Off-White took the global stage at the opening ceremony of the 2026 FIFA World Cup, worn by Shakira and her performance team. At Estadio Azteca in Mexico, Shakira wore the brand’s Marion sunglasses, while 50 dancers accompanying her performance also wore Off-White eyewear. As a standout element of Shakira’s stage look, Marion brought Off-White eyewear into the spotlight at an event watched by millions. Widely featured in international fashion media, the brand extended its strong World Cup visibility across digital platforms. Through Shakira’s stage look, Off-White once again highlighted the evolving role of eyewear in fashion.

September 2026