper flex-col\">\n          <h1 class=\"entry-title mb-0\">\n            EssiLux Acquired Supreme\u00ae          <\/h1>\n        <\/div>\n                    <div class=\"title-content flex-col\">\n        <div class=\"title-breadcrumbs pb-half pt-half\"><\/div>      <\/div>\n    <\/div>\n\n       <\/div>\n    <\/div>\n  \n<p style=\"text-align: justify;\">EssilorLuxottica and VF Corporation have announced that they have entered into a definitive agreement for EssilorLuxottica to acquire the Supreme\u00ae brand from VF for $1.5 billion in cash. Francesco Milleri, Chairman and Ceo of EssilorLuxottica, and Paul du Saillant, Deputy Ceo, said: &#8220;We see this as an incredible opportunity to bring an iconic brand like Supreme\u00ae into our company. It is perfectly aligned with our journey of innovation and development, offering us a direct connection to new audiences, languages and creativity. With its unique brand identity, completely direct commercial approach and customer experience, and a business model we will work to protect, Supreme\u00ae will have its own space in our core brand portfolio and will complement our licensed portfolio.&#8221; &#8220;Under the VF umbrella, Supreme\u00ae has expanded its presence in key markets such as China and South Korea and is experiencing strong growth. Alongside other key brands in EssilorLuxottica&#8217;s portfolio, Supreme\u00ae and its talented team will be well positioned for continued success,&#8221; said Bracken Darrell, President and Ceo of VF.<\/p>\n<p style=\"text-align: right;\"><span style=\"font-size: 85%;\"><strong>August 2024<\/strong><\/span><\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":39908,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[247],"tags":[],"class_list":["post-39911","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/posts\/39911","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/comments?post=39911"}],"version-history":[{"count":1,"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/posts\/39911\/revisions"}],"predecessor-version":[{"id":39912,"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/posts\/39911\/revisions\/39912"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/media\/39908"}],"wp:attachment":[{"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/media?parent=39911"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/categories?post=39911"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/tags?post=39911"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}