{"id":61014,"date":"2026-02-28T16:18:53","date_gmt":"2026-02-28T13:18:53","guid":{"rendered":"https:\/\/www.4eyes.com.tr\/?page_id=61014"},"modified":"2026-04-04T22:42:56","modified_gmt":"2026-04-04T19:42:56","slug":"tiffany-co","status":"publish","type":"page","link":"https:\/\/www.4eyes.com.tr\/en\/brand-stories\/tiffany-co\/","title":{"rendered":"Tiffany &#038; Co."},"content":{"rendered":"<div class=\"row robsl\"  id=\"row-620482946\">\n\n\t<div id=\"col-1337410442\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_495403393\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner image-cover dark\" style=\"padding-top:56.25%;margin:0px 0px 5px 0px;\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"770\" height=\"446\" src=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_1.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_1.jpg 770w, https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_1-300x174.jpg 300w, https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_1-768x445.jpg 768w, https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_1-600x348.jpg 600w\" sizes=\"auto, (max-width: 770px) 100vw, 770px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_495403393 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t<div id=\"text-2463463888\" class=\"text fne\">\n\t\t\n<h2 style=\"font-weight: 400; text-align: center;\"><strong>Empire Approaching Its 200th Year<\/strong><\/h2>\n<blockquote>\n<p style=\"text-align: center;\"><strong><em>Charles Lewis Tiffany did not merely create a luxury jewelry and accessories powerhouse; he built a timeless narrative that binds emotions, stories, and memories together.<\/em><\/strong><\/p>\n<\/blockquote>\n<p class=\"alt-font\" style=\"text-align: justify;\">A symbol of enduring brilliance and grandeur, Tiffany &amp; Co. stands among the first great companies to define the concept of American luxury. Over nearly two centuries, the House has evolved into the most refined and elite representative of the American jewelry tradition. Today, it continues to hold its global leadership position through unwavering values, uncompromising quality, timeless design elegance, and masterful craftsmanship. The journey began in 1837 with a small stationery and fancy goods store on Broadway in New York. Charles Lewis Tiffany, just 25 years old, and his partner J. B. Young founded the shop under the name Tiffany &amp; Young. On its very first day, sales totaled only $4.98. From that modest figure, a great luxury empire would rise. In 1845, Tiffany &amp; Young took a revolutionary step for its time by publishing the first direct mail order catalog, presenting its distinguished designs to a wider audience. The iconic Blue Book was not merely a product listing but the first comprehensive showcase of the Tiffany aesthetic. By 1853, Charles Lewis Tiffany assumed sole ownership, refocused the company exclusively on jewelry, and renamed it Tiffany &amp; Co. Beginning with silver and expanding into precious materials, the House launched its first handcrafted collections. This marked the true beginning of its transformation into a global luxury force.<\/p>\n\t\t\t<\/div>\n\t\n\n  \n    <div class=\"row  lightbox-multi-gallery large-columns-4 medium-columns-3 small-columns-2 row-small slider row-slider slider-nav-reveal\"  data-flickity-options='{&quot;imagesLoaded&quot;: true, &quot;groupCells&quot;: &quot;100%&quot;, &quot;dragThreshold&quot; : 5, &quot;cellAlign&quot;: &quot;left&quot;,&quot;wrapAround&quot;: true,&quot;prevNextButtons&quot;: true,&quot;percentPosition&quot;: true,&quot;pageDots&quot;: false, &quot;rightToLeft&quot;: false, &quot;autoPlay&quot; : false}' >\n\n  <div class=\"gallery-col col\" >\n          <div class=\"col-inner\">\n            <a class=\"\" href=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_1-1.jpg\" title=\"\">            <div class=\"box has-hover gallery-box box-none\">\n              <div class=\"box-image image-cover\" style=\"padding-top:120%;\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"240\" height=\"300\" src=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_1-1-240x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" ids=\"61019,61029,61025,61027\" style=\"none\" lightbox_image_size=\"original\" type=\"slider\" col_spacing=\"small\" image_height=\"120%\" srcset=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_1-1-240x300.jpg 240w, https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_1-1.jpg 600w\" sizes=\"auto, (max-width: 240px) 100vw, 240px\" \/>                                                              <\/div>\n              <div class=\"box-text text-left\" >\n                 <p><\/p>\n              <\/div>\n            <\/div>\n            <\/a>          <\/div>\n         <\/div><div class=\"gallery-col col\" >\n          <div class=\"col-inner\">\n            <a class=\"\" href=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_6.jpg\" title=\"\">            <div class=\"box has-hover gallery-box box-none\">\n              <div class=\"box-image image-cover\" style=\"padding-top:120%;\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"240\" height=\"300\" src=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_6-240x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" ids=\"61019,61029,61025,61027\" style=\"none\" lightbox_image_size=\"original\" type=\"slider\" col_spacing=\"small\" image_height=\"120%\" srcset=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_6-240x300.jpg 240w, https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_6.jpg 600w\" sizes=\"auto, (max-width: 240px) 100vw, 240px\" \/>                                                              <\/div>\n              <div class=\"box-text text-left\" >\n                 <p><\/p>\n              <\/div>\n            <\/div>\n            <\/a>          <\/div>\n         <\/div><div class=\"gallery-col col\" >\n          <div class=\"col-inner\">\n            <a class=\"\" href=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_4.jpg\" title=\"\">            <div class=\"box has-hover gallery-box box-none\">\n              <div class=\"box-image image-cover\" style=\"padding-top:120%;\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"240\" height=\"300\" src=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_4-240x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" ids=\"61019,61029,61025,61027\" style=\"none\" lightbox_image_size=\"original\" type=\"slider\" col_spacing=\"small\" image_height=\"120%\" srcset=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_4-240x300.jpg 240w, https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_4.jpg 600w\" sizes=\"auto, (max-width: 240px) 100vw, 240px\" \/>                                                              <\/div>\n              <div class=\"box-text text-left\" >\n                 <p><\/p>\n              <\/div>\n            <\/div>\n            <\/a>          <\/div>\n         <\/div><div class=\"gallery-col col\" >\n          <div class=\"col-inner\">\n            <a class=\"\" href=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_5.jpg\" title=\"\">            <div class=\"box has-hover gallery-box box-none\">\n              <div class=\"box-image image-cover\" style=\"padding-top:120%;\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"240\" height=\"300\" src=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_5-240x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" ids=\"61019,61029,61025,61027\" style=\"none\" lightbox_image_size=\"original\" type=\"slider\" col_spacing=\"small\" image_height=\"120%\" srcset=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_5-240x300.jpg 240w, https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_5.jpg 600w\" sizes=\"auto, (max-width: 240px) 100vw, 240px\" \/>                                                              <\/div>\n              <div class=\"box-text text-left\" >\n                 <p><\/p>\n              <\/div>\n            <\/div>\n            <\/a>          <\/div>\n         <\/div><\/div>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>First American Master of Silver<br \/>\n<\/strong>Thanks to Charles Lewis Tiffany\u2019s visionary outlook, far ahead of his era, the company achieved its first major international recognition at the 1867 Paris Exposition Universelle. Winning a bronze medal for silverware marked the first time an American design house had been honored by a European jury. By adopting the British silver standard, Tiffany &amp; Co. formally established its commitment to quality on an international scale. The company\u2019s silver studio functioned as America\u2019s first true school of design. Apprentices were encouraged to observe nature, sketch relentlessly, and draw inspiration from the vast collections assembled by Edward C. Moore, the celebrated silversmith and head of the Design Department. In 1866, Tiffany introduced its first stopwatch, the Tiffany Timer. In 1868, it expanded its creative language by launching gold fashion jewelry. These milestones demonstrated that the House was not merely producing jewels but shaping the rhythm and form of luxury itself. By 1870, Tiffany &amp; Co. had become America\u2019s premier silversmith and purveyor of jewelry and timepieces.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>Priceless Stone: The Tiffany Diamond<br \/>\n<\/strong>In 1878, Charles Lewis Tiffany acquired one of the world\u2019s largest and most extraordinary yellow diamonds from the Kimberley mines of South Africa. Under the supervision of Dr. George Frederick Kunz, the House\u2019s esteemed gemologist, the stone was cut from 287.42 carats down to 128.54 carats with an unprecedented 82 facets to maximize its fire and brilliance. Named the Tiffany Diamond, this legendary gem became the ultimate symbol of the House\u2019s craftsmanship. It has never been offered for sale. Only four women in history have had the honor of wearing it. Socialite Mary Whitehouse became the first in 1957, wearing the stone set in a specially designed necklace at the Tiffany Ball in Newport, Rhode Island. In 1961, Audrey Hepburn wore the diamond in a Jean Schlumberger\u2013designed necklace for promotional campaign of Breakfast at Tiffany\u2019s. In 2012, for the House\u2019s 175th anniversary, the diamond was remounted into a breathtaking necklace featuring over 140 carats of white diamonds. In 2019, Lady Gaga wore it to the Academy Awards. Most recently, in 2021, Beyonc\u00e9 became the fourth person and the first Black woman to wear the Tiffany Diamond in the About Love campaign.<\/p>\n<div class=\"row row-small row-full-width\"  id=\"row-1945163616\">\n\n\t<div id=\"col-1416618375\" class=\"col medium-7 large-7\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>Sole Authority on Diamonds<br \/>\n<\/strong>Continuing to acquire extraordinary gemstones from European aristocratic families, Charles Lewis Tiffany further solidified the House\u2019s dominance. In 1887, he purchased a portion of the French Crown Jewels, elevating the company\u2019s authority in precious stones to its peak. It was during this era that he was crowned the \u201cKing of Diamonds.\u201d As international exhibitions flourished across Europe and America, Tiffany earned the highest honors at every venue. The numerous awards led to the House being appointed official jeweler not only to U.S. Presidents and European royal families but also to the Ottoman Sultan and the Czar of Russia.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>Love\u2019s Architectural Form: The Tiffany Setting<br \/>\n<\/strong>Among Tiffany &amp; Co.\u2019s most revolutionary innovations, those that firmly established the House\u2019s association with love and marriage, the Tiffany Setting, introduced in 1886, stands as one of its greatest legends. Designed by Charles Lewis Tiffany, this iconic ring elevated the diamond on a six-prong mount, allowing the stone to interact with light at its fullest potential. Departing radically from the traditional practice of embedding the gem into the band, this design approach secured its place in jewelry terminology and created an entirely new and enduring aesthetic language centered on the brilliance of the diamond. The Tiffany Setting did more than transform the codes of engagement ring design; it became a universal benchmark of timeless elegance and impeccable craftsmanship.<\/p>\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-1416618375 > .col-inner {\n  margin: 0px 0px -40px 0px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n\t<div id=\"col-883250148\" class=\"col medium-5 large-5\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_767437997\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner image-cover dark\" style=\"padding-top:137%;\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"750\" src=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_2.jpg\" class=\"attachment-original size-original\" alt=\"\" srcset=\"https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_2.jpg 600w, https:\/\/www.4eyes.com.tr\/wp-content\/uploads\/2026\/02\/tiffany_2-240x300.jpg 240w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_767437997 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1381668308\" class=\"col large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<div class=\"row\"  id=\"row-270063510\">\n\n\t<div id=\"col-1615707004\" class=\"col medium-4 small-12 large-4\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1701924706\" class=\"col medium-4 small-12 large-4\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-242592807\" class=\"col medium-4 small-12 large-4\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>Beyond a Color: The Tiffany Blue<br \/>\n<\/strong>The first appearance of Tiffany Blue dates back to 1845, when the House\u2019s annual Blue Book catalog debuted in the distinctive hue. The catalog quickly gained widespread attention, marking a milestone in American retail history and signaling the brand\u2019s relationship with exclusivity. Customers were not simply purchasing jewelry; they were entering a lifestyle, a dream, and a complete aesthetic universe. Following this success, Tiffany began presenting its jewelry in boxes of the same signature shade. Tied with a white ribbon, the Tiffany Blue Box soon became as desirable as the treasures it held. By the late 19th century, these boxes symbolized wealth, elegance, and refined taste. The Tiffany Blue Box was more than packaging; it was an emblem. By associating the color with quality and exclusivity, Tiffany made the shade inseparable from its identity. In 1998, the company officially trademarked the color as Tiffany Blue, cementing its status as a proprietary symbol of heritage and prestige.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>Immortalized by Cinema<br \/>\n<\/strong>The 1961 film Breakfast at Tiffany\u2019s, adapted from Truman Capote\u2019s novel, forever linked the House with elegance, romance, and the pursuit of dreams. The Tiffany &amp; Co. store was portrayed as a place where nothing bad could ever happen, reinforcing the brand\u2019s emotional resonance and romantic idealism. Whether in film or in real life, Tiffany continues to bear silent witness to countless love stories, celebrations, and milestones. Through every collection, it places love, joy, and commitment at its center, sustaining a relentless pursuit of aesthetic refinement, master craftsmanship, and timeless beauty.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>Iconic Designers of the Tiffany World<br \/>\n<\/strong>Following the passing of Charles Lewis Tiffany in 1902, his son Louis Comfort Tiffany became the company\u2019s first Creative Director. Even as a young designer, Louis Comfort had already established a distinguished reputation. In 1882, at the invitation of President Chester Arthur, he undertook the redecoration of the White House and was widely recognized as a figure of refined taste and artistic vision. With his deep knowledge of art and artistic movements, he succeeded in reflecting elegance and timelessness throughout the brand\u2019s collections in an exceptional way. As the new century progressed, Tiffany designs masterfully captured the spirit of each era. From the opulent grandeur of the 1920s to the restrained modernism of the 1930s, and on to the streamlined aesthetics of the 1940s and 1950s, this stylistic evolution was clearly felt across the collections. Tiffany china brought refinement to White House state dinners, while Tiffany jewels completed the elegance of some of the world\u2019s most captivating women, including Jacqueline Kennedy Onassis, Elizabeth Taylor and Diana Vreeland. When the remarkable designer Jean Schlumberger joined the House in 1956, his imaginative and highly original creations elevated interest in Tiffany and Co. to an entirely new level. Schlumberger\u2019s jewels pushed the boundaries of their time with bold forms and sculptural details. Designs such as Bird on a Rock, which swiftly achieved iconic status, continue to shine as powerful symbols of Tiffany\u2019s design heritage. Another transformative chapter in the Tiffany story began in 1974 with its collaboration with Italian model and designer Elsa Peretti. Peretti\u2019s organic and minimalist lines demonstrated that fine jewelry could become part of everyday style. Deeply devoted to the House\u2019s values of quality, design precision and meticulous craftsmanship, she created a groundbreaking universe that reshaped the course of Tiffany\u2019s history. Paloma Picasso\u2019s first collection for Tiffany and Co. was launched in 1980. The daughter of the world renowned painter Pablo Picasso, she drew inspiration from the graffiti that covered New York buildings in the 1970s. Her Graffiti collection reinterpreted the energy of street art in precious materials, translating it into jewelry form. With her graphic and bold aesthetic, she introduced a strong artistic reference to the brand. The Paloma era marked a turning point in which Tiffany evolved from aristocratic luxury to a modern design driven vision of luxury.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>Tiffany &amp; Co. Eyewear<br \/>\n<\/strong>The powerful legacy Tiffany &amp; Co. built in jewelry entered a new dimension with the brand\u2019s step into the world of eyewear. In December 2006, a global licensing agreement signed with Luxottica Group paved the way for the launch of the first Tiffany &amp; Co. eyewear collection in 2008. At a time when luxury eyewear was rapidly rising as a fashion accessory, the brand\u2019s entry into the sector was regarded as a natural extension of its aesthetic vision. While the initial agreement covered a ten year period, the partnership was renewed in December 2017 and extended through 2027. With EssilorLuxottica partnership, all the Tiffany &amp; Co. eyewear collections carry the same craftsmanship, elegance and design philosophy that define the house\u2019s jewelry into the optical realm. The understated brilliance of the Tiffany Setting and the iconic identity of the Tiffany Blue Box can also be felt in the eyewear designs. Each model offers more than an accessory; it presents a statement of style that reflects the brand\u2019s emotional heritage. Redefining personalized elegance, the designs unite jewelry and eyewear within a single aesthetic language. For Tiffany &amp; Co., eyewear, like jewelry, is not merely a complementary piece but an expression of enduring style, sophistication and an emotional connection.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>CHRONOLOGY:<br \/>\n<\/strong><strong>1837<br \/>\n<\/strong>Charles Lewis Tiffany and John B. Young opened a stationery and fine goods store in New York under the name \u201cTiffany, Young and Ellis.\u201d From its very first day, the brand drew attention with its commitment to quality.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>1845<br \/>\n<\/strong>The company introduced its first mail order catalogue, the Blue Book. This pioneering step brought high quality jewelry to a broader American audience.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>1853<br \/>\n<\/strong>The company was renamed Tiffany &amp; Co. Charles Lewis Tiffany steered the house toward a clearly defined jewelry focused identity.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>1862<br \/>\n<\/strong>During the American Civil War, Tiffany &amp; Co. produced swords, flags and military accessories for the Union Army.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>1877<br \/>\n<\/strong>The Tiffany signature appeared on medals designed for the New York Police Department, giving the brand\u2019s design language visibility in the public sphere.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>1905<br \/>\n<\/strong>Tiffany &amp; Co. relocated its flagship store to Fifth Avenue in New York, laying the foundation for its now iconic address.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>1978<br \/>\n<\/strong>Tiffany &amp; Co. was acquired by Avon Products Inc., and its corporate structure was reshaped.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>1987<br \/>\n<\/strong>The brand went public again, gaining momentum in its global expansion.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2000<br \/>\n<\/strong>The Tiffany &amp; Co. Foundation was established. Environmental, artistic and community focused initiatives became central to the company\u2019s corporate responsibility vision.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2002<br \/>\n<\/strong>Laurelton Diamonds was founded, making Tiffany &amp; Co. one of the rare jewelry houses to directly control its diamond supply chain.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2008<br \/>\n<\/strong>In collaboration with Luxottica Group, Tiffany &amp; Co. introduced its first Tiffany Eyewear collection.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2009<br \/>\n<\/strong>The Tiffany Keys collection was unveiled. The key motif became an iconic design symbolizing freedom and possibility in modern jewelry language.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2014<br \/>\n<\/strong>The Tiffany T collection, designed by Francesca Amfitheatrof, was launched.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2016<br \/>\n<\/strong>The Legendary Style campaign brought together iconic names from the fashion world with the Tiffany &amp; Co. aesthetic, highlighting the brand\u2019s modern face.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2017<br \/>\n<\/strong>The HardWear collection was introduced. The bold chain forms reflected the powerful and dynamic spirit of New York.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2019<br \/>\n<\/strong>The Diamond Source Initiative was launched, and Tiffany &amp; Co. became one of the first luxury jewelry houses to commit to transparently sharing the origin of its diamonds.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2020<br \/>\n<\/strong>Through the Diamond Craft Journey, customers were offered detailed insight into the production process of the diamonds they purchased.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2021<br \/>\n<\/strong>Tiffany &amp; Co. joined the LVMH Group. The acquisition was recorded as one of the largest transactions in the history of the luxury sector.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2022<br \/>\n<\/strong>The Tiffany Knot collection was introduced. Themes of connection and unity were interpreted through strong and refined forms.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2023<br \/>\n<\/strong>The New York flagship store reopened after an extensive renovation, redefining the brand experience on an architectural scale.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2024<br \/>\n<\/strong>With experiential projects such as Tiffany Wonder, the brand\u2019s heritage was reinterpreted through the lens of art and design.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2025<br \/>\n<\/strong>A striking sunglasses series inspired by the house\u2019s iconic jewelry collections was introduced. The collection featured Knot by Tiffany, HardWear by Tiffany, T by Tiffany and Tiffany Logo lines.<\/p>\n<p class=\"alt-font\" style=\"text-align: justify;\"><strong>2026<br \/>\n<\/strong>The brand presented its Valentine\u2019s Day campaign titled \u201cCelebrating Love Stories Since 1837.\u201d Brand ambassador Adria Arjona starred in the campaign.<\/p>\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-1381668308 > .col-inner {\n  margin: 0px 0px -40px 0px;\n}\n<\/style>\n\t<\/div>\n\n\t\n<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":62170,"parent":17978,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-61014","page","type-page","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/pages\/61014","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/comments?post=61014"}],"version-history":[{"count":6,"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/pages\/61014\/revisions"}],"predecessor-version":[{"id":62167,"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/pages\/61014\/revisions\/62167"}],"up":[{"embeddable":true,"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/pages\/17978"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/media\/62170"}],"wp:attachment":[{"href":"https:\/\/www.4eyes.com.tr\/en\/wp-json\/wp\/v2\/media?parent=61014"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}