Turkish eyewear brand Vanity Effect has introduced new designs inspired by the essence of summer for the Spring/Summer 2026 season. Welcoming sunny days with its Riviera Ruhu (Spirit of the Riviera) collection, the brand reinterprets modern silhouettes through its distinctive design language. Slim shapes, balanced volumes, and surface details that interact with light are among the collection’s defining features. Reflecting the lightness and warmth of the summer months, the designs combine comfort and aesthetics in equal measure. The collection’s color palette ranges from sun inspired natural tones to cool transitions reminiscent of the sea. Titanium details, lightweight materials, and minimalist lines form the foundation of the collection, while each model creates a balanced connection between everyday wear and sophisticated style. Throughout the collection, lightness and wearing comfort remain key priorities, while every design reflects Vanity Effect’s modern and confident character. Distinctive color transitions and balanced proportions further enhance the relaxed yet refined spirit of the season. The Riviera Ruhu is more than a summer collection. It is conceived as a contemporary interpretation of the emotions and memories associated with summer. The Riviera Ruhu collection by Vanity Effect is available at selected Atölye Gözlük stores and selected retail locations.

June 2026